If it affects your business, it's fair game on this show. Voice Marketing with Emily Binder is an award winning mini-podcast about... more
Lack of communication is costing you hard-earned clients. Example - financial services: Advisors average $3,100 CAC per client.54% of clients:... more
82% of consumers say they want to buy from brands with values that align with their own (RetailBrew, 2022). I... more
Forget consistency and try VARIETY. I explore the strategy used by two famous podcasters, focusing on variety in episode content,... more
Are you listening with jackal or giraffe ears? Conversation tips from Nonviolent Communication. Plus: What's wrong with saying "I feel... more
Podcasting is the highest leverage marketing activity you can do, but it's a long game and very misunderstood. People think... more
Are you leading with the dream outcome, the likelihood of success, the price, or something else? Your customers want something... more
Think of your favorite TV commercial of all time. What made it memorable? It was probably that it told a... more
We used to actually watch a string of 30-second commercials for Downy and Doritos waiting for Seinfeld to come back... more
January Top 5: Every Tuesday this month, we're re-airing the top 5 most downloaded episodes of the past year. This... more
"The company that needs a new machine tool but hasn't bought it yet is already paying for it."-Charlie Munger. Price... more