Framing the narrative of your life as an epic journey can give you control and meaning.

Can resistance to authority be leveraged for positive change?

Is it possible to structure our experiences to remember them more fondly?

The simplest answer isn’t always the right answer, despite how much we might want it to be.

In a great bit of irony, to truly know if you're good at something, you have to be good at... more

Pursuing a difficult goal can be lonely work—but it doesn't always have to be.

Why do we tend to seek more risk in the face of losses when those losses are only on paper... more

What are some strategies that can help you mitigate cognitive biases and make better decisions?

Why do we allow our judgments of one trait of a person (or product or company) to overly influence our... more

How do strict and relaxed cultures affect the quality of our decisions? And how can you find the sweet spot... more

Daniel Kahneman explains why risky propositions tend to look different when you’re already behind.

Why do we weigh recent events so heavily? And how does this tendency impact important decisions, like whom to vote... more

Why is it that when we see the same statement multiple times, we are more likely to believe it's true?

In this episode of "What It's Like to Be …," former Choiceology host Dan Heath interviews Chris Ekimoff, a forensic... more

Friction gets in the way of behavior—and it can become "sludge" when it's used to prevent you from reaching a... more

Why do people tend to over-respond to weak signals and under-respond to strong ones?

Performances often rise and fall, but how and why do they usually regress to a mean?

Why do people think they understand things better than they actually do?

Grouping choices together so that you make a bunch of selections all at once can seem daunting, but it can... more

How can events outside of our control create opportunities for accidental insights?