The Home Staging Show

Welcome back to The Home Staging Show, where we bring you the latest insights and tips on all things home staging. In today's episode, we have home stager Aileen Crapps, who specializes in staging mobile homes. She shares her expertise on how she transforms these properties into irresistible spaces that attract buyers. From considering the surrounding amenities to incorporating decor specific to her real estate market...

This week, I sit down with Helen Bartlett, a national award-winning home stager and home stylist, founder of Refined Interior Staging Solutions, and co-author of Home Staging: The Power That Sells Real Estate, about the process of staging model homes.

In this conversation, we discuss the difference between a model and a regular residential home, how to pivot to meet expectations, and Helen illustrates the...

Welcome to The Home Staging Show podcast, where we deep dive into the world of home staging and how to build a viable home staging business. In this episode, Cindy recaps the recent StagerCon 2023 conference, which focused on building multiple streams of income for home stagers.

One of the big takeaways from this year’s conference is the importance of intentional business design. This ...

Transforming your money mindset for success is a crucial aspect of achieving financial stability and business growth. In this podcast episode, Dr. Amanda, also known as the money healer, shares her expertise in helping entrepreneurs master their money mindset and manifest easier money in their businesses. She emphasizes the importance of understanding and addressing the various emotions and belief...

Welcome back to another episode of The Home Staging Show!

I know we’ve been on an accidental hiatus when our previous podcast editor left to focus on his health. I am excited to report that we are getting back on track, plus a few exciting updates at the school during today’s episode!

As usual, I would love to hear more about what you want to see at the school. For example, topics for live worksh...

In this podcast episode, Terry Mainord, an award-winning home stager based in Brooklyn shares her insights on effective staging techniques to attract today’s home buyers and staging clients.

One of the essential elements contributing to Terry's success is her ability to develop, refine, and perfect her signature style, understanding how to create captivating and appealing spaces that resonate with the aspira...

In this episode of The Home Staging Show, Jess takes us on her journey of transitioning from working for auction houses and Wayfair to becoming a successful home staging business owner in the Boston area. Jess candidly shares her progress and challenges in running and building her staging business and highlights how having a warehouse space has improved her staging business and profitability.

In this podcast, Steph Tuss, CEO of multimillion-dollar global consulting company Life Is Now, Inc., talks about how important it is to have the best people on your team and how dangerous it can be to settle for mediocre ones. She also advises on how to handle conflicts productively in your staging business and talks about becoming a better leader who can empower and motivate your team. Steph intr...

Hiring is so pivotal to the growth of your home staging business. Are you wearing a million different hats because you don't feel ready to outsource and delegate? 

Today’s conversation with Jamie Van Cuyk of Growing Your Team draws on her 15+ years of leadership experience and is like a mini workshop in mastering the art of hiring.

Jamie and I cover it all - from avoiding being the bottleneck ...

Are you obsessively using data to track key metrics in your home staging business? You’ll be surprised to learn that some of the most successful home staging businesses rely on their numbers to be more effective.

Today’s guest is Elaine Penhaul, an award-winning home stager and the owner of Lemon + Lime Interiors in the UK. She has a full team of salespeople, movers, and stagers, but she’s also wildly pass...

Is your to-do list so long that you never get to all the tasks on your list? It might be time to hire a remote virtual assistant to support you.

Tonya Thomas is the founder of Team Delegate, providing elite virtual executive assistant support to seasoned executives and CEOs who want ...

Today we’re getting into the nitty gritty of managing your money as a home stager: from knowing your numbers, unblocking your money mindset stories, to the three numbers that you need to be looking at each month, how to structure your compensation as a business owner, and the actual difference between bookkeepers, CFOs, and CPAs!

Danielle Hayden is a reformed co...

Think of today’s episode as a Part 2 to our last conversation. Sonya MacDonald is currently working full time as the Staging Coordinator for Lori Pedersen Home, a boutique full service staging and design firm.

In Episode 164, Lori went behind the scenes of her luxury home staging busin...

It’s time to take a peek behind the curtain into a successful home staging business, and we’re getting into it all: workflows, what it’s like working with a team of 10+, investing in inventory systems, hiring and onboarding, pricing, 3D renderings as an add-on service, and knowing your numbers and your value as a home stager. 

Lori Pedersen

Are you ready to find out how to actually get more home staging clients? Today’s episode explores the top strategies you need to build a successful home staging business and we hit on a ton of nitty gritty topics:

Building trust with clients, occupied vs. vacant home staging, how to deliver value upfront and leverage your strengths, plus we’ll explore common min...

Is your home staging business “referrable”?

Stacey Brown Randall is an entrepreneur, podcast host, and author, but more importantly? She’s an absolute expert when it comes to generating referrals naturally, without manipulation, incentivizing, or even asking!

Learn from Stacey exactl...

Curious about how a home staging project actually comes together? 

In this episode, Ashley Tapley, an interior designer, color consultant, and Santa Cruz home stager from House Candy HOME, shares her process on her shortlisted home staging project for the 2022 International Home Stagi...