Why are there nutrition labels required for the food we eat, but not the media we consume? How do you find out... more
The Media Roundtable is back! This week we’ve dusted off our trusty crystal ball for a look into 2025. What... more
“Anybody that tries to change what the audience wants is crazy.” - Dan Granger (CEO, Oxford Road & Veritone One) The Media... more
“I am trying constantly to look for any indication that something is working.” Brittany Clevenger, (Senior Director of Growth Marketing, BetterHelp) The... more
“For me, it's like being on the Titanic, and somebody’s saying, ‘Oh, look, that iceberg looks nice. Let's go over... more
“As important, if not more important, than the individual assets themselves, is the brand's commitment to using them over time.” Chelsea... more
“Are we actioning off of this data? Or is this just a nice to have?” Shane Pittson, (Founder, So&So) The Media Roundtable... more
“There is room in America for civility. Honest to goodness conversation–an exchange of ideas without having to insult individuals.” Kraig Kitchin,... more
“We took on the stance of being on the side of our sponsors, embracing them and their dreams.” Dana Carvey (Comedy... more
"Brands haven't really had a collective voice. And they're the ones paying everybody's bills. They should be at the top... more
“If you're investing in endorsement, podcasts, radio, host-read ads, you're investing in authenticity and trust. And if there's anything that's... more
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