In this powerful episode of The Opt In Podcast, host Melissa Franks steps into a space she rarely does—politics. Reflecting... more

In this conversation, Melissa discusses the fundamental principles of running a business, emphasizing the importance of clarity in defining what... more

In this episode, Melissa discusses the significance of feedback in business, emphasizing the need to cultivate a feedback culture. She... more

In this episode Melissa discusses the essential aspects of people management, focusing on the importance of clarity in organizational structure,... more

In this episode, Melissa discusses her experiences attending multiple in-person events and shares five key insights about the benefits of... more

In this episode, Melissa discusses the challenges business owners face when feeling stuck and the importance of distinguishing between business... more

In this episode Melissa explores how to leverage the last 90 days of the year to gain a competitive edge.... more

In this episode Melissa shares four key lessons learned from her journey as a fractional COO after her startup experience.... more

Melissa discusses the critical role of trust in business relationships and how to recognize when a deal is no longer... more

In this episode, Melissa discusses the importance of having a strategy and a plan in business. She emphasizes that while... more