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Nik Sharma

So many DTC brands think nice PR is more important than honesty. But that’s not us. I'm Nik, and I'm tired of all... more

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Episodes

S12 E4: Landing Pages: Tips, Tricks, and Ingredients

Nik’s continuing his discussion of the most underutilized aspect in DTC marketing: landing pages.  Did you know all it takes is... more

30 Apr 2025 · 45 minutes
S12 E3: The REAL Growth Lever Most Brands Overlook

What do most brands overlook?  Nik lays out why landing pages are one of the most overlooked—and most powerful—levers in growth... more

23 Apr 2025 · 32 minutes
S12 E2: Getting Creative In a Hard Field (with Andrew Deitsch of BRĒZ)

Make no mistake, beverage is one of the hardest fields in DTC. Can you cut through the noise?  Nik’s got Andrew... more

16 Apr 2025 · 34 minutes
S12 E1: Entrepreneurship, Creative, Crowdfunding, and More (with Kevin O’Leary of Shark Tank)

New season, new guests. This episode’s guest has worked with Mr. Beast, Selena Gomez, and more—and you’ve definitely seen him... more

09 Apr 2025 · 32 minutes
S11 E12: Unlocking Revenue and Scaling a Startup (with Liam Millward, CEO + Co-founder at Instant)

What do Toys R Us and The Oodie have in common? They work with Instant, one of Australia’s fastest growing... more

27 Mar 2025 · 41 minutes
S11 E11: Listener Mailbag: AOV, Product Concepts, Marketing Talent, and More

You asked, Nik’s answering.   First, what’s up with increasing AOV? It really all starts with messaging that turns into leads. Encouraging... more

19 Mar 2025 · 41 minutes
S11 E10: Breaking Down the Marpipe Report: Catalog Ads + DPA

Nik did a DPA report with everyone’s favorite ad software, Marpipe. And it’s time to share what he found.  First, let’s... more

12 Mar 2025 · 25 minutes
S11 E9: The Truth About Offshore Hiring

Nik’s putting his hiring manager hat on. Don’t believe everything you hear about offshore hiring—in his experience, it’s been pretty... more

05 Mar 2025 · 30 minutes
S11 E8: Why You NEED to Work with Influencers

Nik’s advocating for YOU to work with influencers.   It’s no secret that influencer marketing has so many pros, especially in this... more

26 Feb 2025 · 31 minutes
S11 E7: Telemedicine and Subscriptions

Nik’s answering YOUR questions and DMs—from going to live launch events to becoming a source of knowledge, there’s so much... more

19 Feb 2025 · 30 minutes
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S12 E4: Landing Pages: Tips, Tricks, and Ingredients
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