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MarTech Podcast ™ // Marketing + Technology = Business Growth
MarTech Podcast ™ // Marketing + Technology = Business Growth
I Hear Everything

The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success.... more

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Episodes

Purpose-based brand definition & strategy

Jeff Nelder, Chief Purpose Officer at Employer Funded Financial Aid Inc., delves into the significance of purpose-based brand strategy.

17 Feb 2025 · 35 minutes
The CRM Moneyball Moment

Val Riley, VP of Marketing and Strategy at Insightly discusses the CRM moneyball moment.

11 Feb 2025 · 12 minutes
Unbounce’s Acquisition of Insightly

Val Riley, VP of Marketing and Strategy at Insightly discusses Unbound’s acquisition of Insightly.

10 Feb 2025 · 17 minutes
The Story Behind Semrush’s Acquisition Of Third Door Media

Marc Sirkin, CEO of Third Door Media, discusses the story behind Semrush’s acquisition of Third Door Media

03 Feb 2025 · 39 minutes
How Local Grocers & Convenience Stores Can Modernize Their Marketing

Jared Luskin, Head of Platform and Media Partnerships at Bridg, discusses how local grocers & convenience stores can modernize their... more

30 Jan 2025 · 17 minutes
The Surging Importance Of Retail Media Networks

Jared Luskin, Head of Platform and Media Partnerships at Bridg, delves into the surging importance of retail media networks.

29 Jan 2025 · 15 minutes
What plays would you call to scale a DTC business from startup to $10 million ARR?

Kelley Thornton, founder & CEO of Tiege Hanley, discusses the benefits of flexible subscription models.

24 Jan 2025 · 6 minutes
Are Subscription Models The Best Pricing Strategy For DTC Brands?

Kelley Thornton, Founder & CEO at Tiege Hanley, discusses whether subscription models are the best pricing strategy for DTC brands

23 Jan 2025 · 6 minutes
What’s The One Word Marketers Should Focus On When Transitioning From DTC To Retail?

Kelley Thornton, Founder & CEO at Tiege Hanley, delves into the topic of transitioning from DTC to Retail, focusing on... more

22 Jan 2025 · 5 minutes
Should Growing Retail Brands Double Down On Their In-Store Retail Outlets Or Diversify To DTC?

Kelley Thornton, Founder & CEO at Tiege Hanley, discusses whether growing retail brands double down on their in-store retail outlets... more

21 Jan 2025 · 6 minutes
MarTech Podcast ™ // Marketing + Technology = Business Growth
Purpose-based brand definition & strategy
MarTech Podcast ™ // Marketing + Technology = Business Growth