The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In... more
Keely Jeppson, Vice President of Engagement at Fetch, discusses the strategy behind Fetch’s rebrand.
Lomit Patel, Chief Growth Officer at Tynker, discusses the rise of Lean AI.
Lomit Patel, Chief Growth Officer at Tynker, discusses marketing to children.
Kate Adams, SVP of Marketing at Validity, discusses why email at 10 AM is bullshit.
Kate Adams, SVP of Marketing at Validity, discusses the wild west of email marketing.
Aytekin Tank, Founder and CEO of JotForm, discusses using martech tools for deep thought work.
Aytekin Tank, Founder and CEO at Jotform, discusses the process of automating your busy work
Jordan Mederich, Founder of DropFunnels, discusses conversational tactics to eliminate sales objections.
Jordan Mederich, Founder of DropFunnels, discusses conversational tactics to eliminate sales objections.
Jordan Mederich, Founder of DropFunnels, discusses the perfect offer formula.
Mike Bernard, CMO of Vendavo, discusses whether your product is priced correctly or not.
Mike Bernard, CMO of Vendavo, discusses strategies for improving margins in the B2B pricing and selling space.
Jeffrey Hayzlett, Chairman and CEO of C-Suite Network, discusses how to increase your content's lifespan.
Jeffrey Hayzlett, Chairman and CEO of the C-Suite Network, discusses how to act like a media company.
Peter Voss, Founder, CEO, and Chief Scientist at Aigo.ai, discusses hyper-personalization using AI in customer service
Peter Voss, Founder, CEO, and Chief Scientist at Aigo.ai, discusses chatbots revolutionizing enterprise digital assistants.
Paul Slack, CEO and Founder of Vende Digital, discusses B2B content marketing secrets.
Paul Slack, CEO and Founder of Vende Digital, discusses how to identify your B2B demand gen audience
Stephan Beringer, CEO of Mirriad, discusses virtual product placement.
Stephan Beringer, CEO of Mirriad, discusses in-content advertising in streaming.
Mike Wiston, CEO of mowPod, discusses using programmatic advertising to build your podcast community.
Mike Wiston, CEO of mowPod, discusses whether you should be paying for podcast downloads.
Dimitiris Maniatis, CEO of Upstream, discusses the advantages of cookieless mobile marketing.
Dimitiris Maniatis, CEO of Upstream, discusses what RCS messaging is and whether it is a necessity for marketers.
Ismael El-Qudsi, Co-founder and CEO of SocialPubli, discusses artificial intelligence's role in finding the right influencers.
Ismael El-Qudsi, Co-founder and CEO of SocialPubli, discusses whether AI is the next frontier of influencer marketing.
Geoff Atkinson and Connor Ray, CEO and Lead Engineer at Texo, discuss using AI to scale podcasts, FAQs, and blog... more
Geoff Atkinson and Connor Ray, CEO and Lead Engineer at Texo, discuss creative content generation in martech.
Randy Frisch, Chief Evangelist, Co-Founder, and President of Uberflip, discusses marketing to self-educated buyers.
Randy Frisch, Chief Evangelist, Co-Founder, and President of Uberflip, discusses what personalization actually means.
Randy Frisch, Chief Evangelist, Co-Founder, and President of Uberflip, discusses how to avoid the go-to-market trap.
Dr. Mindy Weinstein, Founder and CEO at Market MindShift, discusses why the holidays actually offer stability
Dr. Mindy Weinstein, Founder and CEO at Market MindShift, discusses why scarcity marketing affects consumer behavior.
Kristina Prokop, CEO and Co-Founder of Eyeota, and GM of Audience Solutions at Dun and Bradstreet, discusses the new identity... more
Kristina Prokop, CEO and Co-Founder of Eyeota, and GM of Audience Solutions at Dun and Bradstreet, discusses the global audience... more
Jon Evans, Chief Customer Officer at System 1, discusses the ad science of the right versus left-brain.
Jon Evans, Chief Customer Officer at System 1, discusses diversity and ageism in advertising.
Jon Evans, Chief Customer Officer at System 1, discusses why advertising wear-out is actually a myth.
Nii Ahene, Chief Strategy Officer at Tinuiti, discusses M&A as a marketing strategy
Nii Ahene, Chief Strategy Officer at Tinuiti, discusses martech strategy in a nutshell.
Mattia Santin, Chief Marketing Officer at Hotjar, discusses utilizing analytics to understand customer feedback.
Mattia Santin, Chief Marketing Officer at Hotjar, discusses maximizing customer empathy with product design
Danil Saliukov, CEO and Co-Founder of Insense, discusses whether you should hire actors or creators.
Danil Saliukov, CEO and Co-Founder of Insense, discusses the difference between UGC creators and micro-influencers.
Nick Lissette, CEO of Black Pearl Group, discusses strategic visitor identification insights.
Nick Lissette, CEO of Black Pearl Group, discusses how site visitor ID enhances lead gen.
Nick Lissette, CEO of Black Pearl Group, discusses how you can unlock anonymous visitor identification.
Emily Lyman, CEO of Branch & Bramble, discusses replacing cookies with empathy-based personas.
Emily Lyman, CEO of Branch & Bramble, discusses martech for lifestyle brands.
Chris Savage, CEO of Wistia, discusses how to create dynamic live videos.
Chris Savage, CEO of Wistia, discusses why marketers need to lean into first-party data.
Birk Cooper, CMO at Fetch, discusses creating the Fetch Price index.
Birk Cooper, CMO at Fetch, discusses loyalty and reward program creation.
Blake Van Leer, EVP and General Manager at Proto AI, explores the next generation of AI for eCommerce.
Chief Operating Officer at Common Room, Jake Randall, delves into the concept of community-led growth and its impact on businesses.
Jake Randall, Chief Operating Officer at Common Room, delves into the intricacies of navigating the influencer-led B2B buyer’s journey.
Arti Sharma, Founder of Measure Marketing Results Inc, discusses branding beyond your logo.
Arti Sharma, Founder of Measure Marketing Results Inc, discusses the future of content marketing.
Arti Sharma, Founder of Measure Marketing Results Inc, discusses inbound marketing's approach to lead generation.
Paul Meinshausen, CEO and Co-Founder of Aampe, discusses the future of A/B testing and why it will become extinct in... more
Paul Meinshausen, CEO and Co-Founder of Aampe, discusses how AI is disrupting lifecycle marketing.
Vice President of Market Research at G2, Chris Voce, shares valuable tips for B2B software marketers
Vice President of Market Research at G2, Chris Voce, delves into the five factors that are shaping B2B software buying
Constantine Yurevich, Founder and CEO of SegmentStream, discusses marketing strategies you need to retire.
Constantine Yurevich, Founder and CEO of SegmentStream, discusses preparing for Google Chrome's cookie restrictions.
Daniel Avital, Chief Strategy Officer at CHEQ, discusses why bots cause Black Friday losses
Daniel Avital, Chief Strategy Officer at CHEQ, discusses the need for GTM security
Elizabeth Cholawsky, CEO of HG Insights, discusses the acquisition-to-growth playbook
Elizabeth Cholawsky, CEO of HG Insights, discusses displacing competitors through product launches
Elizabeth Cholawsky, CEO of HG Insights, discusses technographic based data-driven decision-making.
Ike Nwabah, Senior Director of Marketing at Higher Logic, discusses community-driven outcomes.
Ike Nwabah, Senior Director of Marketing at Higher Logic, discusses a marketer's guide to community.
Aron Clymer, Founder and CEO of Data Clymer, discusses how you can constantly optimize your campaign performance.
Aron Clymer, Founder and CEO of Data Clymer, discusses how you can become a data hero.
Todd Cochrane, CEO of Blubrry Podcasting, discusses podcast advertising best practices.
Todd Cochrane, CEO of Blubrry Podcasting, discusses business podcasting strategies.
Todd Cochrane, CEO of Blubrry Podcasting, discusses his podcast ‘Growth Secrets’.
Niklas Dorn, CEO of Filestage, discusses the video creative approval process.
Niklas Dorn, CEO of Filestage, discusses how to close the gap between content creation and publication.
Niklas Dorn, CEO of Filestage, discusses how you can get feedback faster.
Lars Helgeson, Founder and CEO of GreenRope, discusses CRM's role in customer experience.
Lars Helgeson, Founder and CEO of GreenRope, discusses why CRM is actually your growth strategy.
Ronald C. Pruett Jr, Managing Partner at The Boston Associates, discusses live commerce strategies for brands and influencers.
Ronald C. Pruett Jr, Managing Partner at The Boston Associates, discusses whether live commerce will be imported from China.
Farzad Rashidi, Lead innovator and Co-Founder at Respona, discusses the three steps that you need to follow to earn editorial... more
Farzad Rashidi, Lead innovator and Co-Founder at Respona, discusses finding opportunity keywords.
Farzad Rashidi, Lead innovator and Co-Founder at Respona, discusses whether SEO is the right acquisition channel for you.
Juan Mendoza, Founder and Editor of The Martech Weekly, discusses the grifterverse.
Juan Mendoza, Founder and Editor of The Martech Weekly, discusses crumbling cookies and first-party data.
Sergey Shchelkov, a Sales Executive at Epom, discusses programmatic ad in-housing’s benefits and drawbacks.
Sergey Shchelkov, a Sales Executive at Epom, discusses the best-performing ad formats for programmatic.
Emily McGuire, Customer Evangelist at AWeber, talks about how you can improve your newsletter conversions.
Emily McGuire, Customer Evangelist at AWeber, talks about building a quality email list.
Emily McGuire, Customer Evangelist at AWeber, talks about understanding email marketing strategies.
Sebastian Hamann, Co-Founder and Co-CEO at Shopware, discusses why retail requires entertaining communities.
Sebastian Hamann, Co-Founder and Co-CEO at Shopware, discusses the AI industrial revolution of eCommerce.
Ian Macleod, Chief Marketing Officer at SALESmanago, discusses new customer engagement industry benchmarks.
Ian Macleod, Chief Marketing Officer at SALESmanago, discusses where AI is taking marketing.
Mike Rizzo, Founder of MarketingOps.com, talks about community-led growth.
Mike Rizzo, Founder of MarketingOps.com, talks about building the marketing operations community.
Jeanna Barrett, Founder and Chief Marketing Expert at First Page Strategy, discusses some of the best artificial intelligence tools for... more
Jeanna Barrett, Founder and Chief Marketing Expert at First Page Strategy, discusses lead generation strategies for success.
Rob Freedman, Head of Growth at Zuper, discusses integrating marketing into field ops.
Rob Freedman, Head of Growth at Zuper, discusses how sustainable SaaS growth looks.
Rob Freedman, Head of Growth at Zuper, discusses how growth marketers are leveraging AI.
Daniel Moss, Co-Founder & Lead Strategist at We & Goliath, talks about driving engagement when running your virtual events.
Daniel Moss, Co-Founder & Lead Strategist at We & Goliath, talks about virtual event promotion.
Daniel Moss, Co-Founder & Lead Strategist at We & Goliath, talks about next level virtual event production.
Masami Middleton, CMO at CallRail, discusses turning call data into marketing advantages.
Masami Middleton, CMO at CallRail, discusses how you can unlock call data insights using artificial intelligence.
Mark Stouse, CEO of Proof Analytics, discusses marketing mix modeling and marketing attribution.
Mark Stouse, CEO of Proof Analytics, discusses tying marketing to measurable results.
Mark Stouse, CEO of Proof Analytics, discusses marketing innovation and rev ops.
Courtney Trudeau, SVP of Tech Strategy at Merkle, discusses making the most of your technology and data investments.
Courtney Trudeau, SVP of Tech Strategy at Merkle, discusses why the biggest barrier in technology is data.
Courtney Trudeau, SVP of Tech Strategy at Merkle, discusses CX at the speed and scale of customer expectations.
Shiv Gupta, Founder and CEO of U of Digital, discusses how publishers can monetize their audience with alternatives to cookie... more
Shiv Gupta, Founder and CEO of U of Digital, discusses the convergence of ad tech and martech.
Erica Salm Rench, COO at rasa.io, talks about how to blend humans, artificial intelligence, and marketing automation together.
Erica Salm Rench, COO at rasa.io, talks about AI-led content creation.
Erica Salm Rench, COO at rasa.io, talks about artificial intelligence tool accessibility for marketers.
Yaniv Makover, CEO of Anyword, discusses where artificial intelligence is most effective in marketing.
Yaniv Makover, CEO of Anyword, discusses leveraging AI without losing your creativity.
Chris Nawrocki, Co-Founder and CMO of Heur, discusses why optimizing PPC is not how you grow.
Chris Nawrocki, Co-Founder and CMO of Heur, discusses marketing's demise in the digital age.
Tal Florentin, Summurai Founder and CEO, talks about the ways that you can add audio into your content.
Tal Florentin, Summurai Founder and CEO, talks about the process of repurposing text with audio.
Tal Florentin, Summurai Founder and CEO, talks about the podcast and streaming audio landscape.
Dan Radu, President of Macro, discusses globalization in technology marketing.
Dan Radu, President of Macro, discusses the future of the marketing profession.