Have you been dreaming about starting a business, but telling yourself you don’t have enough time? All you need is... more

It’s never too late to start your own business. In fact, the data shows that older may indeed be better... more

Don't believe everything you hear about finding investors. In this episode, special guest (and securities lawyer) Jenny Kassan pulls back... more

To compete with other businesses that do basically the same thing, you have to be a special kind of different.... more

When it comes to attracting investors, it takes more than painting a rosy financial picture. Investors need to be romanced.... more

Customer interviews are the linchpin for understanding what your target customers truly want and need — that’s why you’ll want... more

Not sure who your customers are or where to find them? Your first step is to identify your ideal customers,... more

Reaching your target customers is mission-critical for every business, especially startups. Here are the 5 steps you need to find... more

Momentum is good, but impulsivity isn’t. When you’re starting a new business, one of the most basic human urges is... more

Talking to people is an essential part of putting together your business plan. Otherwise, you’ll make critical errors that could... more