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Sound in Marketing
Sound in Marketing
Dreamr Productions

NBC, McDonald’s, Netflix, and State Farm all have a sound. Did you just sing it? Host Jeanna Isham of Dreamr Productions and... more

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Episodes

The Ultimate Playlist

Before Purses By Moms could expand, it needed to boost brand recognition and inspire more ambassadors. DreamrProductions created a strategic... more

25 Mar 2025 · 14 minutes
Season Eight Teaser

Here’s a sneak peek of season eight of the Sound In Marketing Podcast. Sonic Branding: Case Studies, Context, and Clarity.

25 Feb 2025 · 6 minutes
Season Seven Recap

From strategic soundscapes and product design to the impact of viral content, last season was packed full of fun examples... more

21 Jan 2025 · 17 minutes
Vegas Needs a Sound Strategy

What if Vegas used sound to invite rather than disorient? Would a sound strategy even make a difference?

27 Aug 2024 · 12 minutes
The World's Loudest Chips Bag

Saving the planet is a good thing, but sometimes bag design blunders can cost you greatly. SunChips made a completely... more

30 Jul 2024 · 9 minutes
Ocean Spray, TikTok, and Fleetwood Mac

This episode follows an unusual tale about TikTok’s 2020 viral Ocean Spray video about a juice-drinking, long-board riding, tunes-groovin’ dude... more

25 Jun 2024 · 7 minutes
Shoptalk 2024; How Authenticity Wins For Brands Like PacSun, Crocs, And Mattel In Today's Retail Marketing Space

In a world of seamless experiences and omnichannel engagements, there’s a lot more to navigate than there was even 20... more

28 May 2024 · 15 minutes
Insurance Jingles...Why?

How did the insurance jingle survive the commercial jingle massacre?

26 Mar 2024 · 36 minutes
What Is Sonic Branding With Examples

One of the biggest reasons that sonic branding isn’t used more frequently is that brands don’t understand what it is.... more

27 Feb 2024 · 16 minutes
Left Coast Airlines

Dreamr Productions created a fake company to demonstrate a real sound in marketing solution.

23 Jan 2024 · 14 minutes
Sound in Marketing
Left Coast Airlines
Sound in Marketing
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Description

Dreamr Productions created a fake company to demonstrate a real sound in marketing solution.