So many DTC brands think nice PR is more important than honesty. But that’s not us. I'm Nik, and I'm tired of all... more
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Episodes
Did you know there’s a Slack channel with 5,000+ marketers…and Nik is answering their questions? Nik’s dipping his fingers into the... more
How do you discover something magical in the DTC space? For this week’s guest Ryan Babenzien, CEO of Jolie, he looked... more
It’s not about you, it’s your brand awareness. In this solo episode, Nik breaks down brand awareness and how to do... more
What even is incrementality? For our guest this week, Olivia Kory of Haus, incrementality is everything—it’s strategy, it’s how the world... more
Are hacks even real? According to Nik, they aren’t—so that’s why he’s sharing his Top 40 TIPS for conversion, social proof,... more
What are Nik’s messages like? If you answered, “Hey Nik, I’ve founded (insert company here). It should be doing this, but... more
Ready for a rapid-fire round of questions about DTC as big as The Cheesecake Factory menu? CMO of Jones Road Beauty... more
What’s changing with DPA? Does attention actually matter most in advertising? Are DPA and catalog ads the same? Nik’s talking with... more
What’s a season of Limited Supply without Nik to answer some of the Slack channel’s hottest DTC questions? Nik’s dipping his... more
Ready for a masterclass in DTC tactics? Then step on up, cause Mr. Sharma’s got everything you need to reach the... more
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