5 Tips to Build an Audience When You Have Low Social Followers (the Algorithm Advantage)In this episode, discover why follower... more

Human Creativity in AI-Powered Marketing: Insights from OpenAI’s Super Bowl AdWatch this episode at youtube.com/emilybinderDiscover why OpenAI, the top generative... more

Tips from my coaching session with a financial institution President to prepare for his upcoming speech to 800 people. Body... more

Navigating Trademark Disputes and Content Creation Challenges. When is it worth your time to go after someone who uses your... more

TikTok stat: 92% of TikTok users take some type of action after watching a video and 37% of purchase something... more

68% of consumers feel more engaged with businesses that show honest pricing upfront. Transparent pricing (especially when prices are perceived... more

4.5 years in, my voice AI marketing startup has been continually profitable since Month 1. Here are three essential early... more

Hear how to avoid a big mistake for your personal brand: spray and pray podcast booking services and VAs sending... more

Employee Monitoring and Trust: Management Tips, Marketing TakeawaysI examine the increasing trend of companies cracking down on minor employee infractions... more

What is the difference between a tagline and a slogan? What are some of the best slogans of all time?... more

Business education is a business. "And the biggest thing I don't do well with, and never did well with, was... more

62% of the workday is lost to mundane tasks like email, chat, and note-taking, according to Asana's 'Anatomy of Work'... more

The Importance of Personal Branding and Attention to Detail: In this episode, I will tell you about what I call... more

I discuss a common mistake I see many podcasters and website owners making: not testing user experience as a lay... more

Myth marketing worked in the 1900s but you should change strategy at this point. Fun case studies from Herbal Essences... more

Buffalo marketing is a content strategy that maximizes the value of your podcast by repurposing every part of the content—like... more

The Complex World of Dallas Cowboys Cheerleaders: Pay Disparity, Brand Value, and Gender Dynamics. I discuss the surprisingly low pay... more

What's going on with the Discount Tire logo? Discount Tire is a wheel and tires retailer established in 1960 and... more

This episode will finally convince you to stop showing up to Zoom calls or podcasts with AirPods as your mic... more