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The Business of Content
The Business of Content
Simon Owens, tech and media journalist

The podcast about how publishers create, distribute, and monetize digital content.

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Episodes

How Jared Newman built Cord Cutter Weekly, a TV streaming newsletter with 32,000 subscribers

My newsletter: https://simonowens.substack.com/   When Jared Newman launched his Cord Cutter Weekly newsletter back in 2016, the streaming TV market... more

27 Jun 2024 · 33 minutes
How Philip Taylor built FinCon, the leading conference for personal finance creators

My newsletter: https://simonowens.substack.com/   Today, the personal finance content niche is absolutely ginormous. You can’t open up YouTube, TikTok, or... more

23 May 2024 · 50 minutes
The economics of ghostwriting books

My newsletter: https://simonowens.substack.com/   I’m sure just about everybody has had the experience of looking at a celebrity memoir and... more

09 May 2024 · 43 minutes
How Ben McCarthy built a Salesforce-focused media company with 400,000 monthly readers

My newsletter: https://simonowens.substack.com/   Ben McCarthy didn’t set out to create a media company focused on Salesforce, he just began... more

25 Apr 2024 · 42 minutes
How Joe Pulizzi built and sold The Tilt, a newsletter and conference business geared toward creators

Get $100 your CEX tickets by entering the discount code OWENS100   My newsletter: https://simonowens.substack.com/   When Joe Pulizzi launched... more

18 Apr 2024 · 45 minutes
How Brad Hargreaves built Thesis Driven, a newsletter and data product focused on real estate

My newsletter: https://simonowens.substack.com/   When it comes to knowing all the intricacies of real estate investment, few are more knowledgeable... more

04 Apr 2024 · 56 minutes
How Andreas Sator built one of the most popular podcasts in Austria

My newsletter: https://simonowens.substack.com/   I spend most of my time on this show interviewing entrepreneurs who founded English-language media outlets... more

27 Mar 2024 · 44 minutes
How to grow your audience in a post-Facebook world

My newsletter: https://simonowens.substack.com/   Earlier this month, I sent a newsletter to my audience with the subject line: “Ask me... more

21 Mar 2024 · 1 hour, 2 minutes
How William Knight built Early Morning Media, a B2B newsletter company

Before William Knight launched Early Morning Media, he had worked for years at a company that specialized in sending press... more

19 Mar 2024 · 48 minutes
How Tom Arbuthnot built Empowering Cloud, a media comapany focused on Microsoft cloud products

My newsletter: https://simonowens.substack.com/    The rise of cloud computing introduced all sorts of benefits for the enterprise software space. Not... more

14 Mar 2024 · 35 minutes
The Business of Content
How Jared Newman built Cord Cutter Weekly, a TV streaming newsletter with 32,000 subscribers
The Business of Content