The Marketing Mentor Podcast

One of the most effective but underutilized marketing tools for creative professionals is the case study. Casey Hibbard, who calls herself a success story specialist, joined to share her expertise. So if you’ve been thinking of doing some case studies to promote your own creative services, this episode is for you. And if you like what you hear, we’d love it if you write a revie

If you struggle with scope creep, this solo episode is for you. Today I bring you 6 of my tips to handle scope creep, plus a cameo from Pi, my current favorite AI. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.

Does your business model allow you to make the living you need to live the life you want? In this super interesting conversation with fellow business coach for creatives, Jessica Abel, we discussed 3 different business models for creative professionals. Which one is yours? If you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips f

How will AI affect your content marketing, especially your newsletter? That’s just one of the questions we answered in today’s episode with one of my favorite (and funniest) guests, Michael Katz, whose business is writing newsletters for professional service providers. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Ti

Who do you trust when you’re in business for yourself? How do you know whom to trust? Not to mention trusting the market – but how exactly? That was the main topic in my latest crossover episode with Jenny Blake, author of Free Time, host of the Free Time Podcast, and one of my favorite conversation partners. And if you like what you hear, we’d love it if you write a revie

If you’re looking for an antidote to impostor syndrome, this episode is for you. I talked with agency owner, Ben Callahan, about, among many topics, a new way to think about content marketing that removes the fear and pressure. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.

If you’ve ever blurted out a price, agreed to a deadline you knew wasn’t realistic or, worse, volunteered to deliver a project faster than humanly possible, just to please your client – this new solo episode is for you. These 3 quick tips will save you from yourself! And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Ti

If you want to build a business you can depend on, this episode is for you. In it, I reveal my “3 secrets” to show you how to be consistent with your marketing, why you don't need willpower to be consistent, and how to stay top of mind to your ideal clients without pestering them. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up f

My young nephew, Jake Benun, recently invited me to be a guest on his podcast, Humanizing Success. He’s trying to figure out what to do with his life so he’s using his podcast to interview people he knows about their definition of success and much more. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketin

In Part 2 of my conversation with early adopter and renowned copywriter, Nick Usborne, we focused on how to combine AI and EI (emotional intelligence) to build strong relationships with prospects and clients. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.