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Solid Gold Podcasts #BeHeard

Do you want to run more effective direct marketing campaigns? Then listen up. Everlytic is a digital communication platform that gives businesses the... more

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Episodes

#020 Pattern Interruption & Other Pro Email Tips | Shmuel Herschberg

In this episode, we speak to Shmuel Herschberg. He’s a sought-out keynote speaker, key opinion leader, seasoned digital marketing executive,... more

09 Dec 2022 · 29 minutes
#019 Everlytic Growth Journey Level 3: Communication Automator

Everlytic has taken a step-by-step approach to growing businesses digital communication abilities by developing the Everlytic Growth Journey. This journey... more

29 Nov 2022 · 2 minutes
#018 Everlytic Growth Journey Level 2: Message Personaliser

Email marketing can get returns of up to R44 for Every R1 spent. But mastering email marketing, or any bulk... more

22 Nov 2022 · 3 minutes
#017 Five Language Tips For Better Performing Campaigns this Black Friday

Running an email campaign this Black Friday? Candice Lee Reeves, Snr Copywriter at Everlytic, runs through 5 language tips from... more

25 Oct 2022 · 5 minutes
#016 Everlytic Growth Journey Level 1: Bulk Communicator

Mastering bulk communication, personalisation, and automation isn’t something you do overnight. As we’ve realised at Everlytic, there are three clear... more

24 Aug 2022 · 4 minutes
#015 The Everlytic Growth Journey - Explained

Don't miss out on better results. Many marketers get into bulk communication and just learn the basics – that’s where their... more

17 Aug 2022 · 4 minutes
#014 5 Tips for Better Email Engagement in Retail | Leigh Crymble

Join us as we get 5 proven tips for better email marketing performance in retail from Leigh Crymble – a... more

27 Jul 2022 · 10 minutes
#013 Powerful Insights for Email Marketing Success in Retail | Leigh Crymble

In this episode, we find out what behavioural linguistics can do for email marketers in the retail industry. We chat... more

20 Jul 2022 · 19 minutes
#012 Harness Hyper-Personalisation With Three Data-Collection Methods | Candice Lee Reeves

Hyper-personalisation is more than greeting a person by name in your automated emails. It’s the science of collecting customer data... more

06 Jun 2022 · 7 minutes
#011 Craft Engaging Copy that Nudges Consumers to Action | Leigh Crymble

Today's Guest is Leigh Crymble (Head Behavioural Linguist at BreadCrumbs Linguistics) As communicators, a brand’s main aim of their communications is... more

27 Apr 2022 · 15 minutes
#10 A Marketer’s Guide to Customer-Centricity in Email | Candice Lee Reeves

Senior digital copywriter and marketing professional, Candice Lee Reeves, talks us through: (1) Why customer centricity is so important in... more

11 Jan 2022 · 17 minutes
#09 Top Trends in Communication Post the Pandemic | Karyn Strybos

In this podcast Karyn Strybos, the Marketing Manager at Everlytic, unpacks some of the trends in communication post the pandemic... more

15 Nov 2021 · 7 minutes
#08 Running a Successful Black Friday Campaign | Warrick Kernes

Guest: Warrick Kernes (The Insaka eCommerce Academy) With an influx of advertising on Black Friday, how do you stand out from... more

09 Nov 2021 · 11 minutes
#07 5 Tips to Create Remarkable Content | Musa Kalenga

Musa Kalenga gives his top tips on creating content that converts. Musa Kalenga takes us through his top 5 tips that... more

27 Aug 2021 · 6 minutes
#06 How to build a brand that matters through data-driven content | Musa Kalenga

With an influx of marketing and advertising across all different platforms fighting for our attention, how do marketers stay ahead... more

11 May 2021 · 10 minutes
#05 Making Basic Sense of Data and Automation Strategy | JD Engelbrecht

In this Expert Chat episode, Karyn Strybos speaks to JD Engelbrecht. Businesses have a wealth of information at their fingertips but... more

05 Apr 2021 · 7 minutes
#04 Tips & Tricks on How to Bring Marketing Back to Email Marketing | Kath Pay

Why do we need to bring marketing back to email marketing and how do we go about this? Kath Pay unpacks... more

06 Mar 2021 · 10 minutes
#03 How to Elevate Email Marketing | Kath Pay

The very first email blast was sent in 1978 and since then has transformed the way companies communicate with customers.... more

11 Feb 2021 · 18 minutes
#02 POPIA Tips & Tricks | Elizabeth de Stadler

10 Things You Can Do Now We are so pleased to have Elizabeth de Stadler, from Novation Consulting, back with us... more

28 Jan 2021 · 9 minutes
#01 Cutting Through The POPIA Noise | Elizabeth de Stadler

Our guest today is Elizabeth de Stadler, from Novation Consulting, Elizabeth specialises in all thing’s compliance and risk management and... more

21 Jan 2021 · 6 minutes
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#10 A Marketer’s Guide to Customer-Centricity in Email | Candice Lee Reeves
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Listen now on

Apple Podcasts
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Overcast
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Description

Senior digital copywriter and marketing professional, Candice Lee Reeves, talks us through: (1) Why customer centricity is so important in marketing (especially... more