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The Marketing Mentor Podcast
The Marketing Mentor Podcast
Ilise Benun

In the Marketing Mentor podcast, Ilise Benun, founder of Marketing-Mentor.com, offers short but meaty conversational interviews with creative professionals who are doing... more

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Episodes

515: Where are they now? with Carrie Simmons

For the next installment of the “Where are they now?” series, we learn from Carrie Simmons, former agency owner turned... more

13 Dec 2024 · 30 minutes
514: How I built it: Ilo Orleans interviews Ilise Benun

In today’s episode, we turn the tables and I am interviewed about how I build my business by my very... more

29 Nov 2024 · 42 minutes
513: Help! My marketing isn’t working! With Ilise Benun

If you need more and/or better clients, but it feels like your marketing isn't working, this episode is for you.... more

15 Nov 2024 · 11 minutes
512: Where are they now with actor/director, Ilo Orleans

In 1988, Ilo Orleans was an actor in NY who needed help gluing resumes to headshots then mailing them to... more

01 Nov 2024 · 32 minutes
511: How to Handle Rejection with Ilise Benun

In this new Q&A style episode, you’ll learn what to do (and say) when a prospect “rejects” you, how to... more

18 Oct 2024 · 21 minutes
510: Who to Reach Out to and How

Total tactics In today’s episode. I answer common questions from the SMP+ Outreach Club including “how do I know if... more

04 Oct 2024 · 11 minutes
509: How to start a marketing newsletter in 5 simple steps with Ilise Benun

Content marketing is one of the most effective marketing tools for creative professionals – when you use it consistently. And... more

20 Sep 2024 · 19 minutes
508: How to scuff up your content with Gigi Rosenberg

If perfectionism is getting in your way, this episode is for you. Public speaking coach, Gigi Rosenberg, shares ideas about... more

06 Sep 2024 · 35 minutes
507: Can you trust AI? With Ilise Benun

Can you trust the results you get from AI – especially when it comes to finding actual clients? That’s the... more

23 Aug 2024 · 16 minutes
506: The Future of Marketing with Angelia McFarland

Today’s episode is an audio sneak peek at HOW Women Lead, part of HOW Design Live, this September 22-25 in... more

09 Aug 2024 · 23 minutes
505: How to Be You in Your Content Marketing

In this sneak peek into the monthly “Office Party” for the Simplest Marketing Plan, I shared a new definition of... more

26 Jul 2024 · 21 minutes
504: Tips for Better Meetings with Linda Secondari

More meeting magic! Meeting Maven, Linda Secondari of Studiolo Secondari, shares the 3 types of meetings, a few alternatives to... more

12 Jul 2024 · 32 minutes
503: Too Many Meetings? with Ilise Benun

If the mere mention of another meeting makes you shiver, this one is for you. In today’s solo episode, I’m... more

21 Jun 2024 · 16 minutes
502: Looking Back Lightly with Gratitude with Loren Sherman (Part 2)

In Part 2 of my conversation with inventor turned therapy dog handler, Loren Sherman, we looked back lightly on some... more

07 Jun 2024 · 30 minutes
501: The Throughline in 3 Creative Careers with Loren Sherman (Part 1)

On the day he sold his 23 year old contract furniture business, I talked with my good friend, Loren Sherman,... more

24 May 2024 · 24 minutes
500: One Creative Pro’s Take on AI with Deborah Brozina

AI is changing our world and everyone has a different perspective on how. Today’s episode, featuring Deborah Brozina, an Emmy-nominated... more

10 May 2024 · 35 minutes
499: The Power of a Perfectly Timed Email

If you’re hanging by a thread in your business, this episode is for you. In it, I share a message... more

26 Apr 2024 · 6 minutes
498: Case Studies for Creative Professionals with Casey Hibbard

One of the most effective but underutilized marketing tools for creative professionals is the case study. Casey Hibbard, who calls... more

12 Apr 2024 · 30 minutes
497: Six tips to handle scope creep (from my dog, Fanny)

If you struggle with scope creep, this solo episode is for you. Today I bring you 6 of my tips... more

31 Mar 2024 · 15 minutes
496: Best Business Models for Creative Professionals with Jessica Abel

Does your business model allow you to make the living you need to live the life you want? In this... more

15 Mar 2024 · 36 minutes
495: AI & Linkedin Newsletters with Michael Katz

How will AI affect your content marketing, especially your newsletter? That’s just one of the questions we answered in today’s... more

01 Mar 2024 · 37 minutes
494: Who to Trust When You’re Self Employed with Jenny Blake

Who do you trust when you’re in business for yourself? How do you know whom to trust? Not to mention... more

16 Feb 2024 · 50 minutes
493: Antidote to Impostor Syndrome with Ben Callahan

If you’re looking for an antidote to impostor syndrome, this episode is for you. I talked with agency owner, Ben... more

02 Feb 2024 · 32 minutes
492: The Price of Price Blurting with Ilise Benun

If you’ve ever blurted out a price, agreed to a deadline you knew wasn’t realistic or, worse, volunteered to deliver... more

19 Jan 2024 · 8 minutes
491: How to Build a Business You Can Depend On

If you want to build a business you can depend on, this episode is for you. In it, I reveal... more

05 Jan 2024 · 19 minutes
490: My Journey to Entrepreneurship with Ilise & Jake Benun

My young nephew, Jake Benun, recently invited me to be a guest on his podcast, Humanizing Success. He’s trying to... more

22 Dec 2023 · 47 minutes
489: AI + Emotional Intelligence with Nick Usborne (Part 2)

In Part 2 of my conversation with early adopter and renowned copywriter, Nick Usborne, we focused on how to combine... more

08 Dec 2023 · 37 minutes
488: AI + Emotional Intelligence with Nick Usborne (Part 1)

If you’re wondering how to use AI in your marketing, this episode is for you. I talked with early adopter... more

01 Dec 2023 · 39 minutes
487: One year of marketing with Florian Schleicher

How does a marketer use the Simplest Marketing Plan? In today’s episode, Florian Schleicher, a Marketing Advisor & Strategist, shares... more

17 Nov 2023 · 36 minutes
486: SEO for Creative Professionals with Meg Casebolt

In this chat with Meg Casebolt, SEO strategist, podcaster and author of the new book, Social Slowdown, we identified how... more

27 Oct 2023 · 37 minutes
485: Stories about fears about money with Farnoosh Torabi (Bonus)

Today’s “bonus” episode is from a live interview with financial expert and podcaster, Farnoosh Torabi, host of the So Money... more

10 Oct 2023 · 59 minutes
484: How Exactly to Listen to the Market with Ilise Benun

Here’s a rare solo episode in which Ilise Benun answers a question that comes up over and over, “how exactly... more

06 Oct 2023 · 10 minutes
483: A Comedian’s Formula for Your Perfect Pitch with Jenn Lederer

If your mind goes blank when someone asks what you do, in this episode you will learn not only... more

22 Sep 2023 · 31 minutes
482: The Right Networking Attitude with Julie Brown

Do you know what the right networking attitude sounds like? As I was talking with networking expert and public speaker,... more

08 Sep 2023 · 29 minutes
481: A Vision for Your Business with Jennifer Barrett

Do you have a vision for your business? Having a vision is one aspect of leadership and just one of... more

25 Aug 2023 · 29 minutes
480: How to Ensure a Healthy Creative Business with Sarah Durham

Whether or not you ever sell your creative business, exploring the possibility can make your business healthier. In my conversation... more

11 Aug 2023 · 24 minutes
479: Removing Obstacles to Growth with Sarah Durham

If personal “baggage” is getting in the way of your business growth, you’ll appreciate my conversation with Sarah Durham, a... more

28 Jul 2023 · 28 minutes
478: Twist on a Common Pricing Strategy with Matthew Wolf

If cash flow is your main pain, this episode is for you. I spoke with Matthew Wolf of Wyndetryst, a... more

14 Jul 2023 · 38 minutes
477: The Most Effective Content Marketing Tool of All with Rebekah Mays

If there’s a voice in your head encouraging you to do public speaking, this episode is for you. I spoke... more

30 Jun 2023 · 30 minutes
476: The Epitome of “Generosity Marketing” with Tara Hoover

If you love your clients and are looking for a way to deepen your relationships with them, you’ll love my... more

16 Jun 2023 · 24 minutes
The Marketing Mentor Podcast
476: The Epitome of “Generosity Marketing” with Tara Hoover
The Marketing Mentor Podcast
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Listen now on

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Description

If you love your clients and are looking for a way to deepen your relationships with them, you’ll love my conversation with... more