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Voice Marketing with Emily Binder
Voice Marketing with Emily Binder
Emily Binder

The most protein per calorie of any podcast you'll binge: covering marketing, branding, business and innovation. 5-10 minutes about once a week.... more

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Episodes

Going Out of Style? 'Verb-Your-Noun' Taglines. What You Can Learn from Famous Slogans

What is the difference between a tagline and a slogan? What are some of the best slogans of all time?... more

21 Oct 2024 · 16 minutes
Are MBAs Still Relevant? An Entrepreneur's Advice. (Unfiltered Voice Memo)

Business education is a business. "And the biggest thing I don't do well with, and never did well with, was... more

06 Oct 2024 · 8 minutes
Mentally Drained After Calls? My Voice + AI Note-Taking Tip (Google Gemini)

62% of the workday is lost to mundane tasks like email, chat, and note-taking, according to Asana's 'Anatomy of Work'... more

25 Sep 2024 · 9 minutes
A Guy Named "Money"

The Importance of Personal Branding and Attention to Detail: In this episode, I will tell you about what I call... more

12 Sep 2024 · 13 minutes
Common Podcast Page Mistake + How to Brand Your Zoom Link: Vanity URL

I discuss a common mistake I see many podcasters and website owners making: not testing user experience as a lay... more

30 Aug 2024 · 9 minutes
Market to One Person, Not a Crowd

Are you marketing to a generic blurry face or to 47 year-old Charlie living in Seattle? "In 2023, global ad... more

17 Aug 2024 · 10 minutes
Myth Marketing is Out: Lessons from Y2K Shampoo, Cereal, & CPG

Myth marketing worked in the 1900s but you should change strategy at this point. Fun case studies from Herbal Essences... more

30 Jul 2024 · 11 minutes
Buffalo Marketing: How to Maximize Every Part of Your Content

Buffalo marketing is a content strategy that maximizes the value of your podcast by repurposing every part of the content—like... more

10 Jul 2024 · 7 minutes
"America's Sweethearts" Pay, Brand Equity, Early 20s Career Advice | Dallas Cowboys Cheerleaders

The Complex World of Dallas Cowboys Cheerleaders: Pay Disparity, Brand Value, and Gender Dynamics. I discuss the surprisingly low pay... more

01 Jul 2024 · 18 minutes
Is the Discount Tire Logo Drunk? Brand Color Psychology

What's going on with the Discount Tire logo? Discount Tire is a wheel and tires retailer established in 1960 and... more

30 May 2024 · 7 minutes
Voice Marketing with Emily Binder
Going Out of Style? 'Verb-Your-Noun' Taglines. What You Can Learn from Famous Slogans
Voice Marketing with Emily Binder