Travel marketing is changing. This episode explores the impact of shifting seasonal travel trends, evolving social media search habits, and... more

The Public Relations Society of America has united communication professionals across industries to combat misinformation. It’s a critical challenge and... more

This episode examines the current state of each of the big social media channels.Which platforms are the most used? Which... more

Frankie is the dinosaur that went digital.The emergence and impact of virtual influencers can be seen in the United Nations'... more

In his new book Engage with Impact, Nicholas Bruneau uses interviews and case studies from the UN, EU, World Bank... more

In today’s competitive market, exceptional customer service is not just a luxury but a crucial element for business success. With... more

What are the rules? In an era where artificial intelligence is revolutionizing communications and marketing, this episode dives into the... more

Tyler Chisholm is the CEO of a leading marketing firm and the creative force behind a popular Calgary-based podcast that... more

Stories capture imagination and can entertain but they’re most powerful when they also serve a strategic purpose. In this episode,... more

In this episode we’re cross-examining a recent warning from Canada's Competition Bureau that has businesses buzzing and reevaluating their online... more