So many DTC brands think nice PR is more important than honesty. But that’s not us. I'm Nik, and I'm tired of all... more
Pull out your laptops and get your listening ears on, Nik’s walking us through his favorite (and most interesting) websites.... more
Nik’s eight page newsletter adventure continues—and this time, we’re talking about bottom of the funnel strategies for not only decisionmaking,... more
Nik wrote an eight page newsletter all for you and YOUR brand. No really, it’s all about scaling your brand:... more
There’s a TON of DTC tactics out there—and you might not be using them as much as you should. In this... more
When someone mentions data, what do you think of? Data is a goldmine—we can tell who our consumers are, what they... more
It’s a new year and a new Nik: shorter episodes, thinking about bringing on a new co-host, and going over... more
The end of 2024 is here and Nik’s got a New Year’s Resolution: try more customer acquisition tactics. And, he’s... more
Nik’s answering YOUR questions as we wrap up 2024. What were some fails? What are we gonna see more of... more
BFCM broke RECORDS. No, really: shoppers spent over 10% more than last year—that’s $11 billion. And Nik’s here to break down... more
The most important part of entrepreneurship? Imagination. Nik sits down with Kelly Dill, an investor at Imaginary Ventures where imagination is... more