Brandfetti
By Anita Siek
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Category: Marketing
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Episodes: 394
Description
A real talk no fluff podcast dedicated to helping brands stand out through copywriting, clever content marketing, and the understanding of consumer psychology.
Join Anita Siek - founder and Director of Wordfetti, a strategic copywriting and communications house - as she sharp-shoots to your ears weekly practical copywriting, content, social media and online marketing advice and gives you a peek behind the curtains of how some of the best known brands in the industry have built their stand out brand through their language and copywriting.
| Episode | Date |
|---|---|
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The 3 Questions Every Buyer Asks (and what your copy MUST address)
|
Apr 15, 2025 |
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3R’s to Grabbing Attention in Today’s AI-Fuelled World
|
Apr 08, 2025 |
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Where to Start With Copy if You Can’t Afford a Copywriter
|
Apr 01, 2025 |
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Ask me Anything Series | From productivity hacks to copywriters and AI
|
Mar 25, 2025 |
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7 Ways to Weave Storytelling into Your Copy (Without Sounding Cheesy)
|
Mar 18, 2025 |
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Get More Hours Back in Your Business through AI with Kinsey Soderberg
|
Mar 13, 2025 |
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5 Email Tweaks to Instantly Boost Your Open Rates & Sales
|
Mar 11, 2025 |
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Positive vs Negative hooks: the difference
|
Mar 06, 2025 |
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How to Land Media Features Without a Big Following—PR Secrets With Gloria Chou
|
Mar 04, 2025 |
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How I Use AI to Work Smarter (Not Harder) with Content
|
Feb 27, 2025 |
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From “I hate social media” to showing up with confidence with Sarah Marriott
|
Feb 25, 2025 |
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3 types of posts that increase conversions
|
Feb 20, 2025 |
|
Creating shareable content on social media | Club Coaching Call
|
Feb 18, 2025 |
|
How to create a valuable lead magnet without overdelivering | Club Coaching Call
|
Feb 13, 2025 |
|
The KEY to attracting your ideal customers
|
Feb 11, 2025 |
|
How I break the overthinking loop
|
Feb 06, 2025 |
|
Q&A: perfectionism, hiring, motherhood & business
|
Feb 04, 2025 |
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Here's what I'd do to revive a dead social media account
|
Jan 30, 2025 |
|
Got the writer's block? Listen to this.
|
Jan 28, 2025 |
|
7 powerful questions to set your intentions for the new year
|
Jan 23, 2025 |
|
2025 marketing and content predictions
|
Jan 21, 2025 |
|
How I prepared the business to run without me
|
Jan 16, 2025 |
|
The highs and lows from taking 3 months "off" from the business
|
Jan 14, 2025 |
|
Mindset, identity and what "success" truly takes with Jill Stanton
|
Dec 17, 2024 |
|
Want a power-up in your productivity? Listen to this
|
Dec 03, 2024 |
|
How Sandra Chau increased her course conversions by 40% with this simple strategy
|
Nov 26, 2024 |
|
From plateau to business growth, momentum and alignment with Shon Iddles
|
Nov 19, 2024 |
|
Human to human connection and how it helped Gillian Fox propel her course sales in 2024
|
Nov 12, 2024 |
|
My "she got lucky" story, messaging and the power of detachment
|
Nov 05, 2024 |
|
12 Random Acts of Kindness To Nurture Your Audience Now
|
Oct 29, 2024 |
|
How to write memorable copy with the Peak-End Rule
|
Oct 22, 2024 |
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The 101 on how to write a killer hook
|
Oct 15, 2024 |
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What makes a successful flash offer campaign
|
Oct 08, 2024 |
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6 ways to Black Friday without having to discount
|
Oct 01, 2024 |
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5 big mindset shifts since becoming pregnant
|
Sep 29, 2024 |
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Q&A: What type of strategic behind the scenes content should I share?
|
Sep 24, 2024 |
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Shifts in online business and strategies that work with Kate McKibbin
|
Sep 17, 2024 |
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What is "relationship marketing" and why I believe businesses must prioritise it
|
Sep 12, 2024 |
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Disrupting an outdated industry through the power of content with Lloyd Andrew
|
Sep 10, 2024 |
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3 things you're doing that's overcomplicating "content"
|
Sep 05, 2024 |
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How Catherine Mason focused on this 1 strategy to convert 2 clients in just 14 days
|
Sep 03, 2024 |
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How to create content from a space of ease and flow
|
Aug 29, 2024 |
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How this e-comm biz owner increased her sales and scored a dream collab with Maddy Murray
|
Aug 27, 2024 |
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Can "free" content actually sell?
|
Aug 22, 2024 |
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How to strike the balance between “adding value” and sales content
|
Aug 20, 2024 |
|
Motherhood + business: new era and redefining what it means
|
Aug 18, 2024 |
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I'm pregnant! And the real story of what's been happening the last year
|
Aug 18, 2024 |
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How to create 1 week’s worth of content with 1 testimonial
|
Jun 18, 2024 |
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How to grow your email list (that isn't discounting) as an eComm biz
|
Jun 13, 2024 |
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How to avoid content burnout and overwhelm
|
Jun 11, 2024 |
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3 helpful questions to ask to create strategic content
|
Jun 06, 2024 |
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The key shifts in consumer behaviour I am seeing right now in online business
|
Jun 04, 2024 |
|
What didn't work in our latest live online program launch
|
May 30, 2024 |
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What worked in our latest live online program launch
|
May 28, 2024 |
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6 lessons from our latest live launch of our live group coaching program
|
May 24, 2024 |
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What is your "flag on the ground" belief?
|
May 22, 2024 |
|
The new Meta verification tiers: is it worth it? my thoughts
|
May 16, 2024 |
|
Short on content ideas? Here are 3 ways to repurpose your content
|
May 14, 2024 |
|
The difference between free vs paid content
|
May 09, 2024 |
|
A sneaky (but ethical) way to get into the minds of your audience
|
May 07, 2024 |
|
3 things to remember if you are a serial overthinker when writing
|
May 02, 2024 |
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From 0 clients to booked out and an increase in revenue by 278% from messaging with Emma Klose
|
Apr 30, 2024 |
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How to write copy that is sticky and unforgettable
|
Apr 25, 2024 |
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How she launched her new website and secured $15K in her first month with Stacey Hatfield
|
Apr 23, 2024 |
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CONVERSION SERIES | How to create a sales engine that hums on autopilot
|
Apr 18, 2024 |
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CONVERSION SERIES | 3 key shifts to make to drive sales now
|
Apr 16, 2024 |
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CONVERSION SERIES | Are you making one of these conversion-killer mistakes?
|
Apr 11, 2024 |
|
CONVERSION SERIES | Why it may feel "harder" to drive leads + sales right now
|
Apr 09, 2024 |
|
What the heck is a brand DNA
|
Apr 04, 2024 |
|
How to find your brand voice
|
Apr 02, 2024 |
|
Why you need to tweak your messaging (and how to do it)
|
Mar 28, 2024 |
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Key signs it's time to refresh your website
|
Mar 26, 2024 |
|
5 simple strategies to generate leads right now without ads
|
Mar 21, 2024 |
|
Stuck on what to write to your audience? Listen to this
|
Mar 19, 2024 |
|
3 Mindset Shifts to Tame Perfectionism When Writing
|
Mar 14, 2024 |
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5 min hack: Call to action vs call to value
|
Mar 12, 2024 |
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7 Profitable Copywriting Lessons
|
Mar 07, 2024 |
|
Deliver Value, and the Leads Will Come Is Not a Content Strategy
|
Mar 05, 2024 |
|
Messaging vs Copy: There’s a Difference
|
Feb 29, 2024 |
|
Pricing your offers and increasing your prices and make more income
|
Feb 27, 2024 |
|
How she scaled her studio, ignited more profit and created more white space with Kim + Jeff Swinyard
|
Feb 22, 2024 |
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What I did to diversify our business and life income streams
|
Feb 15, 2024 |
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How she x2 her prices and sold her dream offer to her dream client with Justina Low
|
Feb 13, 2024 |
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Feeling like a hamster on a wheel running your biz? Listen to this
|
Feb 08, 2024 |
|
How they launched a new membership and welcomed 3000+ members with Tamsin + Jez
|
Feb 06, 2024 |
|
What I do in moments of overwhelm and stress (and that time I ugly cried)
|
Feb 01, 2024 |
|
How she completely transformed her business, her life, and herself in 12 months with Jen Bowers
|
Jan 31, 2024 |
|
Biz Bestie Edition: 2024 predictions for online business with Steph (Bonus)
|
Jan 28, 2024 |
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Biz Bestie Edition: Debrief of 2023 launches with Steph (Bonus)
|
Jan 27, 2024 |
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Biz Bestie Edition: 2023 Reflections and Flearnings with Steph (Bonus)
|
Jan 26, 2024 |
|
BTS of my 60-day experiment on LinkedIn how I got community top voice
|
Jan 25, 2024 |
|
How to run a VIP Planning Day for yourself
|
Jan 23, 2024 |
|
2024 predictions for content and marketing
|
Jan 21, 2024 |
|
7 lessons in life and business from the year 2023
|
Jan 18, 2024 |
|
How I Content Create for a Month in 2 hours
|
Nov 23, 2023 |
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5 of the WORST pieces of "marketing" advice I've heard in 2023
|
Nov 21, 2023 |
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How to create content that's shareable
|
Nov 16, 2023 |
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My process when it comes to planning and creating captions and content
|
Nov 14, 2023 |
|
Is ranking #1 on Google still a thing?
|
Nov 09, 2023 |
|
How you should strategically come up with your "speaking" topics
|
Nov 07, 2023 |
|
Writing for the analytical readers and the skimmers
|
Nov 02, 2023 |
|
3 untraditional Black Friday campaigns (if you don't have want to discount)
|
Oct 31, 2023 |
|
How to ensure Black Friday Campaign success for 2023
|
Oct 26, 2023 |
|
Try this 1 hack to make talking about the same service or product more interesting
|
Oct 24, 2023 |
|
My 5 biggest flearnings (failure + learnings) in business
|
Oct 20, 2023 |
|
How to use LGBTQ+ inclusive language and how to show your allyship with Hank Paul
|
Oct 17, 2023 |
|
Why we cleaned and removed thousands of our email subscribers (and why you should too!)
|
Oct 12, 2023 |
|
What worked and what surprisingly didn't work in our latest WYW Sept 2023 launch
|
Oct 10, 2023 |
|
Behind the scenes of how I pivoted and relaunched an offer that was no longer working
|
Oct 05, 2023 |
|
How to build a business with passion, purpose, and profit with Fiona Killackey of My Daily Business
|
Oct 03, 2023 |
|
7 must-know copywriting lessons that will help you boost your conversions
|
Sep 28, 2023 |
|
Stuck on your brand voice? Listen to this.
|
Sep 26, 2023 |
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How she landed her BIGGEST retainer client and x8 her ROI in our course with Madison Klein
|
Sep 21, 2023 |
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How Rewriting Her Website Copy Helped Zoe Richmond Attract Her Dream Clients
|
Sep 19, 2023 |
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How to Ai-Proof Your Job as a Content Writer or Copywriter
|
Sep 14, 2023 |
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How Trusting in Her Intuition Led Laetitia Andrac to Become a Best-Seller for Her Book
|
Sep 12, 2023 |
|
The Difference Between Writing and Copywriting
|
Sep 07, 2023 |
|
How to Write Copy That’s Persuasive (And Not Salesy)
|
Sep 05, 2023 |
|
Not Converting? You Could Be Making One of These 5 Mistakes.
|
Aug 31, 2023 |
|
3 Copy Hacks to Help You Make Your Copy Stronger
|
Aug 29, 2023 |
|
If You Know What to Say but Don’t Know How to Say It - Listen to This
|
Aug 24, 2023 |
|
The Objective of a Home, About, Services, and Product Page on Your Website
|
Aug 22, 2023 |
|
What Is Messaging?
|
Aug 17, 2023 |
|
Surrendering, Detaching, and How I Mixed Travel With Launching (Part 2)
|
Aug 16, 2023 |
|
Behind the Scenes of Our First-Ever Membership Launch (Part 1)
|
Aug 15, 2023 |
|
How Psychology Intertwines With Copywriting
|
Aug 10, 2023 |
|
What’s the Difference Between Copy vs Content?
|
Aug 08, 2023 |
|
How to Be Kinder to Our Minds, Through Language
|
Aug 03, 2023 |
|
The 3 Missed Content Opportunities for Businesses
|
Aug 01, 2023 |
|
7 Ways To Make Creating Content Easier and More Fun
|
Jul 27, 2023 |
|
Why Original Content Should Be Your no.1 in Your Strategy
|
Jul 25, 2023 |
|
Why Adding Value and Hoping the Leads Will Come Is Not a Strategy
|
Jul 20, 2023 |
|
How I Never Run Out of Content Ideas
|
Jul 18, 2023 |
|
The Different Types of Content Styles For: LinkedIn, Instagram, TikTok
|
Jul 13, 2023 |
|
6 Content Strategies That Are Working Right Now
|
Jul 11, 2023 |
|
How Targeted Messaging x3 Our Recent Email Campaign
|
Jul 06, 2023 |
|
I’m Back! Brandfetti New Look and What’s Been Going On
|
Jul 06, 2023 |
|
Marija Duka Interviews Me on Building a Personal Brand and Finding Your Voice
|
Apr 27, 2023 |
|
Why Copywriting Will Always Remain To Be a High Income Skill
|
Apr 25, 2023 |
|
How Not To Find Your Brand Voice
|
Apr 20, 2023 |
|
This Is the Worst Copywriting Advice I’ve Heard
|
Apr 18, 2023 |
|
Mindset Shifts To Help You Write With More Confidence in Your Biz
|
Apr 13, 2023 |
|
From Content Paralysis To Copy Confidence With Stacey Hughes
|
Apr 11, 2023 |
|
Messaging vs Copy: There’s a Difference
|
Apr 06, 2023 |
|
How Psychology Intertwines With Copy To Help You Get More Conversions
|
Apr 04, 2023 |
|
Q&A: How Can You Confidently Communicate What You Sell
|
Mar 30, 2023 |
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How Vanessa Correa Achieved a 25% Conversion Rate by Applying Our Strategies
|
Mar 28, 2023 |
|
This Is One of the BIGGEST Mistakes I See Businesses Making
|
Mar 23, 2023 |
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Scaling Business Lessons and Navigating Biz Growth, Family, Kids and Life With Tina Tower
|
Mar 21, 2023 |
|
Amy Porterfield on How To Grow a Successful Online Business and Her Biggest Learnings
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Mar 16, 2023 |
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How To Write Copy as a Product-based Business
|
Mar 14, 2023 |
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How To Create Stand Out Content in a World With Chatgpt
|
Mar 09, 2023 |
|
AI + Copywriting: My Thoughts and How I’m Using It
|
Mar 07, 2023 |
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How to Structure the Pages for Your Website Project
|
Mar 02, 2023 |
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What To Do When You’ve Got “Writer’s Block”
|
Feb 28, 2023 |
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Pricing: How Much Should You Charge as a Copywriter?
|
Feb 23, 2023 |
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How To Start a Side Hustle as a Copywriter
|
Feb 21, 2023 |
|
5 Marketing Lessons We Can Learn From Rihanna at Superbowl
|
Feb 16, 2023 |
|
The Must-have Marketing Mix for a Product-based Business With E-commerce Marketing Coach, Lisa Byrne
|
Feb 14, 2023 |
|
The 101 To Planning and Writing a Blog
|
Feb 09, 2023 |
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Feeling Stuck in Your Business? Start With This Question.
|
Feb 08, 2023 |
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The Do’s and Don’t of Creating a Freebie
|
Feb 02, 2023 |
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What To Expect in the Online Course World in 2023 With Steph Taylor
|
Jan 31, 2023 |
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How To Create Strategic Profitable Collaborations To Grow Your Business With Danielle Wiebe
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Jan 24, 2023 |
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Listen to This if You Feel Bad Sending “Too Many Launch Emails”
|
Jan 19, 2023 |
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Why You Should Consider a Downsell for Your Next Live Launch
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Jan 17, 2023 |
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Must-avoid Mistakes for Online Course Sales Pages
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Jan 12, 2023 |
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How To Get Cut-through in the Online Course Creator World in 2023
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Jan 10, 2023 |
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2023 Predictions for Marketing, Content, and Copy
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Jan 05, 2023 |
|
2022 Wrapped: Flearnings, Challenges, Wins
|
Dec 29, 2022 |
|
5 Powerful Non-traditional End of Year Reflection Questions
|
Dec 27, 2022 |
|
How To Use Systems and Automation To Create More Space With Kiah Worling
|
Dec 22, 2022 |
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Why Building a Community Needs To Be In Your 2023 Business and Retention Strategy With Tiffany-Alysa Accardi
|
Dec 20, 2022 |
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The 4 Must-have Things To Add in Your Out-of-Office Emails
|
Dec 15, 2022 |
|
Deliver Value, and the Leads Will Come Is Not a Content Strategy
|
Dec 13, 2022 |
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How I'm Preppin' Content So I Can Take Time off (And Still Make Money) This Xmas
|
Dec 08, 2022 |
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Five Ideas to Help You Write Instagram Captions That Aren’t Sale-sy
|
Dec 07, 2022 |
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My 5 Big Lessons From 2022
|
Dec 02, 2022 |
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How I Batched 30 Videos in 2 Hours and BTS of Our Video Marketing Strategy in 2023
|
Nov 30, 2022 |
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Boost Your Conversions with These Power Words
|
Nov 25, 2022 |
|
9 Ideas for “Black Friday” That’s Not About Discounting
|
Nov 17, 2022 |
|
How To Build Trust and Authority in Your Industry With Petra Zink
|
Nov 15, 2022 |
|
What Is a Word Bank and Why You Need One
|
Nov 10, 2022 |
|
How To Create 1 Week’s Worth of Content With 1 Testimonial
|
Nov 06, 2022 |
|
5 Big Lessons Learned From My 1-Week Solo Retreat
|
Nov 01, 2022 |
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How I Have Sold Out My High-touch Mastermind 3 Years in a Row With 1 Email
|
Oct 28, 2022 |
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How I Turned Our Launch Around and Got 60% Of Sales in the Final 24 Hours
|
Oct 25, 2022 |
|
7 Profitable Copywriting Lessons
|
Oct 20, 2022 |
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How Amy Southall Used Our Wordfetti Framework to Launch Her 1st and 2nd Business
|
Oct 16, 2022 |
|
Q&A about DIY-ing copy and Wordfetti Your Words
|
Oct 13, 2022 |
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Nailing the Messaging for Her Website, Email, and Launch Through Our Wordfetti Framework With Kate Emiley
|
Oct 11, 2022 |
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Behind the Scenes of a Viral Post on LinkedIn With Rachael Bonnetti
|
Oct 09, 2022 |
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From No Website To Getting 100 Qualified Leads Within 1 Week With Sachi Lord
|
Oct 06, 2022 |
|
How Not To Find Your Brand Voice
|
Oct 04, 2022 |
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Everything You Need To Know About Instagram Reels With Reels Queen, Alisha Marfatia
|
Sep 29, 2022 |
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Feel Uncomfortable Selling and Talking About Your Offer? Listen to This
|
Sep 27, 2022 |
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How To Tame the Perfection Gremlin When Writing Copy
|
Sep 22, 2022 |
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The Biggest Mistake You’re Making When Writing Copy
|
Sep 20, 2022 |
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6 Signs It’s Time To Refresh Your Website Copy
|
Sep 17, 2022 |
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How To Add a Cash Injection Without Spending Money on Ads
|
Sep 13, 2022 |
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How To Set Goals Intentionally (And What To Do When It Doesn’t Go To Plan) With Adam Jelic of Migoals
|
Sep 08, 2022 |
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4 Mistakes People Are Making When Doing “Customer Research”
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Sep 06, 2022 |
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The Psychology Behind Your Words, Copy, and Content
|
Sep 01, 2022 |
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How to Create a Strategic Marketing Plan With Laura Higgins
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Aug 30, 2022 |
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What to Say and Do When They Say You're Too Expensive
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Aug 28, 2022 |
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Setting Boundaries and Protecting Your Energy With Dr. Rebecca Ray
|
Aug 25, 2022 |
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Stop Measuring the Success of Your Captions Based on Likes. Here’s Why
|
Aug 23, 2022 |
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Instagram is CHANGING. Here is what I’m predicting
|
Aug 18, 2022 |
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How to DIY Your Own PR and Write a Killer Pitch With Odette Barry
|
Aug 16, 2022 |
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6 Lessons From Our Recent Course Launch
|
Aug 11, 2022 |
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Behind the Scenes Into How I Content Plan for the Month in 25 Minutes
|
Aug 09, 2022 |
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And I’m Back! What I Do When Things Didn’t Go to Plan
|
Aug 04, 2022 |
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Visibility Series | How Rachel Hawkins Went from Dietitian to growing a Successful Online Marketing Business
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May 26, 2022 |
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Visibility Series | 3 Ways Understanding Psychology Helps You Stand Out (And Convert More)
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May 24, 2022 |
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Visibility Series | How Anna the Anxiety Coach Zigged When Others Zag to Pave Her Own Lane
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May 19, 2022 |
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Visibility Series | the Q You Must Answer to Turn Visibility Into Sales
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May 17, 2022 |
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Visibility Series | How Visual and Verbal Intersect With WYW Alumni Kelly Orourke
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May 12, 2022 |
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Visibility Series | How to Write Epic Copy When You Feel Like You’re Not a *Good* Writer
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May 10, 2022 |
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Visibility Series | 5 Traits That Stand Out Brands Have in Common
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May 05, 2022 |
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Visibility Series | How “Making Sure It’s Perfect” Is Costing You Money
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May 03, 2022 |
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What the Heck is a Brand Strategy and Why You Need One
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Apr 28, 2022 |
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Myth Busting: You Need a Lot of Money to Build a Stand Out Brand
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Apr 26, 2022 |
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The 7 Foundations to Building a Solid Business With Kaylene Langford
|
Apr 21, 2022 |
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Are You Making This Big Copy Mistake?
|
Apr 19, 2022 |
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What Your Brand Voice Is and What It Isn’t
|
Apr 14, 2022 |
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5 Min Copy Tip: Cut the Words
|
Apr 12, 2022 |
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Want to Boost Your Engagement on Instagram? Click play! (Special Captionfetti BTS)
|
Apr 05, 2022 |
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How to Productivity Hack to Get More Mileage Out of 1 Caption Idea
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Mar 31, 2022 |
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What to Do When You’ve Got a Copycat
|
Mar 29, 2022 |
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How to Humanise Your Brand and Your Copy to Convert More
|
Mar 22, 2022 |
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How to Navigate the World of Social Media During Uncertain Times
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Mar 15, 2022 |
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How to Unsuck Your Content and Grab Your Audience’s Attention
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Mar 10, 2022 |
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3 Mindset Reframes if You’re a Perfectionist
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Mar 08, 2022 |
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How a Beginner’s Mind will Help You Become an Expert
|
Mar 03, 2022 |
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Non-traditional Ways You Can Make the Most Out of That 1 Testimonial
|
Mar 01, 2022 |
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A Simple Copy Hack to Help You Boost Your Conversions
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Feb 24, 2022 |
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How I’ve Come To Unlearn the Hustle Culture
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Feb 22, 2022 |
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3 Signs It’s Time to Raise Your Price (And How to Position It)
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Feb 17, 2022 |
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How to Build a Sustainable Profitable Business, Your Way With Jo Kendall
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Feb 15, 2022 |
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Feel Like You “Don’t Have the Time”? Listen to This.
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Feb 11, 2022 |
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How to Say What You Do in a Way That’s Different With DI Foster
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Feb 08, 2022 |
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2022 Predictions for What Content the Audience Wants to See This Year
|
Feb 04, 2022 |
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Now & Then: Marriage, Biz and the Ups and Downs of Life with Dean Misters
|
Feb 01, 2022 |
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9 End Of Year Reflection Questions For 2021
|
Dec 28, 2021 |
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How To Take A Break This Holiday And Still Make Money
|
Dec 21, 2021 |
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My 3 Go-to Hacks For When I Have Zero Inspiration To Create Content
|
Dec 14, 2021 |
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A Thought Starter: What Would Life Look Like if We Questioned Our Desires?
|
Dec 07, 2021 |
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Starting, Launching and Getting Sponsorship for a Podcast With Michelle Akhidenor
|
Nov 30, 2021 |
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How You Can Participate in Black Friday Without Discounting Your Product or Service
|
Nov 23, 2021 |
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What the Netflix Series “You” Has to Do With Copywriting
|
Nov 19, 2021 |
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Copy vs Content. Yep! There’s a Difference
|
Nov 11, 2021 |
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Tripling Conversions and Leads With New Web Copy With Emily Jaksch
|
Nov 09, 2021 |
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4 Things Copywriting Won't Do for You
|
Nov 04, 2021 |
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Why The Words You Use Are Key To Your Business's Growth
|
Nov 02, 2021 |
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Why Your Copy or Content May Not Be Converting
|
Oct 28, 2021 |
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How to “Find Yourself” as a Brand and as a Business Owner With Kerry Kingham
|
Oct 26, 2021 |
|
Your “About Us” Is Actually Not About You
|
Oct 19, 2021 |
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How to Build a Brand From the Ground up With Maria Riviera
|
Oct 14, 2021 |
|
Truthbomb: Copy Is Actually Not Written, It Is Assembled
|
Oct 12, 2021 |
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Where to Start With Copy if You Can’t Afford a Copywriter
|
Oct 07, 2021 |
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15 Min Lesson on the Science of Writing for the Eyeballs
|
Oct 05, 2021 |
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3 Reasons Why You Should Submit Questions to Your Own Question Sticker
|
Sep 30, 2021 |
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How to Face Challenges With a Champion Mindset With Olympic Gold Medallist Michelle Carter
|
Sep 28, 2021 |
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5 Tips to Help You Plan and Create Captions and Content
|
Sep 22, 2021 |
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Should I Delete That Instagram Post Because It’s Not Getting as Many Likes?
|
Sep 14, 2021 |
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What Productivity Looks Like in a Global Pandemic
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Sep 07, 2021 |
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How to Be Kind to Our Minds, Through Words
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Aug 31, 2021 |
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How to Nail Your Brand Voice and Tone
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Aug 24, 2021 |
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Three Ways to Instantly Supercharge Your Everyday Email Game
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Aug 19, 2021 |
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Want a power-up in your productivity? Listen to this
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Aug 17, 2021 |
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The Biggest Caption Mistakes Businesses Are Making and What to Do About It
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Aug 12, 2021 |
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3 Myths to “Selling” on Instagram
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Aug 10, 2021 |
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3 Ingredients to a Killer Instagram Caption Strategy
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Aug 05, 2021 |
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The Feeling of Overwhelm and Uncertainty as a Business Owner
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Aug 03, 2021 |
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I Did an Audit of Our Own Instagram and This Is What I Found
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Jul 29, 2021 |
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What I Learnt in My First Year of Business
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Jul 27, 2021 |
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3 Ways to Measure the Success of Your Instagram Captions (That Aren't 'Likes'!)
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Jul 22, 2021 |
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Five Ideas to Help You Write Instagram Captions That Aren’t Sale-sy
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Jul 20, 2021 |
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Why You Need to Get your IG Audience Off Instagram (and how to do it)
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Jul 15, 2021 |
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How to Name Your New Product, Offering or Brand
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Jul 13, 2021 |
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The One Question I Asked When It Came to Brand Naming My Own Business
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Jul 09, 2021 |
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Growing an Online Business through Marketing Smarts and Mindset with Ellie Swift
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Jul 02, 2021 |
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The 5 AH-HA's and learnings from my recent launch
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Jun 29, 2021 |
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3 ways you can launch "that thing" now with a BETA launch
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Jun 24, 2021 |
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How to overcome the fear of launching to crickets
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Jun 22, 2021 |
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Should I live launch or not live launch?
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Jun 17, 2021 |
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How to make more and work less as a Digital CEO with James Wedmore
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Jun 15, 2021 |
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What I wish I knew before I started digital courses
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Jun 11, 2021 |
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How this mindset shift helped me overcome my fear of talking about my offers
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Jun 08, 2021 |
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5 things you can do to get more leads right now
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Jun 01, 2021 |
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How changing my business story catapulted our growth
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May 25, 2021 |
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Finding your brand voice with WYW Alumni, Kylie Aleman of Shabby Sisters
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May 11, 2021 |
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How to write killer copy when you're a "non-writer" with Bec Norris
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Apr 29, 2021 |
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The #1 strategy to building a stand out brand
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Apr 27, 2021 |
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100th episode special: Steph Taylor interviews me
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Apr 22, 2021 |
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6 non-related business things you should be proud of
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Apr 20, 2021 |
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Words, pricing, and numbers and getting paid what you're worth with Justine McLean
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Apr 15, 2021 |
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7 mistakes you may be making when it comes to your copy
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Apr 13, 2021 |
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How to prepare your business for growth and maintain brand consistency with Paige Hobbs
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Apr 08, 2021 |
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So you wanna craft your own brand strategy (AKA brand DNA)?
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Apr 06, 2021 |
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5 things you can post right now if you are bootstrapped for content
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Apr 01, 2021 |
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Myth busting: you need to spend a lot of money to start a business
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Mar 30, 2021 |
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From self-confessed goal post mover to feeling "enough"
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Mar 25, 2021 |
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How to stop overthinking - 3 ways that's helped me
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Mar 23, 2021 |
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Why you should pause, reflect, evaluate and celebrate monthly
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Mar 18, 2021 |
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3 of my fav books (and my learnings from them) so far in 2021
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Mar 16, 2021 |
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5 of my biggest lessons from 2020
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Dec 30, 2020 |
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[SPECIAL] Lessons from 17 entrepreneurs
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Dec 26, 2020 |
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[SPECIAL] 17 Q's with me to celebrate my 30th birthday
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Dec 23, 2020 |
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How I said "no" to make more room for "heck yes"
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Dec 18, 2020 |
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Why offboarding matters just as much as onboarding
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Dec 16, 2020 |
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5 reasons your copy might not be converting
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Dec 12, 2020 |
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Voice, confidence and speaking with charisma with Sally Prosser
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Dec 09, 2020 |
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5 things I'd do differently in my next launch
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Dec 03, 2020 |
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Behind the scenes of my $200K program launch
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Dec 01, 2020 |
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I Documented My Entire Day and Here Are 3 Things I Learned
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Oct 20, 2020 |
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Emily Osmond interviews me on my journey from 0 clients to where I'm at today
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Oct 13, 2020 |
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4 Journal Prompts to Start Your Morning With Intention
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Oct 06, 2020 |
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From Passion Project to 3 Million Downloads and 5 Income Streams with Sophie Walker of Australian Birth Stories
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Sep 24, 2020 |
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3 Things that Moved the Needle in the Growth of my Biz (+ FREE MASTERCLASS INVITE)
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Sep 15, 2020 |
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12 Random Acts of Kindness To Nurture Your Audience Now
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Sep 09, 2020 |
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Why I Decided to Pause Projects until 2021
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Sep 08, 2020 |
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Why Kindness Marketing Works
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Aug 25, 2020 |
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From Service Based Biz to Scaling via Digital Products with Emily Osmond
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Aug 18, 2020 |
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Creating a Scalable Profitable Biz Through an Abundant Mindset with Pru Chapman
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Aug 11, 2020 |
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A Behind the Scenes Look at Video and Content Creation with Dani Venn of Masterchef
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Aug 04, 2020 |
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5 Types of Content That Always Trend on LinkedIn
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Jul 28, 2020 |
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How to Content Smart and My Process to Repurposing Content
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Jul 21, 2020 |
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How To Write Human-Centred Content
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Jul 14, 2020 |
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4 Strategies To Help You Show Up More on IG Stories
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Jul 07, 2020 |
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How to Weave Stories in Your Copy and Why Storytelling Works (backed by science)
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Jun 30, 2020 |
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How I Create Content for a Month in 2 Hours
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Jun 25, 2020 |
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What the Heck is a Brand Strategy and Why You Need One
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Jun 23, 2020 |
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How to Turn Your Instagram Into a Sales Machine with Brooke Vulinovich
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Jun 19, 2020 |
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10 Ways To Generate More Leads Right Now
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Jun 16, 2020 |
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LIVE QA: How to Build a Stand Out Personal Brand (Part B)
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Jun 11, 2020 |
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LIVE Panel: How to Build a Stand Out Personal Brand (Part A)
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Jun 09, 2020 |
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Writing Words That Google (and Your Audience) will Love with Kate Toon
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Jun 02, 2020 |
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LIVE Panel: Starting a Podcast (Networx)
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May 28, 2020 |
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What I Wish I Knew When I First Started the Biz
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May 26, 2020 |
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Burn Out And Being Kinder to Ourselves with Dr Rebecca Ray (where I got mini-live-coached!) (Part B)
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May 21, 2020 |
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Why We Self-Sabotage And Overcoming Imposter Syndrome with Dr Rebecca Ray (Part A)
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May 19, 2020 |
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Trademark, Copyright and IP Chats for Business with Fi Nguyen of GirlFridayIp
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May 14, 2020 |
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Why You Shouldn't Stop Selling Right Now
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May 12, 2020 |
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5 Hacks to Boost Your Productivity
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May 07, 2020 |
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How Collaboration Marketing Can Help Raise Your Brand Awareness with Jess Ruhfus of Collabosaurus
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May 05, 2020 |
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Learnings from Launching an Online Program with No Opt-In, Ads and Sales Page
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Apr 30, 2020 |
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Making Money and Money Mindset During a Global Pandemic with Clare Wood
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Apr 28, 2020 |
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How to Stay Connected With Your Team During ISO
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Apr 23, 2020 |
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Biz Lessons We Can All Takeaway From This Pandemic
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Apr 21, 2020 |
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Why Your Choices of Words Matter
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Apr 16, 2020 |
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5 Habits to Stay Positive During Coronavirus
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Apr 14, 2020 |
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LIVE Keynote: My Journey from Side-gig to full-time in my business
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Apr 07, 2020 |
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Human to Human Marketing and Building a Sustainable Profitable Biz with Angela Henderson
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Mar 31, 2020 |
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Virtual Happy Hour - Life, business, productivity and marketing in moments of unease
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Mar 25, 2020 |
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3 SEO Tips for Non SEO-ers That Won't Have You Sounding Like a Robot
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Mar 17, 2020 |
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Confidence, Public Speaking, and How to Pitch to a Journo with Katrina Blowers
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Mar 10, 2020 |
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Takeaways from 3 Recent Biz Books Read
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Mar 03, 2020 |
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How to Build a Brand Boldly and Confidently with Suz Chadwick
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Feb 26, 2020 |
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How a Beginner’s Mind will Help You Become an Expert
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Feb 18, 2020 |
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3 Tips to Making the Numbers in Your Copy Count (Backed by Science)
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Feb 05, 2020 |
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How I Goal Plan, No Matter What Time of the Year
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Jan 28, 2020 |
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What It’s Really Like To Own a Biz of My Soon-to-Be Hubby, Dean Misters
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Jan 22, 2020 |
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The Power of Content and Words During Times of Global Crisis
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Jan 07, 2020 |
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5 Lessons I've Learnt in 2019
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Dec 18, 2019 |
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What I Learnt From Showing Up on IG Stories for 30 Days as an Experiment
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Dec 12, 2019 |
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Building a Global E-Comm Brand in Sunless Tanning and Skincare with Rhi and Maddie of Luna Bronze
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Dec 03, 2019 |
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Behind The Scenes on Content And Branding with Hey Tiger's Head of Branding, Mirte van der Lugt
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Nov 26, 2019 |
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How to Dial Up The Emotional Temperature In Your Copy (and sell more)
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Nov 13, 2019 |
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What to Say and Do When They Say You're Too Expensive
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Nov 06, 2019 |
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Talking Social Media and Growing an Online Personal Brand with Stevie Dillon of Stevie Says Social
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Oct 31, 2019 |
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Boost Your Conversions with These Power Words
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Oct 22, 2019 |
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5 Things I’d Do Differently If I Could Start My Business Again
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Oct 15, 2019 |
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Design Thinking in Small Business and Why The Best Content Strategy is Empathy with Ale Wiesck
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Oct 08, 2019 |
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My 6 Favourite Biz Must-Have Tools Right Now
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Oct 01, 2019 |
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How to Nail Your Brand Voice and Tone
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Sep 24, 2019 |
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Five Ideas to Help You Write Instagram Captions That Aren’t Sale-sy
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Sep 18, 2019 |
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Bite-sized Content Marketing with Steph Taylor of Socialette
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Sep 10, 2019 |
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How to Build a Brand Knowing NO ONE in the Industry
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Sep 03, 2019 |
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Three Ways to Instantly Supercharge Your Everyday Email Game
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Aug 28, 2019 |
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How to Name Your New Product, Offering or Brand
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Aug 22, 2019 |
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Storytelling and Communicating Social Impact with Tara Donnelly, Head of Communications of The Hunger Project
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Aug 13, 2019 |
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So You Want To Take the Leap from your 9-5?
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Aug 06, 2019 |
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Grief and What It Has Taught Me
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Jul 23, 2019 |
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Why You Need to Get your IG Audience Off Instagram (and how to do it)
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Jul 16, 2019 |
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How to Seize the Yay and go from Lawyer to Building a Multi-Million Dollar Brand with Sarah Holloway
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Jul 09, 2019 |
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Tips and Tricks on How to Overcome The Dreaded Writer’s Block
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Jun 25, 2019 |
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How I Used Fear As Fuel (And You Can Too)
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Jun 18, 2019 |
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Sell a Good Night’s Sleep, Not a Mattress
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Jun 11, 2019 |
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How to Break Social Stigmas through Content with Jonny
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Jun 05, 2019 |
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Why Your Value Should Not Be Measured By A Craptacular Situation
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Jun 02, 2019 |
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3 Copywriting Tips Backed By Science
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May 28, 2019 |
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“Copywriting?” Uh? What’s That?
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May 28, 2019 |
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Brandfetti | What is Brandfetti, and who am I?
|
May 28, 2019 |