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The Message-Market Fit Podcast
The Message-Market Fit Podcast
Chris Silvestri

Does your messaging resonate with your potential customers when they land on your website, stumble on your ads, or read your emails?... more

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Episodes

#037 - Mike Taylor - Mastering Synthetic Market Research: Creating AI Personas for Better Customer Insights

In this episode, we explore the world of synthetic market research with Mike Taylor, CEO and co-founder of AskRally.com. With... more

09 Jul 2025 · 56 minutes
#036 - Maja Voje - Mastering Go-to-Market Strategy: Customer Research, Positioning, and Channel Selection

In this episode, we dive into the world of go-to-market strategy with Maja Voje, a bestselling author and consultant who... more

25 Jun 2025 · 53 minutes
#035 - Hugo Alves - Synthetic Research Revolution: Using AI Personas for Product Testing and User Insights

In this episode, we dive into the fascinating world of synthetic research with Hugo Alves, Co-Founder and Chief Product Officer... more

11 Jun 2025 · 53 minutes
#034 - Brandon Lutz - Breaking Through Digital Clutter: Leveraging Offline Media in B2B SaaS Marketing

In this episode, we dive into the undervalued world of offline advertising with Brandon Lutz, a B2B offline advertising expert... more

28 May 2025 · 49 minutes
#033 - Kris Rudeegraap - Breaking Through the Noise: How Strategic Gifting Drives Pipeline and Builds Relationships

In this episode, I chat with Kris Rudeegraap, Co-CEO of Sendoso, a direct mail and gifting platform that helps sales... more

14 May 2025 · 42 minutes
#032 - Chima Mmeje - Content Marketing in the AI Era: Building Brand Authority and Creating Omnichannel Strategies

In this episode, we dive into the world of content marketing with Chima Mmeje, Senior Content Marketing Manager at Moz.... more

19 Mar 2025 · 42 minutes
#031 - Shirin Shahin - Mastering Product Marketing: Crafting Compelling Narratives and Aligning Cross-Functional Teams

In this episode, we dive into the world of product marketing with Shirin Shahin, a seasoned product marketing consultant with... more

05 Mar 2025 · 43 minutes
#030 - Dmitry Shamis - Building Scalable Brand Systems: From Development to Creative Marketing Leadership

In this episode, we dive deep into scalable brand systems with Dmitry Shamis, founder of The Creative Brand. With a... more

19 Feb 2025 · 50 minutes
#029 - Kevin Lord Barry - Mastering B2B Advertising: ROI-Focused Strategies for High-Converting Campaigns

In this episode, we dive deep into the world of B2B advertising with Kevin Lord Barry, co-founder of Right Percent,... more

06 Nov 2024 · 43 minutes
#028 - Ryan Paul Gibson - Mastering Customer Interviews: Unlocking B2B Insights and Driving Business Growth

In this episode, we dive deep into the world of customer interviews with Ryan Paul Gibson, founder of Content Lift.... more

23 Oct 2024 · 56 minutes
#027 - Natália Tóth - Early-Stage SaaS Marketing: Crafting Messaging and Testing Strategies at Ranking Raccoon

In this episode, we dive into the world of early-stage SaaS product marketing with Natália Tóth, Product Marketing Manager at... more

09 Oct 2024 · 45 minutes
#026 - Tamara Ceman - Practical B2B SaaS Marketing: Uncovering Customer Intent and Crafting Effective Messaging

In this episode, we dive deep into the world of product-led growth (PLG) SaaS marketing with Tamara Ceman, a seasoned... more

25 Sep 2024 · 52 minutes
#025 - Talia Wolf - Mastering Emotional Resonance in B2B Marketing and Conversion Optimization

In this episode, we dive deep into the world of emotional targeting and conversion rate optimization with Talia Wolf, CEO... more

11 Sep 2024 · 47 minutes
#024 - Gab Bujold - Why Product Marketers Are Not Marketers

In this episode, we dive deep into the world of B2B messaging and product marketing with Gab Bujold, a B2B... more

28 Aug 2024 · 49 minutes
#023 - Georgiana Laudi - Customer-Led Growth: Moving Beyond the Funnel and Operationalizing Customer Insights

In this episode, we dive deep into the world of customer-led growth with Georgiana Laudi, Co-Founder and CEO of Forget... more

14 Aug 2024 · 51 minutes
#022 - Carolyn Beaudoin - From Opera Singer to Conversion Copywriter: Crafting Compelling Messages for B2B SaaS

In this episode, we dive into the world of conversion copywriting with Carolyn Beaudoin, co-founder and conversion copywriter at Boxcar... more

24 Jul 2024 · 46 minutes
#021 - Sahil Patel - Mastering A/B Testing: Strategies for Boosting B2B SaaS Conversions

In this episode, we dive deep into the world of A/B testing and conversion rate optimization with Sahil Jain, a... more

17 Jul 2024 · 44 minutes
#020 - Yuval Keshtcher - Mastering UX Writing: From Graphic Design to Content Design and AI Innovation

In this episode, we dive into the world of UX writing with Yuval Keshtcher, founder and CEO of UX Writing... more

10 Jul 2024 · 49 minutes
#019 - Michele Tropeano - Navigating the B2B SaaS Marketing Landscape: Creativity and Emotional Connection

In this episode, we dive into the world of B2B SaaS marketing with Michele Tropeano, the Head of Growth and... more

12 Jun 2024 · 39 minutes
#018 - Jane Portman - Mastering SaaS Email Marketing: Finding the Right Position and Crafting Engaging Campaigns

In this episode, we explore the world of SaaS email marketing with Jane Portman, the co-founder and CEO of Userlist.... more

05 Jun 2024 · 47 minutes
The Message-Market Fit Podcast
#019 - Michele Tropeano - Navigating the B2B SaaS Marketing Landscape: Creativity and Emotional Connection
The Message-Market Fit Podcast
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Listen now on

Apple Podcasts
Spotify
Google Podcasts
Overcast
Podcast Addict
Pocket Casts
Castbox
Stitcher
Podbean
iHeartRadio
Player FM
Podcast Republic
Castro
RadioPublic
RSS

Description

In this episode, we dive into the world of B2B SaaS marketing with Michele Tropeano, the Head of Growth and Marketing at... more