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Audio Branding
Audio Branding
Jodi Krangle

Keeping a consistent sound in how you present your company really is the "hidden gem" of marketing. But audio or sonic branding... more

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Episodes

The Journey from Radio to Podcasting: A Conversation with Arielle Nissenblatt - Part 1

“Yeah, for me personally, I love anything that tells me... I find myself drawn to shows that are like, ‘We’re... more

02 Apr 2025 · 31 minutes
Making a Difference with Operation Smile: A Conversation with Mark Climie-Elliott - Part 2

“Sound is probably one of the most prevalent things that we focus on with our children at Operation Smile. And... more

26 Mar 2025 · 28 minutes
The Impact of Operation Smile’s Global Mission: A Conversation with Mark Climie-Elliott - Part 1

“Anyone who needs surgery around the world will be able to do it and get it and survive from it.... more

19 Mar 2025 · 30 minutes
Uncanny Audio: Is AI-generated Content Music to Our Ears?

Artificial intelligence has come a long way over just the past few years. It can hold conversations and manage social... more

12 Mar 2025 · 11 minutes
Exploring Sound’s Emotional Connection to Marketing: A Conversation with Lowry Olafson - Part 2

“It’s interesting that you say that because, you know, you’re back to what we were talking about a second ago... more

05 Mar 2025 · 19 minutes
Empowerment Through Music and Branding: A Conversation with Lowry Olafson - Part 1

“Yeah, so I started writing songs for speakers to walk on stage to their own song, and then when they... more

26 Feb 2025 · 24 minutes
The Hidden Influence of Sound in Marketing: A Conversation with Joe Sauer - Part 2

“Don’t just produce a single ad, produce three or four ads that are all related to each other in a... more

19 Feb 2025 · 36 minutes
Sonic Branding, AI, and the Power of Sound: A Conversation with Joe Sauer - Part 1

“Does that sound like a robot or does that sound like AI? Does that sound synthetic? Does that sound human?... more

12 Feb 2025 · 34 minutes
The Future of Sound Design in Electric Vehicles: A Conversation with Johannes Luckemeier - Part 2

“What I did is also in the beginning with my prototypes, I did those science-fiction sounds. I watched all the... more

05 Feb 2025 · 21 minutes
How Sound Can Shape Your Driving Experience: A Conversation with Johannes Luckemeier - Part 1

“There are a few perspectives from which you can see this. One would be you pay a premium price for... more

29 Jan 2025 · 25 minutes
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