The Sound In Marketing podcast exists to inform, intrigue, and inspire brands and marketers to create sound on purpose. Strategic sound in... more
In episode 125, I rebooted an episode I produced for the 20k Podcast. This episode was produced by me for... more
One of the biggest reasons that sonic branding isn’t used more frequently is that brands don’t understand what it is.... more
Left Coast Airlines wanted a podcast to advertise to both new and existing customers. Dreamr Productions went a step further... more
Episode Premiere Tuesday, Jan 23, 2024 Left Coast Airlines wanted a podcast to advertise to both new and existing customers. Dreamr... more
Sound in the shopping experience helps create trust between company and customer. It’s about building long term ROI with customers... more
Sound strategy is powerfully effective and easy to attain once you understand what it means to your brand specifically. Learn... more
Sound is everywhere and in everything. It is how we communicate, relate, and feel. It is one fifth of what... more
There are many steps in the consumer’s brand journey but none more important than the last one; purchase. Learn how... more
Sonic branding traditionally has been seen as a “big business thing”. I believe that the small business has just as... more
We naturally listen to sound in 3D. Why are we not taking this into consideration within our advertising and content... more