The Product Boss Podcast

After 10 years in business, Nicole, the owner of Masion Brocante (May-zohn Berh-cont), knows the ins and outs of her product line—but she also knows there’s always room for growth. In this coaching session, we dive into pricing strategies, improving margins, and the small but impactful shifts that can lead to big results. Together, we explore how increasing her average order value, expanding into wholesale, and refreshing her socia...

Have you ever felt like you’re not enough? No matter how much you accomplish, that little voice of self-doubt still creeps in? I know that feeling all too well, and in this episode, I’m sharing my personal journey of self-discovery, the struggles I’ve faced, and the mindset shifts that have helped me move forward. Life is full of highs and lows, but I’ve learned that embracing both—the wins and the challenges—is what makes for a tr...

If you've ever felt stuck in your business, unsure whether to pivot or push forward, this episode is for you. I chat with Kayleigh, the owner of Inspired to Enrich, to coach her through the challenges of scaling her business selling Story Coins. Like many entrepreneurs, Kayleigh is questioning whether she should refine her existing product or shift to an entirely new business idea. Together, we break down what it really takes to ga...

If you’re relying on just one sales channel to run your business, it’s time for a wake-up call. In this episode, I break down why putting all your eggs in one basket can put your business at serious risk—especially in 2025, where consumer shopping habits are shifting faster than ever. I share insights from industry experts and real-world examples of businesses that have successfully scaled by diversifying their sales platforms and ...

Welcome back, Product Bosses! In this coaching session, I coach Connie, the founder of Contoura Collective, to refine her strategy for growing her product-based business. Connie creates beautiful manifestation journals, but like many business owners, she’s struggling to focus on what sells best while keeping her customers engaged. We dive into how narrowing her product offerings, creating an experience for her audience, and leverag...

Welcome back, Product Bosses! Have you ever had a million-dollar idea but never acted on it? You’re not alone. In this episode, I dive into why so many brilliant ideas never make it past the “what if” stage and how fear, self-doubt, and waiting for the perfect moment keep entrepreneurs stuck. But here’s the truth—success comes from action, not overthinking. If you’ve been sitting on an idea, wondering if now is the right time, this...

Welcome back, Product Bosses! If you've ever wondered why people visit your website but don’t click buy, you're not alone. In this episode, I coach Lindsey, a jewelry designer who has no trouble selling in-person but struggles to convert online visitors into paying customers. We dive into what makes an online brand stand out, how to create an experience that draws people in, and why an emotional connection is the key to getting cus...

Welcome back, Product Bosses! If you’ve ever felt stuck waiting for the “right time” to take action, this episode is for you. I’m diving into the reality of uncertainty—how it’s always present and why it doesn’t have to hold you back. Instead of seeing uncertainty as a roadblock, what if it’s actually the push you need to take control of your future? The truth is, stability is an illusion, and the longer we wait for things to feel ...

Welcome back, Product Bosses! In this episode, I sit down with Elizabeth from Brighton House Decor as she navigates a major shift in her business—moving from event decor to watercolor illustrated products. Change can be exciting, but it also comes with challenges, especially when it comes to pricing, sales strategies, and growing wholesale accounts. We dive deep into what it takes to expand her wholesale business, adjust pricing fo...

Welcome back, Product Bosses! We’ve all heard the advice about finding balance between life and work, but what if balance isn’t the goal? In this episode, I dive into the concept of the Blended Life—a new way of thinking that helps entrepreneurs, especially women, integrate their personal and professional lives without constantly feeling pulled in different directions. Instead of striving for perfect balance, we explore how to crea...

Welcome back, Product Bosses! If you’ve ever felt like you’re throwing everything at the wall to attract customers but aren’t seeing the sales you want, you’re not alone. In this episode, I coach Kendra from KB Naturals on how to build stronger connections with her ideal customers and turn engagement into real growth. She’s already seeing success through Instagram and referrals, but we dig into how email marketing, optimizing her s...

Welcome back, Product Bosses! If you’ve been trying to grow your product business on your own, struggling with trial and error, and feeling stuck, I see you. The truth is, most product-based business owners spend years trying to figure things out, wasting time and energy when they don’t have to. In this episode, I’m sharing why diversifying your sales channels is essential and how having a structured system—one that actually works—...

Welcome back, Product Bosses! If you’ve ever struggled to translate in-person sales success into a thriving online business, this episode is for you. I’m coaching Ellie, an incredible watercolor artist, through the challenges of selling online—from figuring out where her website traffic is coming from to improving conversion rates and keeping customers engaged through email marketing.

One of the biggest takeaways? Treating your webs...

Welcome back, Product Bosses! Today, I’m getting real about the challenges of blending life and business—because let’s be honest, balance is a myth. As women juggling so many responsibilities, it’s easy to feel overwhelmed, especially during high-stress moments. I’m sharing my personal experience with anxiety and panic attacks, including how I’ve managed them during crises like wildfires, and the tools that help me stay grounded.

In...

Welcome back, Product Bosses! If you’ve ever thought that adding more products would automatically lead to more sales, I’m here to tell you—that’s not always the case. In this episode, I’m sharing why focusing on just ONE product can be the key to building a thriving, profitable business. Some of the biggest brands—like Kylie Jenner’s cosmetics line and Spanx—started with just one well-defined product, and that focus helped them gr...

Welcome back, Product Bosses! If you’ve ever struggled with inconsistent sales or felt like you just aren’t attracting enough customers to your business, this episode is for you. Today, Jacqueline coaches Gretchen, owner of Three Blondes, One Bright Idea, through the challenges of running a brick-and-mortar business—and the strategies that can turn things around. From creating a cohesive aesthetic to leveraging social media and inf...

Welcome back, product bosses! Do you ever feel like there just aren’t enough hours in the day to get everything done? You’re juggling product creation, marketing, customer service, and a hundred other things, all while trying to grow your business. It’s overwhelming, but here’s the good news—you don’t have to do it all yourself.

In today’s episode, I’m diving into time management strategies that can transform the way you run your bu...

Welcome back product bosses! Do you ever feel like you’re pouring your heart into your products but still struggling to turn your passion into a profitable business? You’re not alone. Many product-based business owners start with a great idea but get stuck when it comes to building a sustainable brand. 

In today’s episode, I coach Sara, the owner of Sara Hynes Designs, on how to create a thriving business by identifying a niche...

Do you ever ask yourself, “I have this product, I have this idea—but now what? How do I actually sell it?” You’re not alone. Many of us dream up amazing products or feel inspired to create something unique, only to feel stuck when it comes to taking the next steps. In today’s episode, we’re diving into actionable strategies to help you go from idea to consistent sales.

From selling on Etsy and managing a brick-and-mortar store to la...