“That’s right, yeah, and to me, that’s one of the most important steps in the whole process is this research,... more

“It’s got to look good, sound good, look good if it is video, but it’s got to sound good, good... more

“I really believe in developing the power of an audio brand as the Nike swoosh, as the Amazon arrow smile.... more

“So put on some good music, especially music with a very steady beat. Every time you have focus, yeah, every... more

“I had a client in the practice that they, well, what they said is, ‘I am disabled because of mental... more

“I agree that humans will always want to work with humans and that we’re gonna always favor it in a... more

“With AI coming along, I sort of look at more things being added into the workflow over the last year... more

“We typically think about music as a listening experience, playing an instrument, dancing. And I think that’s like a narrow... more

“When I started researching how music affected all these different parts of the food life cycle, I stumbled upon research... more

“Essentially, what musicians really need to understand is that the power to find success in sync is extremely accessible, and... more

“I think people just kind of were, like, ‘Oh, hi,’ you know. They were supportive, they were nice, and, you... more

“That’s the big problem. That’s the whole thing. You know, if it’s not done right, then it will definitely not... more

“I think we’ve all experienced how sound is kind of a last-minute decision in many creative projects or creative processes...... more

“AI, at least right now, is really adept at iteration, but not so adept at innovation. So I think it’s... more

“We should be hearing diverse voices. As I like to say, if the only time we’re hearing voices of color... more

“For all of us, we are gaining our trust, our stability, our hope, our aspirations, our inspirations, all come to... more

“Early on in that we noticed that there are so many people in the blind and visually impaired community that... more

“It’s definitely an important aspect of our lives, and we can start with a small thing, just, like, when you... more

“If you play on an instrument for a while, for example, every day for a week, for example, or something... more

“Social media, if you want to be on all of the places, it’s a best practice to have your voice... more

“People either have a vision of a Utopian wonderland out there, that we’re going to create all this amazing stuff... more

“Specifically as it relates to voiceover, that was, the whole industry has shifted hugely, as you know, and it has... more

“There was one we did a few years ago. This was while COVID was going on and it was with... more

“People are actually tuning in from their phones or, like, listening on Spotify or whatever while they’re shopping. And they... more

“An intro video needs to let people know, ‘Hey, this is who the show’s for, and this is what you’re... more

“I think the biggest mistake most people, most businesses make when they go into that project is they think it’s... more

“I think a part of that is because, you know, 75% of people, like, on Facebook, will not listen to... more

“The piano is the same way. The piano has a hammer that goes like that on the string. The harpsichord... more

“And so the concert comes, and, about the ending piece of the concert. I didn’t know who I was. All... more

“The way to get your rates up is to make them realize that you’re like the supply, and demand works... more

“It was when I started figuring out, without knowing what it was called, because I also didn’t have any marketers... more

When you think about shopping, what sound comes to mind? It might be the carts rolling up and down the... more

“If you take the, you know, Foley work and the soundtrack out of a movie and just show, you know,... more

“I know, like, Apple Music is offering that, so you don’t have to have anything but a pair of headphones... more

“I was, like, on tour, I spent twenty hours driving all over Ohio, talking to different places. And I work... more

“And I hit play on it, and I hear ‘Hello, Dave, this is Michael Van Lahr from Nuremberg, Germany.’ I’m... more

“I think sound has this ability. We talked about meaning, we talked about engagement, we talked about flexibility, versatility... but... more

“I think, right now, I’ve noticed kind of two opposite trends. I don’t know if they’re opposite, but they’re very,... more

“Why not brand the sound so people know that they’re with a certain bank? Why not make it a little... more

“I was just looking at a LinkedIn post. And they’re talking about branding and strategy, and everything in there was... more

“Because it’s very difficult to be different and distinctive and you kind of need both of them in this modern... more

“Usually the thing I love about sound is how it answers the question within a very short period of time.... more

“I see in your videos and I hear your, a lot of your episodes and I could tell right away,... more

“You wanna know the hobbies, they’re part of the psychographics. That’s the lifestyle. And I say this all the time:... more

“But you don’t know how that user is going to do it. Are they going to somersault through the entire... more

“I didn’t realize it at the time, but that was my first introduction into user experience, right? Like a UX... more

“We had an up and coming musician here last week who, he’s being followed around by a Netflix documentary team,... more

“What we did with this product was, we’re trying to give people the benefit of using a mixer without necessarily... more

“Yeah, there’s a real opportunity here. I mean there’s a trend here in the conversation that we talk about the... more

“I was just thinking that humans generally like things that are new, but not that new, and you probably have... more

“I do believe in independent voices getting heard and elevated throughout the world, and I don’t feel that there’s a... more

“Usually my podcast, I’d say, I probably say eight months of the year, it has no advertisement at all. But... more

“Also, because nobody listened to these sounds, even the nurse that should be paying attention. They really, they got used... more

“I don't know if in Canada or in the States the sounds are different, but here, Toyota, for instance, is... more

“My now retired business partner, who was the head composer for this company for years and years and years, he... more

“I would just play these crazy ‘80s drum beats and then I’d play on top of it and it was... more

“But if it’s a narrator, which it is, like, 90% of the time, why would you need to know their... more

“Loyalist College, they have their own marketing people, they had just done a visual rebrand, so it was the perfect... more

“One of my clients said, you know, he literally stopped doing gigs for free or for a low pay because... more

“It’s part of it, but the deeper part is truthful, authentic, safe, safe to express yourself, and I think that’s... more

“I feel like people are just becoming more and more repelled by that and so I think the days of... more

“It just feels better to listen to somebody who sounds good. It just does, you know? And there’s all kinds... more

“You know, 'do you have any advice for me?' And I say, 'Yeah go write one hundred bad songs. Go... more

“I just want to try to take a more thoughtful, mindful approach to helping artists think for themselves and become... more

“So a lot of times they feel like they have to pack this thing with so much dense information. I'm... more

“And I carried that into engineering in college and was going to go into computers, but then kind of got... more

“So I think that when people can get that one word that hits them in the heart and in the... more

“Most people speak with three different rhythms in a sentence. So if I’m not thinking about it, I have certain... more

“And I say this, y'all, if you're actors out there are trying to audition and you're looking, when you meet... more

“Audio has had exponential growth these last four years. I mean, there’s just this power. It used to be supportive... more

“No, it’s true. No, you’re absolutely right. Yeah, it does trigger memories. I remember sitting in my bedroom in my... more

“And so he told me all about this, he showed me the facility that they have at the school, which... more

“I think there’s a responsibility to know that if you’re emotionally connecting people, if you know that we have the... more

“Music’s played a major role in my life growing up. It’s always been ingrained in me. So, you know, I... more

“And it surprised me that it took so long for people to adopt the on-demand aspects of audio. It’s been... more

“And it surprised me that it took so long for people to adopt the on-demand aspects of audio. It’s been... more

“I think, you know, in terms of quality and even the manufacturing, I’ve been very pleased with what I’ve been... more

“Well, if you want sound to go further, you don’t... Some people say it throws sound or something like that.... more

“The interesting thing about Napster was, you know, they built this really cool community and everyone had to upload their... more

“One of the biggest problems that we have in the world today is that we’ve devalued music to, it’s basically... more