11 episodes
Connect with Causeway Causeway Solutions
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- Technology
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5.0 • 6 Ratings
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Connect with Causeway is dedicated to simplifying data, helping you understand it, and taking action. Each podcast episode will reveal the latest consumer trends and hot-off-the-presses survey results. Plus, you'll hear "hot takes" from industry experts!
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Blending Traditional Ads with Predictive Analytics to Optimize Marketing Strategies
The U.S. senior living market size is expected to reach $131 billion by 2029. Listen in as unlock the secrets of blending traditional advertising with predictive analytics for impactful marketing strategies. Join frank discussions about niche marketing with our special guests, Bobby Youngs, Founder of Canopy Advertising, and our VP of Healthcare & Enterprise Insights, Tim Duer.
Want to learn more about Causeway Solutions? Click here!Connect with us!LinkedInFacebookInstagramTwitter -
Experiential Marketing & Emotional Connections: Going Deeper with Data
As consumers block ads and opt for commercial-free streaming services, activating Experiential Marketing strategies may be the best way to capture your audiences’ attention. In addition to creating connections with consumers through unique, dynamic experiences, Experiential Marketing will increasingly use data-driven insights to personalize the customer journey. Join us to explore the top trends in experiential marketing to captivate your audience, create buzz, and boost sales.
Want to learn more about Causeway Solutions? Click here!Connect with us!LinkedInFacebookInstagramTwitter -
When a Patient Becomes a Consumer & a Consumer Becomes a Patient
Healthcare marketers can attract new patients by looking beyond ailments or treatments and leveraging behavior and lifestyle data – while maintaining HIPAA compliance. Listen in as we explore AI and predictive modeling to create Advanced Audiences for more effective marketing strategies - that’s also more budget-friendly.
Want to learn more about Causeway Solutions? Click here!Connect with us! LinkedInFacebookInstagramTwitter -
Crucial Tips for Advertisers - Travel Data Insights 2023
From family vacationers and food tourists to solo travelers and extreme tourism, travel is back on the plan for many vacationers. Tune in to discover the stats and trends impacting the travel industry and how you can get bonus miles with Causeway Solutions’ customized profiles!
Connect with us! TwitterLinkedInFacebookLearn more about Causeway Solutions at CausewaySolutions.com -
How Data Helps Us Understand the Entertainment Industry Volatility
Almost 80% of the general population watches Netflix at least once a month, but the film box office has rebounded to near 2019 levels as fans flock to movie theaters. Learn how the marketing behind theatrical releases influences what movies people watch on their streaming service. Grab your popcorn as you hear about the volatility in the entertainment industry!
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Strategic Matrix Segmentation – From Politics to Shopping
Audience segmentation is key for fine-tuning marketing strategies. The Causeway Strategic Matrix identifies target audiences that can be persuaded to avoid wasting ad spend. Tune in as we explore the power of the Strategic Matrix whether in politics or shopping.
Want to learn more about Causeway? Visit CausewaySolutions.com! New episodes of Connect with Causeway every other month!
Customer Reviews
Justin Hacker
Must listen for anyone who is (or thinks they are) “data driven”