NBC, McDonald’s, Netflix, and State Farm all have a sound. Did you just sing it? Host Jeanna Isham of Dreamr Productions and... more
Before Purses By Moms could expand, it needed to boost brand recognition and inspire more ambassadors. DreamrProductions created a strategic... more
Here’s a sneak peek of season eight of the Sound In Marketing Podcast. Sonic Branding: Case Studies, Context, and Clarity.
From strategic soundscapes and product design to the impact of viral content, last season was packed full of fun examples... more
What if Vegas used sound to invite rather than disorient? Would a sound strategy even make a difference?
Saving the planet is a good thing, but sometimes bag design blunders can cost you greatly. SunChips made a completely... more
This episode follows an unusual tale about TikTok’s 2020 viral Ocean Spray video about a juice-drinking, long-board riding, tunes-groovin’ dude... more
In a world of seamless experiences and omnichannel engagements, there’s a lot more to navigate than there was even 20... more
How did the insurance jingle survive the commercial jingle massacre?
One of the biggest reasons that sonic branding isn’t used more frequently is that brands don’t understand what it is.... more
Dreamr Productions created a fake company to demonstrate a real sound in marketing solution.