The Long Story with Simon Owens
By Simon Owens
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Image by Simon Owens
Category: News Commentary
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Subscribers: 19
Reviews: 0
Episodes: 233
Description
The show about how publishers create, distribute, and monetize their digital content.
| Episode | Date |
|---|---|
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How media outlets can use games to increase their revenue
|
Apr 25, 2025 |
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His media company reaches more New Yorkers than the New York Times
|
Apr 17, 2025 |
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Why China will dominate the global electric vehicle market
|
Apr 09, 2025 |
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How Zyn conquered America
|
Apr 01, 2025 |
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What Hollywood can learn from MrBeast
|
Mar 13, 2025 |
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How JJ Hornblass built Royal Media, the most successful B2B media company you've never heard of
|
Feb 26, 2025 |
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How The Dispatch is diversifying beyond just subscription revenue
|
Feb 19, 2025 |
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Mill Media proved that audiences would pay for local news
|
Feb 12, 2025 |
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This Colorado food writer came up with a novel way to monetize his content
|
Jan 30, 2025 |
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How 1440 scaled its newsletter to 4 million subscribers
|
Jan 23, 2025 |
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How Scott Porch helps podcasters grow and monetize their audiences
|
Jan 13, 2025 |
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How the Money for the Rest of Us podcast built a six figure membership platform
|
Dec 19, 2024 |
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How Ben Cohen successfully pivoted from advertising to a subscription-based business model
|
Dec 12, 2024 |
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How Eric Newcomer used his newsletter to launch a $1.5 million events business
|
Dec 09, 2024 |
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How the KC Sports Network is building a regional media empire
|
Nov 14, 2024 |
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How Lon Seidman used his tech YouTube channel to build a huge affiliate business
|
Nov 08, 2024 |
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How to market a book in the age of Tiktok
|
Oct 24, 2024 |
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How Alts.co monetizes its massive newsletter with an investor membership platform
|
Oct 18, 2024 |
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How Eric Siu leveraged his hugely popular podcasts to grow his ad agency
|
Oct 17, 2024 |
|
How Keith Pepper turned an Atlanta newspaper chain into a digital-first media company
|
Oct 10, 2024 |
|
How Block Club Chicago reached 20,000 paying subscribers
|
Sep 24, 2024 |
|
How State House News charges $4,000 for access to its journalism
|
Sep 18, 2024 |
|
How Stacker distributes sponsored content to thousands of publishers
|
Sep 11, 2024 |
|
How Mignon Fogarty launched a massively successful series of online courses
|
Sep 05, 2024 |
|
How Andrew Curtin built Construction Wave, a B2B outlet covering the UK's construction industry
|
Sep 04, 2024 |
|
How Tim Burrowes helped build Mumbrella into a $7 million media brand
|
Aug 21, 2024 |
|
How Alex Halperin built WeedWeek, a B2B outlet that covers California's cannabis industry
|
Aug 08, 2024 |
|
How Mission Local spun off from UC Berkeley and became a self-sustaining news outlet
|
Aug 05, 2024 |
|
How Colossus built one of the largest investing-focused podcast networks
|
Jul 31, 2024 |
|
How Gary Arndt built Everything Everywhere, a podcast with 1.5 million monthly downloads
|
Jul 17, 2024 |
|
How Jared Newman built Cord Cutter Weekly, a TV streaming newsletter with 32,000 subscribers
|
Jun 27, 2024 |
|
How Philip Taylor built FinCon, the leading conference for personal finance creators
|
May 23, 2024 |
|
The economics of ghostwriting books
|
May 09, 2024 |
|
How Ben McCarthy built a Salesforce-focused media company with 400,000 monthly readers
|
Apr 25, 2024 |
|
How Joe Pulizzi built and sold The Tilt, a newsletter and conference business geared toward creators
|
Apr 18, 2024 |
|
How Brad Hargreaves built Thesis Driven, a newsletter and data product focused on real estate
|
Apr 04, 2024 |
|
How Andreas Sator built one of the most popular podcasts in Austria
|
Mar 27, 2024 |
|
How to grow your audience in a post-Facebook world
|
Mar 21, 2024 |
|
How William Knight built Early Morning Media, a B2B newsletter company
|
Mar 19, 2024 |
|
How Tom Arbuthnot built Empowering Cloud, a media comapany focused on Microsoft cloud products
|
Mar 14, 2024 |
|
How CJ Gustafson built Mostly Metrics, a newsletter for CFOs
|
Mar 07, 2024 |
|
How Sam Koslowski helped build The Daily Aus, a social first media outlet in Australia
|
Feb 28, 2024 |
|
The state of newsletter advertising in 2024
|
Feb 21, 2024 |
|
How Riad Chikhani built GAMURS Group, one of the largest gaming media companies in the world
|
Feb 16, 2024 |
|
How to monetize newsletters on LinkedIn
|
Feb 12, 2024 |
|
How Jack Kramer and Nick Martell sold their media company to Robinhood and then bought it back
|
Feb 07, 2024 |
|
How Cityside built a sustainable model for local news
|
Feb 02, 2024 |
|
How Lucas Grindley helped Next City grow to 1,000 paying members
|
Jan 24, 2024 |
|
Will Spotify's audiobook streaming be good for authors?
|
Jan 18, 2024 |
|
How Gabe Fleisher built Wake Up To Politics, a daily newsletter with over 50,000 subscribers
|
Jan 17, 2024 |
|
The biggest difference between the Creator Economy and traditional media
|
Jan 12, 2024 |
|
Will Buzzfeed file for bankruptcy in 2024?
|
Jan 05, 2024 |
|
How Kelsey Ogletree built Pitchcraft, a membership community for PR pros
|
Jan 04, 2024 |
|
How Ash Read built Living Cozy, a product review site monetized with ecommerce
|
Dec 05, 2023 |
|
How Dylan Bowman built Freetrail, a media outlet for trail runners
|
Nov 16, 2023 |
|
How B2B publisher Skift scaled its business by diversifying its revenue streams
|
Sep 04, 2023 |
|
How Starter Story ditched recurring payments and built a $1.5 million information product
|
Aug 22, 2023 |
|
How Casey Keirnan built A.M. Hoops, a basketball YouTube channel with over 400,000 subscribers
|
Jul 25, 2023 |
|
How Philip Ideson built The Art of Procurement, a B2B outlet that covers a $6 billion industry
|
Jul 19, 2023 |
|
How Eric Newcomer built his tech newsletter up to over 65,000 subscribers
|
Jul 11, 2023 |
|
How Jay Shabat built Airline Weekly, one of the earliest newsletters covering the travel industry
|
Jul 06, 2023 |
|
How JR Raphael built Android Intelligence, a thriving newsletter
|
Jun 28, 2023 |
|
Simon answers your questions
|
May 31, 2023 |
|
This YouTuber used his channel to launch a teaching platform
|
May 23, 2023 |
|
This veteran journalist launched a thriving local news outlet
|
May 17, 2023 |
|
Taking your subscription business to the next level
|
May 09, 2023 |
|
Has City Cast invented a new model for delivering local news?
|
May 03, 2023 |
|
This college professor built an incredibly popular newsletter about web tools
|
Apr 25, 2023 |
|
How The Reload newsletter became a leading authority on gun policy
|
Apr 19, 2023 |
|
How to monetize with online courses
|
Apr 11, 2023 |
|
This newsletter launched its own investment fund
|
Apr 04, 2023 |
|
How Worldcrunch is bringing non-English content to a Western audience
|
Mar 29, 2023 |
|
How Matt Navarra turned his marketing newsletter into a six-figure business
|
Mar 22, 2023 |
|
How to build a career as a professional ghostwriter
|
Mar 14, 2023 |
|
How Jay Gilbert built his influential music industry newsletter
|
Mar 08, 2023 |
|
How Stacked Marketer grew to over $600k in revenue
|
Feb 22, 2023 |
|
Why The Financial Times launched an inexpensive mobile app
|
Feb 15, 2023 |
|
How to launch a successful events business
|
Feb 08, 2023 |
|
How James Cridland built the most influential newsletter within the podcast industry
|
Jan 31, 2023 |
|
Overstory is one of the fastest-growing media companies in Canada
|
Jan 24, 2023 |
|
How to build a successful B2B media company
|
Jan 06, 2023 |
|
How Matt Brown built a thriving newsletter around the business of college sports
|
Nov 30, 2022 |
|
How Roca News grew to 1.1 million Instagram subscribers
|
Oct 26, 2022 |
|
Uncovered is building the largest community for true crime enthusiasts
|
Oct 19, 2022 |
|
He sold his newsletter to a climate tech company
|
Sep 28, 2022 |
|
How Libsyn plans to challenge Spotify for podcast dominance
|
Sep 14, 2022 |
|
How The Future Party grew its newsletter to 150,000 subscribers
|
Aug 31, 2022 |
|
How publishers can drive more subscription revenue
|
Aug 28, 2022 |
|
Why Brandi Kruse left her lucrative TV news career to launch her own podcast
|
Aug 17, 2022 |
|
How Stacker created a newswire for data journalism
|
Aug 03, 2022 |
|
Inside Morning Brew's video strategy
|
Jul 20, 2022 |
|
Do people want longform Twitter content?
|
Jun 30, 2022 |
|
He transformed a B2B sports magazine into a thriving media company
|
Jun 16, 2022 |
|
Why two star WSJ reporters left to launch their own media company
|
Jun 01, 2022 |
|
How Payload became the leading space industry newsletter
|
May 18, 2022 |
|
How Pop Up Magazine survived the pandemic
|
May 06, 2022 |
|
Why a bestselling author moved to Substack
|
Apr 20, 2022 |
|
How an investing newsletter reached 300,000 subscribers
|
Apr 06, 2022 |
|
How Front Office Sports carved out a B2B niche
|
Mar 23, 2022 |
|
His case studies generate 1 million visitors per month
|
Mar 09, 2022 |
|
How The Information covers the Creator Economy
|
Feb 17, 2022 |
|
Building a 7-figure consulting business through Instagram
|
Jan 27, 2022 |
|
Why a TV news reporter launched her own daily podcast
|
Jan 12, 2022 |
|
Are paywalls overrated?
|
Dec 20, 2021 |
|
How Science for Sport became one of the leading sports science resources
|
Dec 09, 2021 |
|
Can the mainstream media compete with Substack?
|
Nov 09, 2021 |
|
How The Globe and Mail uses AI to drive engagement
|
Nov 04, 2021 |
|
Spotify is the newly crowned king of podcasting
|
Nov 01, 2021 |
|
How Google collaborates with news publishers
|
Oct 19, 2021 |
|
The Juggernaut is hyper focused on an underrepresented market
|
Sep 29, 2021 |
|
Content creators are charging their fans for text messages
|
Sep 08, 2021 |
|
Yes, I'm still here
|
Jul 15, 2021 |
|
How the Art of Manliness monetizes its loyal audience
|
May 28, 2021 |
|
How Mental Floss evolved over its 20-year history
|
May 24, 2021 |
|
He writes one of Hollywood's most influential newsletters
|
May 12, 2021 |
|
His daily podcast got 5 million downloads in its first year
|
May 07, 2021 |
|
How to form a podcast collective
|
Apr 30, 2021 |
|
This writer and podcaster amassed a huge audience of comic book fans
|
Apr 22, 2021 |
|
This company scaled local newsletters to five cities
|
Apr 14, 2021 |
|
This BuzzFeed-like site has become a cultural powerhouse in Nigeria
|
Apr 06, 2021 |
|
Inside The Information's paywall strategy
|
Mar 23, 2021 |
|
Lessons from my first year of running a paid newsletter
|
Mar 09, 2021 |
|
His sports podcast network manages over 100 shows
|
Mar 05, 2021 |
|
How newsletter writers are teaming up to bundle subscriptions
|
Feb 25, 2021 |
|
This newspaper chain pivoted to digital subscriptions, and it's working
|
Feb 17, 2021 |
|
He helped invent the modern content marketing industry
|
Feb 09, 2021 |
|
He used crowdfunding to launch a progressive media startup in Canada
|
Feb 01, 2021 |
|
This site built a huge audience by mining legal documents from government websites
|
Jan 25, 2021 |
|
His site covering streaming TV attracts millions of visitors a month
|
Jan 17, 2021 |
|
How much this podcast grew in 2020
|
Jan 07, 2021 |
|
He created a finance-focused newsletter that has 1 million subscribers
|
Dec 17, 2020 |
|
He's building a media empire in Sweden around explainer journalism
|
Dec 09, 2020 |
|
How MEL Magazine reimagined the men's magazine for the 21st century
|
Nov 30, 2020 |
|
This gadget reviewer amassed 89 million views on YouTube
|
Nov 19, 2020 |
|
He's building a media empire around the data center industry
|
Nov 12, 2020 |
|
He's helping former Deadspin writers build a media outlet
|
Nov 06, 2020 |
|
She turned her crafts blog into a trade association
|
Oct 30, 2020 |
|
This 45-year-old Indian comedian has 14 million views on TikTok
|
Oct 22, 2020 |
|
How Serial Box is bringing back serialized fiction
|
Oct 12, 2020 |
|
She left her job at Fortune Magazine to launch a paid newsletter
|
Oct 01, 2020 |
|
Lessons learned from running a paid newsletter
|
Sep 24, 2020 |
|
This podcast host charges his listeners money to text him
|
Sep 15, 2020 |
|
Her wedding news website grew into a thriving media company
|
Sep 04, 2020 |
|
He's building a media empire around the freight industry
|
Aug 28, 2020 |
|
His running-focused newsletter has 800 paying subscribers
|
Aug 21, 2020 |
|
His creator-focused newsletter has over 25,000 subscribers
|
Aug 11, 2020 |
|
He generates a six-figure income through Patreon and Substack
|
Jul 27, 2020 |
|
This business-focused newsletter grew to over 50,000 subscribers
|
Jul 21, 2020 |
|
He launched several local news sites around Washington, DC
|
Jul 13, 2020 |
|
He ran the newsletter strategy for BuzzFeed and The New Yorker
|
Jul 06, 2020 |
|
How to launch a hit audiobook
|
Jun 29, 2020 |
|
Can Digg return to its former glory?
|
Jun 22, 2020 |
|
His video game song adaptations generated millions of views
|
Jun 11, 2020 |
|
Inside The LA Times's podcast strategy
|
Jun 04, 2020 |
|
How a pencil artist generated millions of views on YouTube
|
May 28, 2020 |
|
A local media company built on email newsletters
|
May 22, 2020 |
|
Monetizing a political newsletter during an election year
|
May 14, 2020 |
|
She built three successful media ventures from the ground up
|
May 07, 2020 |
|
How the site Amazing Ribs amassed 15,000 paying subscribers
|
Apr 23, 2020 |
|
Why every comedian hosts a podcast
|
Apr 17, 2020 |
|
A publishing platform built for independent writers
|
Apr 13, 2020 |
|
This guy built a B2B media empire
|
Apr 03, 2020 |
|
How BuzzFeed is monetizing its travel vertical
|
Mar 26, 2020 |
|
How to convert your audience into paying subscribers
|
Mar 13, 2020 |
|
Why Twitter is launching its own podcasts
|
Mar 03, 2020 |
|
How I plan to monetize this podcast
|
Feb 19, 2020 |
|
How Axios tries to create truly differentiated content
|
Feb 12, 2020 |
|
How Hollywood is transforming magazine journalism
|
Feb 04, 2020 |
|
Going deep on the YouTube algorithm
|
Jan 28, 2020 |
|
The rise of editorial newsletters
|
Jan 22, 2020 |
|
The State of Wikipedia in 2020
|
Jan 14, 2020 |
|
Will listeners ever pay for podcasts? Some already are
|
Jan 06, 2020 |
|
Minute Media's plan to dominate sports coverage
|
Dec 04, 2019 |
|
Do podcasts sell books? Yes
|
Nov 20, 2019 |
|
The next frontier in self-publishing: audiobooks
|
Nov 14, 2019 |
|
What it takes to build a bootstrapped podcast network
|
Nov 06, 2019 |
|
Why an online polling platform hired a seasoned journalist to run it
|
Oct 28, 2019 |
|
This startup wants to solve podcasting's monetization problem
|
Oct 09, 2019 |
|
How Clive Thompson became one of the most influential tech journalists
|
Sep 04, 2019 |
|
He founded one of the earliest tech blogs. Now he edits a newsletter
|
Jul 02, 2019 |
|
Why Techmeme launched a daily podcast
|
Jun 17, 2019 |
|
This Canadian media company has launched 11 local news sites
|
Jun 12, 2019 |
|
Inside Vox Media's podcast strategy
|
Jun 06, 2019 |
|
Why LinkedIn hired the world's top business journalists
|
May 29, 2019 |
|
Facebook decimated this publisher's business. So it became a paid newsletter.
|
May 21, 2019 |
|
This indie newsletter generated over 10,000 paying subscribers
|
May 15, 2019 |
|
Why Business Insider launched a hard paywall
|
May 06, 2019 |
|
This media company has launched 81 local news sites and is expanding
|
Apr 28, 2019 |
|
The 2019 state of Instagram influencer fraud
|
Apr 08, 2019 |
|
This B2B media company covers a $7.5 trillion industry and is profitable
|
Mar 24, 2019 |
|
Inside The New York Times's video strategy
|
Mar 16, 2019 |
|
Why Advance Publications launched a tech incubator to build new products
|
Mar 02, 2019 |
|
Inside MoveOn's video strategy
|
Feb 23, 2019 |
|
How Pop-Up Magazine grew into a nationwide events series
|
Feb 06, 2019 |
|
Inside The Atlantic's in-house creative agency
|
Jan 21, 2019 |
|
This blogger generated $80,000 last year selling online courses
|
Jan 13, 2019 |
|
Should publishers be allowed to collectively bargain with Facebook and Google?
|
Jan 06, 2019 |
|
Can this betting app replace the Nate Silvers of the world?
|
Dec 13, 2018 |
|
A new study on why we pay for online news
|
Dec 05, 2018 |
|
He sold his blog network to AOL for $25 million. And that was just the beginning
|
Nov 27, 2018 |
|
This editorial newsletter platform has 25,000 paying subscribers
|
Nov 20, 2018 |
|
This nutritionist generated 35 million downloads of her podcast. Here's how she did it
|
Nov 14, 2018 |
|
Most people don't click on social media links. Here's why that's bad
|
Nov 05, 2018 |
|
How The Hustle reached 1 million email subscribers
|
Oct 24, 2018 |
|
How Slate built a live events business around its most popular podcasts
|
Oct 17, 2018 |
|
This webcomic artist has 1 million fans on Facebook. Here's how he got them
|
Oct 10, 2018 |
|
Why Quartz launched a newsletter that dives into obscure trivia
|
Sep 27, 2018 |
|
Inside the social media strategy for The Financial Times
|
Sep 20, 2018 |
|
He pioneered early online advertising. Now he’s doing the same for AR
|
Sep 12, 2018 |
|
This Boston business publication charges subscribers $695 a year and is sustainable
|
Aug 22, 2018 |
|
It started as a one-man personal finance blog. Now it generates millions in revenue.
|
Aug 12, 2018 |
|
How unemployed college students launched a thriving tech news site
|
Jul 30, 2018 |
|
How Facebook’s Newsfeed changes are affecting European publishers
|
Jul 22, 2018 |
|
Why Fortune 100 companies are launching their own podcasts
|
Jul 12, 2018 |
|
How an obsession with right wing media spawned a booming newsletter
|
Jun 19, 2018 |
|
How this web designer became the Nate Silver of healthcare reporting
|
Jun 12, 2018 |
|
This guy built a $1 million business on top of the Gmail API
|
May 28, 2018 |
|
How publishers monetize their newsletters with paid subscriptions
|
May 21, 2018 |
|
How artists illegally pay their way onto Spotify's playlists
|
May 07, 2018 |
|
Influencer marketing has a huge fraud problem
|
May 01, 2018 |
|
How Think Progress generated $500,000 in donations after Trump was elected
|
Apr 23, 2018 |
|
Remembering the blogosphere before the rise of Facebook and Twitter
|
Apr 17, 2018 |
|
What’s behind the explosion in fiction podcasts?
|
Apr 10, 2018 |
|
Why podcast apps are developing their own original content
|
Apr 02, 2018 |
|
Should famous music and Hollywood artists have their own media outlet?
|
Mar 27, 2018 |
|
How the iTunes podcast rankings work
|
Mar 19, 2018 |
|
Meet the guy who wants to slow down the internet
|
Mar 07, 2018 |
|
Inside Macmillan’s 2018 podcast strategy
|
Feb 26, 2018 |
|
While Facebook stumbles, Twitter’s making a comeback
|
Feb 19, 2018 |
|
This former lawyer launched a thriving local news network in New Jersey
|
Feb 14, 2018 |
|
Want to create your own Wikipedia page? Call this guy
|
Feb 06, 2018 |
|
What it takes to run a podcast consulting company
|
Jan 31, 2018 |
|
What kind of content should you put behind your paywall?
|
Jan 23, 2018 |