While consumers are binge-watching content, Netflix, Hulu, and other streaming services are keeping their data in silos. How can marketers... more

Hungry for innovative ways to attract customers while controlling costs, restaurants are upgrading their processes and improving quality. AI is... more

The U.S. senior living market size is expected to reach $131 billion by 2029. Listen in as unlock the secrets... more

As consumers block ads and opt for commercial-free streaming services, activating Experiential Marketing strategies may be the best way to... more

Healthcare marketers can attract new patients by looking beyond ailments or treatments and leveraging behavior and lifestyle data – while... more

From family vacationers and food tourists to solo travelers and extreme tourism, travel is back on the plan for many... more

Almost 80% of the general population watches Netflix at least once a month, but the film box office has rebounded... more

Audience segmentation is key for fine-tuning marketing strategies. The Causeway Strategic Matrix identifies target audiences that can be persuaded to... more

The World Federation of Advertising says 30% of major advertisers are cutting their ad budgets this year. Tune in as... more

Attracting new customers is art and science combined. Listen in as we describe the secrets of probabilistic modeling and Acquisition... more