I'm excited to share my guest episode on the Consistency Corner Podcast with Ruthie Sterrett!   In this episode, we... more

I'm excited to share my guest episode on the BS-Free Business Podcast (now Staying Solo Podcast) with Maggie Patterson.  I... more

If you ever feel like social media engagement feels a bit... empty, or maybe you’re wondering if there’s a better... more

Ever feel like you’re burning the candle at both ends just to keep up with your marketing? Or maybe you’re... more

Are you stuck in the “hustle mode” of running a side business while working full-time? Or wondering how to approach... more

What's next for social media? In this episode, I’m pulling out my crystal ball to share my predictions for 2025. ... more

Ever wondered what it takes to plan and sell out an incredible live event? In this episode, I sit down... more

Ever feel like your social media could use a reset? Or maybe you’re stuck in the cycle of creating the... more

Ever thought about creating a bundle but felt overwhelmed by all the moving parts? Or maybe you’re just wondering if... more

Let’s talk about the mysterious world of dark social—and no, it’s not some secret, underground social network (though that sounds... more

Ever feel like your brand is just blending into the background? Or like you’re stuck under some kind of invisibility... more

Ready to build your email list without becoming glued to Instagram? (Yes, it’s possible!) In this episode, I chat with... more

Social media during election season? Yeah, it's a lot, right? 🙃 If you’re feeling a little overwhelmed, you’re definitely not... more

Ever wondered how to make your podcast pitches actually stand out? Or maybe you're kinda stuck on where that line... more

Is blogging dead? I saw this question floating around Threads recently, and honestly... why are people still asking this? Of... more

Okay, we’ve all seen it—those posts that seem designed just to make you angry. Yep, that’s rage-baiting, and it’s everywhere.... more

I RETIRED MY SERVICES. Sorry to shout but I'm scared-cited about this huge change. In this episode, I share my journey... more

Is saying "link in bio" old news?  Or maybe you've heard the chatter about ManyChat and want to know more? ... more

Curious about how real business owners are leveraging Threads for growth?  In this roundtable episode, I’m joined by four incredible... more

It's been one year since Meta introduced Threads, and there's a lot to unpack. In this solo episode, I dive... more

What if curiosity could be your secret weapon in marketing? I’m thrilled to have Emily Aborn on the show to... more

Ever feel like your marketing efforts are getting lost in a sea of tech tools and automation jargon? Let's cut... more

Struggling to keep up with important dates and client engagement? Ever wondered how automation can help you manage your business... more

If you’ve ever felt like a marketing hot mess, you’re in for a treat.  I have the incredible Lucy Reyes... more

What would it feel like to spend less time on manual marketing tasks and more time on projects that light... more

What's the secret to transforming your Facebook group from a ghost town to a buzzing, engaged community? I’m chatting with... more

I’m diving into the evolving world of social media with three incredible guests who are making waves on Substack. Kathleen... more

Today, we're breaking down preconceived notions about what marketing should be and diving into the world of mindful and sustainable... more

As controversial as we all know it is, artificial intelligence is here to stay.  So as digital marketers, how do... more

Social media and marketing can often feel super impersonal, but today’s guest, Dre Baldwin, brings a refreshing approach to making... more

I love data! Whether you’re a business owner, content creator, or freelancer, you should fall in love with data too... more

Do you ever have a moment where you make a mistake, and you want to clear the air and share... more

Can TikTok really be a goldmine for generating leads and securing clients? Absolutely! In this episode, Megan Griffith, a seasoned... more

Today, we’re diving deep into how TikTok has revolutionized the world of micro video content and what this evolution means... more

What’s the best search engine around? If you said Google, you’re probably right, but something else is catching up quicker... more

I'm taking you behind the scenes to reveal some major shifts happening in my business, especially with the Savvy Social... more

Do you have a micro following? Even with a micro following, the world of brand deals is wide open. In... more

Navigating a business pivot can stir up a mix of emotions, from fear and uncertainty to excitement about new possibilities. ... more

In this episode, I’m continuing the discussion on why this shift to Mindful Marketing is needed now more than ever. ... more

Episode 300 marks not just an amazing number of episodes but the beginning of a new chapter as we shift... more

Ever feel like throwing your phone out the window because social media just feels too overwhelming?  Trust me, I've been... more

Feeling overwhelmed by the endless cycle of social media management and content creation? In this fun conversation, automation expert Colie... more

Launching on social media can feel like an overwhelming task, filled with anticipation and a touch of anxiety.  How do... more

Ever wonder if AI is going to take over the creative side of your business?  Let's dive into this juicy... more

Are marketing trends a golden ticket to instant visibility or just a temporary wave that can drown out your brand's... more

Faceless marketing's buzzing right now, but guess what? It's nothing new. In this episode, I'm diving into what faceless marketing... more

Has TikTok lost its magic? That’s a question I’ve been asking lately, and I think I have a pretty clear... more

Here’s proof that just getting started can be the catalyst for amazing business growth. In this episode of the show,... more

Do you have social media lurkers silently engaging with your content? I’ve had my lurkers, and I say keep them... more

If you have multiple businesses, should you have multiple LinkedIn accounts? This question came up during my 6th LinkedIn Challenge... more

What is your unique selling proposition? If it sounds too similar to everyone else in your industry and doesn’t reveal... more

Let’s talk about the social media trends of 2024. The ins, the outs, and everything in between. There’s a lot... more

I’m thrilled to welcome the amazing Nathalie Lussier, owner of AccessAlly, to the show. We take a deep dive into... more

Every year, LinkedIn continues to grab my attention for allllll the right reasons, and this year is going to be... more

On this episode of The Savvy Social Podcast, I’m sharing my interview with Brad Powell on the Thursday Standout Business... more

On this episode of The Savvy Social Podcast, I’m sharing my interview with Lisa Zawrotny on the Positively Living Podcast.... more

On this episode of The Savvy Social Podcast, I’m sharing my interview with Michelle Mazur on the Rebel Uprising Podcast.... more

The Entrepreneur’s Therapist, Shulamit Ber Levtov, sits down in the episode to provide encouragement, strategies, and support for the unique... more

Baby number two is on the way, which means big changes for my business.  I'm mentally preparing myself for the... more

Is your social media strategy sustainable?  This question carries so much weight for your business and mental health, but it’s... more

It’s that special time of year when we look into the future of social media and digital marketing with my... more

Sharing that viral post on social media is all fun and games until the lawyers start calling! While you’re trying... more

Let’s talk about a myth that’s been disguising itself as social media advice: The more you post, the faster you’ll... more

Do you like to jump on the latest social media trends? Social media is meant to be fun and, well,... more

It’s official! I’m leaving X (formerly known as Twitter) behind, and I’m not looking back! Twitter has such a special... more

From attracting the right audience to building connections and converting leads, it all starts with your social media sales funnel. ... more

The days of copying and pasting content from one platform to another are long gone. If this is true (and... more

As introverts, the idea of putting yourself out there on social media can feel overwhelming.  But fear not because my... more

From Halloween to New Year’s, the holiday season is the perfect time to give your busy life an infusion of... more

These social platforms ain’t loyal, so why should you? I always recommend getting started on one platform, but if you’re... more

Unveiling a new product or service is super exciting – but how you launch it to the world can make... more

Let’s go behind the scenes and hear the story of creating an unconventional leadership retreat. The Savvy Social Retreat is... more

Instagram is definitely showing some younger sibling vibes while trying to keep up with big brother TikTok.  But clearly, IG... more

No founder wants to fall into the trap of spending more time being a pseudo-social media manager than actually running... more

If you’re a founder and you’re treating YouTube like you’re an influencer trying to go viral, it’s time to shift... more

Is going viral and instantly gaining tens of thousands of followers your goal?  If so, my guest, Dr. Julia Colangelo,... more

One of the biggest challenges founders face when using Instagram is all the options. It’s super confusing and overwhelming when... more

Is your business Trend Savvy? Wait, I have a better question.  Should your business be Trend Savvy? One of the... more

What’s the hardest piece of negative feedback you’ve ever received on social media? If you’re building an online community, I’m... more

If you want to have staying power on social media, you have to get social! Forget followers, likes, and other... more

The good old days of posting whatever you want to every single platform are over. Now social media has turned... more

As a course creator and community leader, the best thing you can do is listen to your customers.  Listening to... more

Marketing a business on social media is hard enough. Try adding a personal brand on top of that. How do... more

Mr. Al, the Social Media Algorithm is everything and a mystery all at the same time.  And that can be... more

Y’all know I love trying out new tactics and strategies on social media and reporting back to you, you know,... more

From a 90-day content creation strategy to no plan at all. Either can work when you show up fully human... more

Whatever happened to empathy, compassion, and positivity on social media? From angry rants, racist comments, and microaggressions to calls for... more

If reviewing your social media metrics feels like getting on a scale for a weekly weigh-in, there’s no need to... more

If you thought TikTok was for fun and not for growth-minded CEOs, think again.  Racheal Cook is the host of... more

Is it time for your business to give up on Twitter?  That’s a question that makes sense given the wild... more

I tried out Instagram broadcast channels, so you don’t have to, and here’s what you need to know. Broadcast channels... more

With 3.5 billion downloads and over 150 million users every day in the US, it’s safe to say TikTok is... more

Not getting as much engagement as you’re used to on Instagram? Don’t worry, it’s not a you problem.  Social media... more

This one thing has pumped the brakes on a lot of creators’ ability to have fun on social media.  Rules!... more

If social media has taught us anything over these last two years (thanks, TikTok), it’s this. If you get stuck... more

There are so many influencers with scammy practices and sneaky offers that see them benefit off the backs of vulnerable... more

Social media isn’t the product. We are.  That’s just one of the realities that revealed itself in this week's conversation... more

If you haven’t figured out the secret to using AI in a way that’s relevant to your business, then let... more

AI and ChatGPT are taking our jobs! Those are end-of-the-world vibes some people are putting out there, but diving deeper... more

Forget video. Story is King. A great story is the key to stopping the scroll and keeping the attention of... more

Becoming an inclusive leader and valuing DEI in the workplace is more important than ever. Leaders are expected to be... more

The best communities are those where people feel safe enough to be themselves.   As leaders in your business, it's your... more

Professional stylist and LinkedIn Branding Expert all wrapped into one. I want y’all to meet Renée Lindo, the amazing human... more

Not the biggest fan of social media, but you know it’s almost necessary to grow your business? You’re in good... more

Tired of other social platforms turning into TikTok? Well, there’s still one platform that’s super loyal to its mission and... more

Forget trends, tactics, & everything in between. Social media success starts and ends with building an engaged community. Communities are... more

On this episode of The Savvy Social Podcast, I’m sharing my interview with the founder of Greatest Story Creative and... more

On this episode of The Savvy Social Podcast, I’m sharing my interview with Jonah Cohen of Teachable, my favorite online... more

On this episode of The Savvy Social Podcast, I’m sharing my interview with Tara McMullin on her What Works podcast.... more

On this episode of The Savvy Social Podcast, I’m sharing my guest feature with Emily Thompson on her Being Boss... more

There’s a new app on the block, and it’s looking to bring real authenticity back to social media. I’m talking... more

If you’ve been putting off launching your online program, this episode is a sign that the time is now! I... more

It’s that time of year when I come to you in full That’s So Raven Mode and share my bold... more

How can you take your social media from a concert for the masses to an intimate meet-and-greet after the show? ... more

So you’ve made a decision on who to hire to manage your social media presence. Now, the real work begins.... more

Whether it’s an agency, in-house hire, or a freelancer, there is a Right Way and a No-Way to go about... more

In today's episode of my three-part series on Outsourcing Your Social Media, I am discussing why it’s important to get... more

The world is Quiet Quitting, and it may be time for you to jump on the bandwagon. One of the... more

Just because you are suddenly experiencing low engagement on social media doesn’t mean it’s time to fly the white flag... more

Isn’t Social Media all about finding followers? If you ask my guest and founder of the Podcast Marketing Academy, Jeremy... more

What happens when a private equity investor, a dating coach, and a spiritual life coach go viral on TikTok? You... more

Video isn’t just for TikTok and Instagram Reels anymore! LinkedIn may be one of the world’s most popular social platforms,... more

When was the last time you closed a client in the DMs? For my guest, Merel Kriegsman, sliding into the... more

If the thought of sharing your ENTIRE life on social media doesn’t make you uncomfortable, then this podcast episode is... more

Have you ever wondered what it’s like to go viral on social media? From the viral TikTok Curling Iron Incident... more

Have you fallen in love with Instagram Reels, or does it feel like a forced blind date? (this time courtesy... more

Have you ever needed to take a pause, but worried about what would happen to your social media business if... more

Imposter complex can be your greatest roadblock in approaching your social media marketing with confidence and authenticity. Why? It tells... more

If you are a social media strategist or social media manager this is for you! The price of gas, food... more

Catch-all social media marketing tactics, tips, and tricks aren’t your cup of tea? Maybe you need a new approach. An... more