The most protein per calorie of any podcast you'll binge: covering marketing, branding, business and innovation. 5-10 minutes about once a week.... more
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Episodes
Discover the crucial importance of repurposing your podcast content to increase its reach and impact. I liken your video podcast... more
The Complex World of Dallas Cowboys Cheerleaders: Pay Disparity, Brand Value, and Gender Dynamics. I discuss the surprisingly low pay... more
What's going on with the Discount Tire logo? Discount Tire is a wheel and tires retailer established in 1960 and... more
This episode will finally convince you to stop showing up to Zoom calls or podcasts with AirPods as your mic... more
Lack of communication is costing you hard-earned clients. Example - financial services: Advisors average $3,100 CAC per client.54% of clients:... more
82% of consumers say they want to buy from brands with values that align with their own (RetailBrew, 2022). I... more
Forget consistency and try VARIETY. I explore the strategy used by two famous podcasters, focusing on variety in episode content,... more
Are you listening with jackal or giraffe ears? Conversation tips from Nonviolent Communication. Plus: What's wrong with saying "I feel... more
Podcasting is the highest leverage marketing activity you can do, but it's a long game and very misunderstood. People think... more
Are you leading with the dream outcome, the likelihood of success, the price, or something else? Your customers want something... more