We tell stories.... stories about Public Relations and Marketing that will inspire your career in PR.Public Relations is evolving rapidly, and this... more
Curzon Public Relations CEO, Farzana Baduel, joins the world’s most-listened-to PR podcast, as Guest Resident Co-Host! Alongside host Doug... more
Ideas shape the world, but only when they’re communicated effectively. Some individuals have a remarkable ability to present their ideas... more
This episode is in honour of Podcasthon and in support of the Canadian Cancer Society When facing a life-altering cancer... more
What if the key to development isn’t learning more—but unlearning first? In this episode, we explore how rural communities... more
In a world where technology is increasingly intertwined with human emotions, a new frontier is emerging—artificial intelligence that can understand... more
This episode originally published in May 2024. At the end of 2023, PRSA assembled a group of 25 senior communicators... more
Personal branding isn’t just for influencers or CEOs—it’s for anyone who wants to stand out, build trust, and create new... more
Ever created a PR or communications plan, only to stash it away and forget about it? You’re not alone. ... more
As brands seek to cut through the digital noise, a fascinating trend has emerged: recording conversations with CEOs and decision-makers... more
Fractional Leadership is a growing, and possibly permanent, trend of fractional leadership and why it’s becoming a permanent shift in... more
TikTok is a powerful social media tool in the United States. About 170 million Americans use the platform and for... more
Communication is the most important weapon a Navy SEAL can carry—more vital than physical strength, endurance, or even firepower. ... more
Soft Power. It’s the concept of influence… not control – and it can shape global perceptions, drive brand loyalty, and... more
She made the internet howl with one absurd phrase. Haliey Welch, the self-proclaimed “Hawk Tuah Girl,” turned a bizarre street... more
Rate this podcast with just one click In today’s crowded digital landscape and with marketing budgets tighter than... more
Wikipedia is one of the top the most-visited websites in the world. Additionally, it has influence. The information on Wikipedia... more
Rate this podcast with just one click Time to explore predictions for the coming year in public relations,... more
Rate this podcast with just one click We think we can tell when bots take the pen, ... more
Rate this podcast with just one click Executives are finally beginning to understand the power of participating in... more
Rate this podcast with just one click There’s a striking imbalance in the PR industry: while women make... more
We want to hear from you https://podcast.storiesandstrategies.ca/survey Rate this podcast with just one click What can political campaigns teach... more
We want to hear from you https://podcast.storiesandstrategies.ca/survey Rate this podcast with just one click Jaguar is one of the... more
We want to hear from you https://podcast.storiesandstrategies.ca/survey Rate this podcast with just one click In many ways, the... more
We want to hear from you https://podcast.storiesandstrategies.ca/survey There’s a rising tide of disinformation threatening corporate communication and financial stability.... more
We want to hear from you https://podcast.storiesandstrategies.ca/survey Our World faces a lot of big problems all at once right... more
We want to hear from you https://podcast.storiesandstrategies.ca/survey Why is strategic communications so important to NASA? And what strategies do... more
We would love to hear about your experience with the Stories and Strategies podcast https://form.jotform.com/242954786599279 Arik Karani, the... more
We would love to hear about your experience with the Stories and Strategies podcast https://form.jotform.com/242954786599279 Is professional certification is... more
We perform a tricky balancing act every day – writing for both the human eye and the search engine algorithm.... more
This episode first published in May 2023. It’s as if we have a new toy. When Open AI released... more
Sound is powerful. Doug connects Dallas Taylor of the Twenty Thousand Hertz podcast to explore the remarkable influence of... more
How do you navigate leadership changes, even when the decisions make little sense? In this episode, Doug and Dean... more
As the stakes grow higher in today's fast-paced, interconnected world, top executives are increasingly turning to social and other digital... more
There is an anatomy of a disinformation campaign. In this episode we reveal the tactics that make false... more
This is a Replay from Episode 79 which first published in January 2023. In this age of misinformation and disinformation... more
Narratives matter. In a world where information spreads faster than ever, understanding and managing the stories that shape public... more
Helping a brand within a heavily regulated industry develop a positive reputation can be a challenge. Tobacco, alcohol,... more
It’s an often overlooked but critical sin. Taking too many shortcuts in our work. The allure of quick fixes can... more
Double the output – but lose the human touch? From automating media monitoring and sentiment analysis to optimizing content and... more
We all use mental shortcuts to make decisions. Those mental shortcuts are the reason that first sentence in this episode... more
This episode was originally published September 13, 2022. Enter Behavioural Science, which is an umbrella term capturing economics, anthropology,... more
Those big networking events. Many of us enjoy those but the repetitive small talk can be exhausting and challenging especially... more
Instagram Reels has become critical for brand promotion. Of all the things you can do on IG (Stories, Posts, Carousels…),... more
The debate was a disaster. In this episode, we look at the chaotic political showdown between Joe Biden... more
The UN Secretary-General António Guterres's has made a controversial suggestion that public relations professionals should sever ties with fossil fuel... more
This is a Replay from Episode 73 which first published in October 2022. You know how this feels. You’re... more
Leadership, and leadership communication, is evolving. The rules from even just five years ago (pre COVID) have shifted. In this... more
Awareness is likely the most compelling element of purchase decisions. Hunter, a top consumer marketing communications firm says... more
In today’s fast-paced and interconnected world, effective communication is more crucial than ever for organizations aiming to maintain a positive... more
Here’s a different perspective. What if we didn’t regard AI as a technology? What if we thought of it as... more
This episode was originally published September 13, 2020 but it's just as relevant today as then. Easily one of the... more
This week we’re featuring an episode of the “Building Better CMO’s” podcast with Greg Stuart. GE has changed... more
Andrea Rooz has been a professional voice actor for two decades. In this episode she shares the intricacies of voiceover... more
TikTok is a powerful social media tool in the United States. About 170 million Americans use the platform and for... more
Travel marketing is changing. This episode explores the impact of shifting seasonal travel trends, evolving social media search habits, and... more
The Public Relations Society of America has united communication professionals across industries to combat misinformation. It’s a critical challenge and... more
This episode examines the current state of each of the big social media channels. Which platforms are the most... more
Frankie is the dinosaur that went digital. The emergence and impact of virtual influencers can be seen in the... more
In his new book Engage with Impact, Nicholas Bruneau uses interviews and case studies from the UN, EU, World Bank... more
In today’s competitive market, exceptional customer service is not just a luxury but a crucial element for business success. With... more
What are the rules? In an era where artificial intelligence is revolutionizing communications and marketing, this episode dives... more
Tyler Chisholm is the CEO of a leading marketing firm and the creative force behind a popular Calgary-based podcast that... more
Stories capture imagination and can entertain but they’re most powerful when they also serve a strategic purpose. In... more
In this episode we’re cross-examining a recent warning from Canada's Competition Bureau that has businesses buzzing and reevaluating their online... more
For the past 2+ years nights have been tense in Kyiv and throughout Ukraine. Julia Petryk, one of... more
Managing public relations for the British Royal Family is an intricate world, particularly now amidst the backdrop of King Charles... more
The third edition of the Asia-Pacific study by PRovoke Media flags Environmental, Social, and Corporate Governance (ESG) as a key... more
Last week we had a look at how to make an apology when you should – and why most apologies... more
There are a lot of apologies out there. And a lot of them only serve to make things worse. ... more
The report shows two-thirds of senior leaders say they would describe their role as both marketing and communications but there’s... more
Historically, our approach to setting objectives and evaluation criteria has been organizational-centric. What is the company trying to achieve? What... more
In March 2021 Prince Harry and Meghan Markle gave an interview to Oprah Winfrey that was absolute gold for fake... more
There may be an emerging overreliance on generative AI in marketing and public relations. While artificial intelligence can enhance efficiency... more
This is a FEED DROP of an episode of the Parenting and Personalities Podcast Imagine your child still... more
Hurricanes, floods, wildfires. Depending on where you live there are times when authorities tell you it’s in your best interests... more
Politicians, like any public figures, sometimes make verbal slips or misspeak, leading to memorable and often humorous moments. Here are... more
The University of Oregon has introduced the first master's program in immersive technologies, focusing on augmented reality (AR), virtual reality... more
This week we’re offering another bonus episode in the form of a “Feed Drop” by The Speak Good Podcast. This... more
In today’s crowded digital landscape, standing out as a genuine thought leader amidst the cacophony of voices is a unique... more
In 1917 the US Government found a unique way to reach a mass audience before mass media even existed. Movies.... more
Wikipedia is one of the most-visited websites in the world. Additionally, it has influence. The information on Wikipedia is also... more
The benefits of a multicultural campaign should be obvious by now but let’s document some of them so it’s clear.... more
It’s an area of the world so few of us in the west really understand. Kazakhstan, Kyrgyzstan, Tajikistan, Turkmenistan, Uzbekistan,... more
Propel Media has released its Q3 2023 Media Barometer and again it’s showing journalists responded to only 2.99% of nearly... more
Understanding the structural changes that happen in our brain when we change our minds adds a fascinating dimension to the... more
An online survey of 300 people in the United States, Germany, and South Korea explores consumer perceptions of media brands... more
One might use social media in a social marketing campaign but they are starkly different things. Social marketing is a... more
Measurement is a key part of the success of any professional communications plan. And it’s the same with internal communications.... more
The Chartered Institute of Public Relations (CIPR) has launched an initiative to find the ultimate Campaign that Changed the World... more
With the emergence of more generative AI (see Chat GPT3 or GPT4…) there’s a new required skillset emerging in Communications... more
Wikipedia is one of the most-visited websites in the world. Additionally, it has influence. The information on Wikipedia is also disseminated across... more