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What Works
What Works
Tara McMullin

It's easy to lose your way in the 21st-century economy. The world of work and business is changing so rapidly that you... more

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EP 427: The Trust-Profit Paradox

Today's episode is all about trust and responsibility—and how those qualities impact the cost of doing business and the work... more

25 May 2023 · 23 minutes
EP 426: This is Not Advice: It's Our World, AI Just "Lives" In It

What are we really talking about when we talk about our hopes and fears about AI?It's us. We're the problem.Actually,... more

22 May 2023 · 17 minutes
EP 425: [Dispatch] Gone Meta

There's a sort of inside joke in the online business space of coaches, creators, and service providers. Or maybe, at... more

18 May 2023 · 13 minutes
EP 424: How the Game We Play Changes Our Work

“This cancerous economic principle means that executives and venture capitalists have abandoned the concept of value within a business. Through... more

11 May 2023 · 23 minutes
EP 423: This is Not Advice: What can I do to grow my audience?

Today’s quick episode is a sample of something I’m creating for paid subscribers to What Works. I’m calling it my... more

08 May 2023 · 14 minutes
EP 422: The "Risks" of Losing What You Never Had with Nathalie Lussier

What does a bad movie from 1992, loss aversion, Steinbeck, pizza, farm animals, and the founder of a software company... more

04 May 2023 · 37 minutes
EP 421: AI, Automation, and the Case for Luddism

I am on board when it comes to technological progress. I look forward to updating my devices (although I don’t... more

27 Apr 2023 · 36 minutes
EP 420: Why every business is "on a mission to..."

It seems like every company today claims to be "on a mission" to change the world or improve our lives.... more

20 Apr 2023 · 29 minutes
EP 419: What is an “ethical business?” with Brooke Monaghan

At least in my corner of social media, there are a lot of folks asking what makes a business ethical.... more

11 Apr 2023 · 33 minutes
EP 418: [Dispatch] Going beyond the "greedy corporation" critique

This Earth Month... buy more stuff?!We're about to be bombarded with messaging about corporate climate initiatives. We'll have the chance... more

04 Apr 2023 · 12 minutes
What Works
EP 427: The Trust-Profit Paradox
What Works