I am Tom Spitale, a Partner at Impact Planning Group - welcome to our Podcast! Along with my colleagues and Partners... more
In this episode, the team explores how AI is reshaping the execution phase of strategy, making execution faster, more precise,... more
In this episode, the team discusses how AI can uncover game-changing strategic analogies from outside your industry—but only if it’s... more
In this episode, Mary, Sean, and Tom discuss how AI is transforming the analysis phase of strategic planning. The team... more
In this episode, Mary, Tom, and Sean dive into the transformative impact of AI on wargaming, a critical tool for... more
The team reflects on the lessons learned from industry giants like Intel, GE, and Apple. Mary expresses her personal connection... more
The close of the year is the perfect time to reflect on the major trends and events that have shaped... more
Coca-Cola used AI to create 110 personalized versions of its iconic holiday ad in just three days. The discussion... more
Nike’s recent challenges underscore a truth all brands face: staying relevant in a competitive market isn’t easy. As B2B marketers,... more
In this episode, Mary, Tom, and Sean discuss the inefficiencies of traditional finance-driven planning cycles and explore a more flexible,... more
In this episode, Mary, Tom, and Sean discuss the growing role of AI in strategic marketing and how it is... more