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The Business of Content
The Business of Content
Simon Owens, tech and media journalist

The podcast about how publishers create, distribute, and monetize digital content.

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31 May 2023 · 1 hour,
This YouTuber used his channel to launch a teaching platform

In some ways, Rahul Pandey’s career as a YouTuber has been pretty typical. After several years working at large tech... more

23 May 2023 · 40 minutes
This veteran journalist launched a thriving local news outlet

When it comes to creating content for online audiences, few people are more experienced than Mark Talkington. He was one... more

17 May 2023 · 1 hour, 3 minutes
Taking your subscription business to the next level

Of all the media revenue models, subscriptions can be the most tricky to execute well. There are just so many... more

09 May 2023 · 58 minutes
Has City Cast invented a new model for delivering local news?

The local news industry has seen better days. The last 15 years or so have been pockmarked with mass layoffs,... more

03 May 2023 · 43 minutes
This college professor built an incredibly popular newsletter about web tools

There’s this common saying you hear in academia: those who can’t do, teach. But that axiom certainly doesn’t apply to... more

25 Apr 2023 · 57 minutes
How The Reload newsletter became a leading authority on gun policy

It’s not very easy to find online coverage of the gun industry that isn’t hyper polarized. The issue is dominated... more

19 Apr 2023 · 50 minutes
How to monetize with online courses

While paid subscription models have been all the rage for the last decade, more and more creators are turning to... more

11 Apr 2023 · 57 minutes
This newsletter launched its own investment fund

Let’s say you have a pile of money you’re sitting on and you want to invest it. If you decide... more

04 Apr 2023 · 42 minutes
How Worldcrunch is bringing non-English content to a Western audience

Historically, foreign correspondents haven’t been the type of journalists who break major news stories in the countries they cover. That’s... more

29 Mar 2023 · 49 minutes
The Business of Content
Simon answers your questions
The Business of Content