Build Your Book

You want more control, more autonomy and a greater sense of feeling over your career. So far, the path to get there has been hazy at best. People become partners and still stumble their way around. Go to coffees and lunches, it sort of works sometimes, and so you hunker down and just do your work...until you feel the heat and decide to go to some conference. You get some traction..

In 2022, get short, fun, and new actionable missions every month to grow your book of practice, presence, and brand. Starting at just $19/month. Are you ready to get off the roller coaster 🎢 and on to the rocket 🚀? Learn more at buildyourbook.org/12in12. Open to lawyers and other service professionals from everywhere in the world. ------ Dear listener, In this final episode o

Every other industry has been disrupted by this paradigm. It's time for forward looking lawyers and law firms to think boldly about the future. Roy Bendor Cohen shows us how. Roy exists to provide answers to business problems using data, behavioral science and human thought. He encapsulates this mode of thinking at his firm Q Behavioural Thinking out of Tel Aviv. This is one o

If you're looking to invest more time and effort on LinkedIn, and thinking about your content, you will want to catch this episode with Robyn Addis. Robyn is a digital transformation architect at LISI. That is to say, she helps lawyers tell stories, produce content on LinkedIn, and get their digital strategy right. In this practical episode on branding, we get down the rabbit hole

Eric is a practitioner and also a professor of sales at the Ivey Business School at the University of Western Ontario. Each year he teaches hundreds of entrepreneurs, consultants, engineers, and new grads how to sell. Not long ago he was in the trenches (sometimes literally) closing deals with the best music festivals in the world, logging 100,000+ air miles a year, and managing a

Josh Calderon is running his law practice differently. He confronts the myths of being a solo-practitioner. He shares his revenue numbers publicly on LinkedIn. He gives us a playbook on how to do business development effectively even when you don't have the family connections to open door for you. Josh represents a new era of lawyers who practice with radical transparency.  In

Sam is a LinkedIn influencer. She's one of the most sought after trainers & consultants in the world of sales and marketing.  Sam started helping people with their sales challenges not too long ago and quickly built it into a leading organization. She's since then worked with lawyers at 95 of the AmLaw 100 firms. She's here on our show today to share us how lawyers can do

Steven Werner went to law school for his JD, but ended up with a  sales career instead. Not for just legal tech companies, but directly  for law firms and attorneys. He started helping attorneys book meetings with general counsels.  Through his unique insights, sheer perseverance, and an ever expanding  network, he soon started opening the doors for AmLaw 200 la

This week, we're joined by Giles Thompson from across the pond in London, UK. He's a former city lawyer turned Head of Growth at Avvoka, where they're doing incredible things in the world of document automation. We get into his story of the things he had to learn, unlearn, and is in the process of learning. These ideas include: using agile methodology to create change in incr

How do you write great blog posts, LinkedIn posts, and other content that connects with your audience? Heidi Turner tells us how! Heidi has been helping lawyers and attorneys create great content for almost 2 decades! She also teaches writing at Simon Fraser University, and has worked with firms small and big, to create compelling content strategies and execute on them. The result