I always hated the term "Public Relations." It always sounded so greasy and salesy to me. Years later I realize the concept... more
Send us a Text Message.Instagram Reels has become critical for brand promotion. Of all the things you can do on... more
Send us a Text Message.The debate was a disaster. In this episode, we look at the chaotic political showdown between... more
Send us a Text Message.The UN Secretary-General António Guterres's has made a controversial suggestion that public relations professionals should sever... more
Send us a Text Message.This is a Replay from Episode 73 which first published in October 2022.You know how this... more
Send us a Text Message.Leadership, and leadership communication, is evolving. The rules from even just five years ago (pre COVID)... more
Send us a Text Message.Awareness is likely the most compelling element of purchase decisions. Hunter, a top consumer marketing communications... more
Send us a Text Message.In today’s fast-paced and interconnected world, effective communication is more crucial than ever for organizations aiming... more
Send us a Text Message.Here’s a different perspective. What if we didn’t regard AI as a technology? What if we... more
Send us a Text Message.This episode was originally published September 13, 2020 but it's just as relevant today as then.... more
Send us a Text Message.This week we’re featuring an episode of the “Building Better CMO’s” podcast with Greg Stuart. GE... more
Send us a Text Message.Andrea Rooz has been a professional voice actor for two decades. In this episode she shares... more
Send us a Text Message.TikTok is a powerful social media tool in the United States. About 170 million Americans use... more
Send us a Text Message.Travel marketing is changing. This episode explores the impact of shifting seasonal travel trends, evolving social... more
Send us a Text Message.The Public Relations Society of America has united communication professionals across industries to combat misinformation. It’s... more
Send us a Text Message.This episode examines the current state of each of the big social media channels.Which platforms are... more
Send us a Text Message.Frankie is the dinosaur that went digital.The emergence and impact of virtual influencers can be seen... more
Send us a Text Message.In his new book Engage with Impact, Nicholas Bruneau uses interviews and case studies from the... more
Send us a Text Message.In today’s competitive market, exceptional customer service is not just a luxury but a crucial element... more
Send us a Text Message.What are the rules? In an era where artificial intelligence is revolutionizing communications and marketing, this... more
Send us a Text Message.Tyler Chisholm is the CEO of a leading marketing firm and the creative force behind a... more
Send us a Text Message.Stories capture imagination and can entertain but they’re most powerful when they also serve a strategic... more
Send us a Text Message.In this episode we’re cross-examining a recent warning from Canada's Competition Bureau that has businesses buzzing... more
Send us a Text Message.For the past 2+ years nights have been tense in Kyiv and throughout Ukraine. Julia Petryk,... more
Send us a Text Message.Managing public relations for the British Royal Family is an intricate world, particularly now amidst the... more
Send us a Text Message.The third edition of the Asia-Pacific study by PRovoke Media flags Environmental, Social, and Corporate Governance... more
Send us a Text Message.Last week we had a look at how to make an apology when you should –... more
Send us a Text Message.There are a lot of apologies out there. And a lot of them only serve to... more
Send us a Text Message.The report shows two-thirds of senior leaders say they would describe their role as both marketing... more
Send us a Text Message.Historically, our approach to setting objectives and evaluation criteria has been organizational-centric. What is the company... more
Send us a Text Message.In March 2021 Prince Harry and Meghan Markle gave an interview to Oprah Winfrey that was... more
Send us a Text Message.There may be an emerging overreliance on generative AI in marketing and public relations. While artificial... more
Send us a Text Message.This is a FEED DROP of an episode of the Parenting and Personalities Podcast Imagine your... more
Send us a Text Message.Hurricanes, floods, wildfires. Depending on where you live there are times when authorities tell you it’s... more
Send us a Text Message.Politicians, like any public figures, sometimes make verbal slips or misspeak, leading to memorable and often... more
Send us a Text Message.The University of Oregon has introduced the first master's program in immersive technologies, focusing on augmented... more
Send us a Text Message.This week we’re offering another bonus episode in the form of a “Feed Drop” by The... more
Send us a Text Message.In today’s crowded digital landscape, standing out as a genuine thought leader amidst the cacophony of... more
Send us a Text Message.In 1917 the US Government found a unique way to reach a mass audience before mass... more
Send us a Text Message.Wikipedia is one of the most-visited websites in the world. Additionally, it has influence. The information... more
Send us a Text Message.The benefits of a multicultural campaign should be obvious by now but let’s document some of... more
Send us a Text Message.It’s an area of the world so few of us in the west really understand. Kazakhstan,... more
Send us a Text Message.Propel Media has released its Q3 2023 Media Barometer and again it’s showing journalists responded to... more
Send us a Text Message.Understanding the structural changes that happen in our brain when we change our minds adds a... more
Send us a Text Message.An online survey of 300 people in the United States, Germany, and South Korea explores consumer... more
Send us a Text Message.One might use social media in a social marketing campaign but they are starkly different things.... more
Send us a Text Message.Measurement is a key part of the success of any professional communications plan. And it’s the... more
Send us a Text Message.The Chartered Institute of Public Relations (CIPR) has launched an initiative to find the ultimate Campaign... more
Send us a Text Message.With the emergence of more generative AI (see Chat GPT3 or GPT4…) there’s a new required... more
Send us a Text Message.It’s as if we have a new toy. When Open AI released Chat GPT-3 last November,... more
Send us a Text Message.We’ve seen this coming for a long time, but thanks to skepticism, and maybe a little... more
Send us a Text Message.Measurement is a key part of the success of any professional communications plan. And it’s the same with... more