I always hated the term "Public Relations." It always sounded so greasy and salesy to me. Years later I realize the concept... more
Send us a Text Message.Instagram Reels has become critical for brand promotion. Of all the things you can do on... more
Send us a Text Message.The debate was a disaster. In this episode, we look at the chaotic political showdown between... more
Send us a Text Message.The UN Secretary-General António Guterres's has made a controversial suggestion that public relations professionals should sever... more
Send us a Text Message.This is a Replay from Episode 73 which first published in October 2022.You know how this... more
Send us a Text Message.Leadership, and leadership communication, is evolving. The rules from even just five years ago (pre COVID)... more
Send us a Text Message.Awareness is likely the most compelling element of purchase decisions. Hunter, a top consumer marketing communications... more
Send us a Text Message.In today’s fast-paced and interconnected world, effective communication is more crucial than ever for organizations aiming... more
Send us a Text Message.Here’s a different perspective. What if we didn’t regard AI as a technology? What if we... more
Send us a Text Message.This episode was originally published September 13, 2020 but it's just as relevant today as then.... more
Send us a Text Message.This week we’re featuring an episode of the “Building Better CMO’s” podcast with Greg Stuart. GE... more
Send us a Text Message.Andrea Rooz has been a professional voice actor for two decades. In this episode she shares... more
Send us a Text Message.TikTok is a powerful social media tool in the United States. About 170 million Americans use... more
Send us a Text Message.Travel marketing is changing. This episode explores the impact of shifting seasonal travel trends, evolving social... more
Send us a Text Message.The Public Relations Society of America has united communication professionals across industries to combat misinformation. It’s... more
Send us a Text Message.This episode examines the current state of each of the big social media channels.Which platforms are... more
Send us a Text Message.Frankie is the dinosaur that went digital.The emergence and impact of virtual influencers can be seen... more
Send us a Text Message.In his new book Engage with Impact, Nicholas Bruneau uses interviews and case studies from the... more
Send us a Text Message.In today’s competitive market, exceptional customer service is not just a luxury but a crucial element... more
Send us a Text Message.What are the rules? In an era where artificial intelligence is revolutionizing communications and marketing, this... more
Send us a Text Message.Tyler Chisholm is the CEO of a leading marketing firm and the creative force behind a... more
Send us a Text Message.Stories capture imagination and can entertain but they’re most powerful when they also serve a strategic... more
Send us a Text Message.In this episode we’re cross-examining a recent warning from Canada's Competition Bureau that has businesses buzzing... more
Send us a Text Message.For the past 2+ years nights have been tense in Kyiv and throughout Ukraine. Julia Petryk,... more
Send us a Text Message.Managing public relations for the British Royal Family is an intricate world, particularly now amidst the... more
Send us a Text Message.The third edition of the Asia-Pacific study by PRovoke Media flags Environmental, Social, and Corporate Governance... more
Send us a Text Message.Last week we had a look at how to make an apology when you should –... more
Send us a Text Message.There are a lot of apologies out there. And a lot of them only serve to... more
Send us a Text Message.The report shows two-thirds of senior leaders say they would describe their role as both marketing... more
Send us a Text Message.Historically, our approach to setting objectives and evaluation criteria has been organizational-centric. What is the company... more
Send us a Text Message.In March 2021 Prince Harry and Meghan Markle gave an interview to Oprah Winfrey that was... more
Send us a Text Message.There may be an emerging overreliance on generative AI in marketing and public relations. While artificial... more
Send us a Text Message.This is a FEED DROP of an episode of the Parenting and Personalities Podcast Imagine your... more
Send us a Text Message.Hurricanes, floods, wildfires. Depending on where you live there are times when authorities tell you it’s... more
Send us a Text Message.Politicians, like any public figures, sometimes make verbal slips or misspeak, leading to memorable and often... more
Send us a Text Message.The University of Oregon has introduced the first master's program in immersive technologies, focusing on augmented... more
Send us a Text Message.This week we’re offering another bonus episode in the form of a “Feed Drop” by The... more
Send us a Text Message.In today’s crowded digital landscape, standing out as a genuine thought leader amidst the cacophony of... more
Send us a Text Message.In 1917 the US Government found a unique way to reach a mass audience before mass... more
Send us a Text Message.Wikipedia is one of the most-visited websites in the world. Additionally, it has influence. The information... more
Send us a Text Message.The benefits of a multicultural campaign should be obvious by now but let’s document some of... more
Send us a Text Message.It’s an area of the world so few of us in the west really understand. Kazakhstan,... more
Send us a Text Message.Propel Media has released its Q3 2023 Media Barometer and again it’s showing journalists responded to... more
Send us a Text Message.Understanding the structural changes that happen in our brain when we change our minds adds a... more
Send us a Text Message.An online survey of 300 people in the United States, Germany, and South Korea explores consumer... more
Send us a Text Message.One might use social media in a social marketing campaign but they are starkly different things.... more
Send us a Text Message.Measurement is a key part of the success of any professional communications plan. And it’s the... more
Send us a Text Message.The Chartered Institute of Public Relations (CIPR) has launched an initiative to find the ultimate Campaign... more
Send us a Text Message.With the emergence of more generative AI (see Chat GPT3 or GPT4…) there’s a new required... more
Send us a Text Message.It’s as if we have a new toy. When Open AI released Chat GPT-3 last November,... more
Send us a Text Message.We’ve seen this coming for a long time, but thanks to skepticism, and maybe a little... more
Send us a Text Message.This week we’re offering a bonus episode in the form of a “Feed Drop” by the... more
Send us a Text Message.A 2023 new study by Social Insider reveals what most social media experts already know. Engagement... more
Send us a Text Message.Web3 marketing refers to marketing strategies and tactics specifically designed to reach audiences within the Web3... more
Send us a Text Message.Trust is at the core of all great relationships. With it, the living and working environment... more
Send us a Text Message.If you aren’t accustomed to hearing your own voice it’s one of the first things that... more
Send us a Text Message.Things happen fast in the world of public relations and marketing and Ragan’s PR Daily is... more
Send us a Text Message.We all fake human connection from time to time. We’re tired, the person we’re speaking with... more
Send us a Text Message.The concept of the sales funnel is more than a century old. But depending on which... more
Send us a Text Message.In this age of misinformation and disinformation we can all agree lies and deception are bad... more
Send us a Text Message.Things move so quickly now it almost seems wrong to consider digital marketing, SEO, influencer marketing,... more
Send us a Text Message.According to the Datareportal July 2022 global overview more than half the world now uses social... more
Send us a Text Message.In February 2022, the New York Times reported findings from interviews with undergraduate seniors entering the... more
Send us a Text Message.No doubt you already know tenets of good crisis planning: Be prepared, be accountable, respond quickly... more
Send us a Text Message.We’ve all had those moments in our careers. Moments of sheer terror. That time we emailed... more
Send us a Text Message.You know how this feels. You’re called into a meeting on something important where a decision... more
Send us a Text Message.Researchers at Queen’s University in Canada have established a method that, for the first time, can... more
Send us a Text Message.Micro media is a somewhat new term we can use to describe media created by companies,... more
Send us a Text Message.Within Public Relations and Marketing we often use what are considered to be best practices for... more
Send us a Text Message.Stephen Krempl believes if you want to get noticed the right way by your senior leaders... more
Send us a Text Message.The World’s intelligence agencies have long suffered from a perspective they’re too secretive. That’s not just... more
Send us a Text Message.Worldwide Karen Jacobsen is known for her voice – the voice of female Australian SIRI or... more
Send us a Text Message.In the work world the true generalist is very different from the specialist.The specialist tends to... more
Send us a Text Message.So, you’re graduating with a Communications or Marketing degree? Congratulations. It’s a growing industry and there... more
Send us a Text Message.Our new trailer for Summer 2022Support the Show.
Send us a Text Message.A new survey by Brunswick Group makes it clear executive leaders today are not only expected... more
Send us a Text Message.In today’s world a social media influencer is one who has the power to affect purchasing... more
Send us a Text Message.Utility Safety Partners has a simple message. Like all One-Call services it advocates for people and... more
Send us a Text Message.This Spring the PRCA (Public Relations and Communications Association) updated its Guidelines for Accessible Communications. They... more
Send us a Text Message.The hot hand fallacy in basketball. Why we tend to grab a coffee to start our... more
Send us a Text Message.LANGUAGE IS CLEAN IN OPENING CLIPWhen actor Will Smith went up on stage at the Oscars... more
Send us a Text Message.The Harris Poll conducted a survey recently on how Americans understand and perceive the metaverse. While... more
Send us a Text Message.Communication between and among cultures has existed for thousands of years. Successful rulers such as Alexander... more
Send us a Text Message.A lingering pandemic, accelerating technological abilities, in turn creating ever increasing stakeholder demands and expectations –... more
Send us a Text Message.More working from home, more freelancers, great focus on influencer marketing, and the rising wave of... more
Send us a Text Message.We know it as comms-pros – communications is the glue that holds a business together. But... more
Send us a Text Message.One could argue the concept of strategies that are both transparent (fully allowing for freedom of... more
Send us a Text Message.Nudge Theory burst onto the scene in 2008 when Cass Sunstein and Richard Thaler published their... more
Send us a Text Message.Research shows more than one-quarter of crises spread to international media within an hour; two-thirds of... more
Send us a Text Message.There has never been a more important time for good science communication. Not only is it... more
Send us a Text Message.Podcasts are radio but on demand, dedicated to your niche interest, and (for the most part)... more
Send us a Text Message.As early as 40,000 years ago humans used a combination of soil, animal fat, burnt charcoal,... more
Send us a Text Message.LEADERSHIP COMMUNICATIONS SERIES - Episode 4The emerging science of epigenetics explains how our lifestyle and environment... more
Send us a Text Message.LEADERSHIP COMMUNICATIONS SERIES - Episode 3There are many articles written by psychologists about the “theory” of... more
Send us a Text Message.LEADERSHIP COMMUNICATIONS SERIES - Episode 2Communications professionals have long stated they “want a seat at the... more
Send us a Text Message.LEADERSHIP COMMUNICATIONS SERIES - Episode 1There is substantial evidence that cultures of high trust outperform those... more
Send us a Text Message.Adopting a growth mindset, as opposed to a fixed mindset, is one of the best strategies... more
Send us a Text Message.Professional communications is about making an impact to help the organization. It must get things done,... more
Send us a Text Message.Those who respond to help people in high-tension, or even life-threatening situations, need strong communication skills... more
Send us a Text Message.You may have recently heard on social media a song from the early 1970’s, Prisencolinensinainciusol, by... more
Send us a Text Message.The Global Capability Framework is the Global Alliance’s benchmark for how professionals in public relations and... more
Send us a Text Message.According to World Press Trends 2019, digital news subscriber numbers are up 208% over the last... more
Send us a Text Message.In a special report, authors Anne Gregory, Ph.D., Bill Nichols, Ph.D., and Professor John... more
Send us a Text Message.Throughout this COVID pandemic we all know frontline healthcare workers have been doing extraordinary work and... more
Send us a Text Message.Cancel Culture is a neologism meaning it’s a newly coined term. It’s essentially the phenomenon of... more
Send us a Text Message.This is an episode about “Positivity” which has everything to do with communication. It’s a state... more
Send us a Text Message.Stress is almost an evil word in our lives today. Nobody wants stress. Do we? Actually,... more
Send us a Text Message.According to 2015 numbers by the US Bureau of Labor Statistics, of the total number of... more
Send us a Text Message.By membership the Public Relations and Communications Association is the largest PR Association in the World;... more
Send us a Text Message.Presentations are stereotyped. A speaker stands in front of an audience, uses PowerPoint to guide a... more
Send us a Text Message.Work is the place we get learning opportunities through professional development. Many of those opportunities introduce... more
Send us a Text Message.The political pundits have lots to say about the 2020 US Presidential election. In this episode... more
Send us a Text Message.Earned media is always valuable but the opportunities to create your own channels and your own... more
Send us a Text Message.It’s a powerful tool that can solve complex problems, build resilience, create empathy, and develop space... more
Send us a Text Message.Change Management exists as a process and strategy because change is both inevitable and critical in... more
Send us a Text Message.Watch a good comedian on stage and it just seems so easy. But we all know... more
Send us a Text Message.Everything begins with an idea. Talia Beckett Davis had one a few years ago to start... more
Send us a Text Message.The Institute for Public Relations has issued its 2020 Report measuring how Americans perceive intentionally misleading... more
Send us a Text Message.The Content Marketing Institute defines content marketing as a strategic marketing approach focused on creating and... more
Send us a Text Message."Society is changing... there's a new elite emerging and those elite have huge amounts of power."... more
Send us a Text Message.Why is coffee so perfect for conversations? In fact, coffee houses were born in 18th Century... more
Send us a Text Message.In digital media, Reach can be defined as the total number of people who see your... more
Send us a Text Message.Understanding how our brains operate in a crisis can help leaders think more clearly and effectively... more
Send us a Text Message.Some of the key benefits of mentorship in professional communications include the ability to foster an... more
Send us a Text Message.Are office workers really more productive working from home? Truth is, the idea is so novel,... more
Send us a Text Message.In a world of seemingly never-ending clichés the best interviewers find a way to make it... more
Send us a Text Message.For a decade the Chartered Institute of Public Relations in the UK has been reporting on... more
Send us a Text Message.Through a content analysis of all public tweets sent by Black Lives Matter over a four-year... more
Send us a Text Message.According to the Urban Dictionary, the term "Snake Oil" comes from the 19th century American practice... more
Send us a Text Message.Human beings have been described as emotional beings who think. We're also emotional beings who buy... more
Send us a Text Message.Beyond the ideas of key messages and social media posts, there is a place for us... more
Send us a Text Message.Understanding how our brains operate in a crisis can help leaders think more clearly and effectively manage emergencies.... more