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Stories and Strategies for Public Relations and Marketing
Stories and Strategies for Public Relations and Marketing
Stories and Strategies

I always hated the term "Public Relations." It always sounded so greasy and salesy to me. Years later I realize the concept... more

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Episodes

Does the C-Suite Still Not Understand Public Relations?

In today’s fast-paced and interconnected world, effective communication is more crucial than ever for organizations aiming to maintain a positive... more

16 Jun 2024 · 19 minutes
Embracing AI as a Stakeholder in Public Relations

Here’s a different perspective. What if we didn’t regard AI as a technology? What if we thought of it as... more

09 Jun 2024 · 20 minutes
Throwback Thursday - The Ethics of AI in PR

This episode was originally published September 13, 2020 but it's just as relevant today as then. Easily one of the... more

06 Jun 2024 · 27 minutes
FEED DROP – Punching Above Your Weight With a Smaller Marketing Team

This week we’re featuring an episode of the “Building Better CMO’s” podcast with Greg Stuart. GE has changed a whole... more

02 Jun 2024 · 51 minutes
So… You Want to Be a Professional Voiceover Actor?

Andrea Rooz has been a professional voice actor for two decades. In this episode she shares the intricacies of voiceover... more

26 May 2024 · 25 minutes
How a Ban on TikTok Might Impact PR and Marketing Pros

TikTok is a powerful social media tool in the United States. About 170 million Americans use the platform and for... more

19 May 2024 · 25 minutes
Travel Marketing Strategies

Travel marketing is changing. This episode explores the impact of shifting seasonal travel trends, evolving social media search habits, and... more

12 May 2024 · 22 minutes
PRSA’s Strategy to Out-Communicate Misinformation

The Public Relations Society of America has united communication professionals across industries to combat misinformation. It’s a critical challenge and... more

05 May 2024 · 25 minutes
A Close Examination of Each of the Major Social Media Channels in 2024

This episode examines the current state of each of the big social media channels.Which platforms are the most used? Which... more

28 Apr 2024 · 24 minutes
The Rise of Virtual Influencers and Global Engagement

Frankie is the dinosaur that went digital.The emergence and impact of virtual influencers can be seen in the United Nations'... more

21 Apr 2024 · 24 minutes
Stories and Strategies for Public Relations and Marketing
Does the C-Suite Still Not Understand Public Relations?
Stories and Strategies for Public Relations and Marketing
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