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Leading Behind The Scene

Author: Gwendolyn L. Young

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Our mission is simple: to help entrepreneurs skyrocket their business success by leveraging the power of processes, policies, and people. Leading Behind The Scene is your weekly dose of inspiration to equip you to excel in business and life.
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Do you ever wonder how mother entrepreneurs manage the challenging balance of raising a family while building a business? Maybe you're a mom pondering the leap into entrepreneurship, and you’re seeking guidance on how to juggle these two demanding roles successfully. In this episode, I'm talking about the real stories of moms who are not just surviving but thriving in the business world, facing pressures, leveraging unique strengths, and embracing flexible work dynamics. If you’re a mom entrepreneur or considering becoming one and need inspiration and practical strategies to help you navigate the intricate dance between motherhood and business leadership - this episode is for you.In this episode, we cover: The transformative experiences of motherhood and entrepreneurship.Key challenges mom entrepreneurs face include time management, societal pressures, and financial instability.Strategies for balancing family life with business demands.The benefits of entrepreneurship for mothers include flexibility and the opportunity to model strong leadership for children.Build a supportive network and use it effectively to navigate the entrepreneurial journey.Even though the path of a mom entrepreneur is fraught with challenges, it is also overflowing with opportunities for growth and empowerment.  Remember - perfection is not the goal and finding a "good enough" balance is not only acceptable but effective.What unique challenges do you face as a mother and entrepreneur balancing family and business commitments? Do you have a supportive network around you to help with entrepreneurial pressures? Come share with me on socials! Connect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Are you curious how emerging digital technologies reshaped what it once meant to be an executive assistant? Maybe you've noticed the increasing demand for strategic thinking and digital savviness in administrative roles but aren't sure what steps to take next. In this episode, we peel back the layers of the executive assistant's evolving role in the digital age, where AI and machine learning are shifting the focus from routine tasks to strategic planning and innovation.This episode is for you if you're an executive assistant ready to ride the wave of change and transform the way you contribute to your organization or if you're a leader looking to understand how to best support and integrate the increasingly complex competencies of executive assistants into your business strategy. In this episode, we cover:How technological advancements like AI and machine learning are transforming the traditional responsibilities of executive assistantsThe predicted increase in demand for executive assistants skilled in digital tools and platformsThe shift from routine tasks to a more advisory and strategic role within businessesThe importance of continuous learning and professional development for executive assistants and CEOs alikeThe growing necessity for soft skills such as emotional intelligence, adaptability, and strategic thinkingFuture competencies required for executive assistants, including data analysis, project management, and digital communication strategiesThe executive assistant role is rapidly evolving into one of strategic importance. Technological advancements are not replacing these vital professionals but are empowering them to assume more complex and strategic duties. We have to recognize that embracing continuous learning and developing both technical and soft skills will be essential for executive assistants to thrive in the digital age. Executive assistants can leverage these changes to transform into indispensable strategic partners within their organizations, contributing significantly to the long-term success and innovation of their organizations.How do you envision the role of an Executive Assistant changing with the rise of AI, machine learning, and digital collaboration tools? How important do you think continuous learning and soft skills are to an EA? Come share with me on social media!Mentioned ResourcesLiberate yourself and focus on what you loveConnect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Do you ever wonder who the masterminds are behind flawless corporate events and seamlessly executed projects? Maybe you're intrigued by the bustling worlds of corporate event planning and project management and how everything somehow comes together perfectly. In this episode of Leading Behind the Scene, we pull back the curtain to reveal the unsung heroes—the executive assistants—whose meticulous planning and coordination make it all possible.This episode is for you if you’re an aspiring executive assistant, a seasoned professional looking for insider tips, or simply someone who appreciates the intricate dance of the behind-the-scenes work that powers every successful business initiative.In this episode, we cover:The intricate art of planning and managing successful events and projects and the pivotal role executive assistants play.The exceptional organizational skills, multitasking abilities, and calm demeanor necessary to juggle diverse business challenges.The utilization of various technology tools that executive assistants leverage to enhance efficiency and improve team performance.Tips and best practices for using project management and event planning tools to their full potential.The main takeaway from this episode is the profound realization of executive assistants' significance and impact in business. They are not peripheral figures but core components of operational success. Their strategic acumen, unyielding dedication to the organization, and foresight render what seems impossible to others remarkably effortless.Has the role of an executive assistant evolved at your business? Would your executive assistant be able to anticipate your needs and solve problems on the fly? Come share with me on social media!Mentioned ResourcesLiberate yourself and focus on what you loveConnect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
The CEO's Right Hand

The CEO's Right Hand

2024-04-1114:22

Do you ever wonder about the powerhouse dynamics that drive the upper echelons of corporate success? Maybe you're curious about the behind-the-scenes partnerships that shape the course of a company. In this episode, we'll pull back the curtain on the uniquely symbiotic relationship between CEOs and their executive assistants—the mixture of trust, intuition, and professional synergy that elevates business leadership. This episode is for you if you're an executive looking to strengthen your partnership with your assistant, or an executive assistant aiming to become the indispensable right hand your CEO cannot do without.In this episode, we cover: The critical partnership between CEOs and their executive assistantsThe strategic value executive assistants provide, moving beyond traditional administrative support Key elements that make a CEO and executive assistant partnership successfulThe importance of CEOs empowering their executive assistants and giving them the autonomy to make informed decisions on their behalfIf there's one key learning from this episode, it's that the partnership between the CEO and their executive assistant is transformative. This synergy is not limited to improving individual efficiency; it's about creating a collaborative vision, fostering an environment of unspoken understanding, and supporting each other through every phase of the business journey. Recognize and invest in this dynamic duo, and watch as it becomes the bedrock of your organizational resilience and success.How do the strategic alignment and deep understanding between you and your executive assistant or between you and your CEO contribute to the efficiency of business operations? Come share with me on social media!Mentioned ResourcesLiberate yourself and focus on what you love Connect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Hey, hey, beautiful people! Welcome back to Leading Behind the Scene. In this episode, we're diving into the unsung heroes of the business world - the executive assistants. As the backbone of the business ecosystem, they play a pivotal role in orchestrating day-to-day operations that keep companies thriving. Join us as we explore the evolving nature of the executive assistant role and the strategic value they bring to businesses.This episode is for you if you want to understand the dynamic and strategic nature of the executive assistant role and how they contribute to the success of small businesses. You'll also gain insights into what makes a top-tier executive assistant and why they are indispensable assets to CEOs and executives.In this episode, you will:Gain insight into the pivotal role of executive assistants in small businesses.Understand the evolution of the executive assistant role from traditional administrative tasks to more strategic responsibilities.Learn about specific examples that highlight the strategic value that executive assistants bring to the table.Identify the key qualities and skills of a top-tier executive assistant.Receive practical advice for recognizing the strategic importance of the role of an executive assistant and for hiring the right candidate.The role of an executive assistant is multifaceted and dynamic, involving strategic contributions that significantly impact business success. Recognizing, valuing, and nurturing the partnership with executive assistants can elevate the operational efficiency and strategic fabric of a company.To all the CEOs out there, take a moment to recognize and appreciate the support person in your life. Your executive assistant holds you down in ways you might not even realize. Let's show our gratitude and appreciation for their invaluable contributions. In what ways does your executive assistant contribute to your company? How have they successfully optimized your business operations and increased efficiency?Come share with me on social media!Mentioned ResourcesLiberate yourself and focus on what you loveConnect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Hey there, beautiful people! Welcome back to Leading Behind the Scene, where we bring you inspiring stories to equip you in business and life. In our final episode of the captivating series focusing on remarkable women who have changed the world in their unique ways, we're shining a special spotlight on two extraordinary women—my own grandmothers, Pearl Linyard and Beulah Diggs. These phenomenal women were pillars of strength, resilience, and love, leaving an enduring legacy for their families and communities. Their stories showcase powerful lessons on leadership, perseverance, and the enduring impact of leading with love. As we dive into their narratives, we'll also explore the profound impact grandmothers have in shaping a world of equity, diversity, and inclusion. Their invaluable wisdom transcends generations, teaching us timeless lessons in love, acceptance, and resilience.In this episode, we cover: The inspiring life stories of my grandmothers, Pearl and Beulah, as testaments to resilience, love, and dedication.The enduring impact of leading with love and the timeless lessons in the strength of women, the power of community, and the enduring impact of grandmothers.The unsung role of grandmothers as architects of empathy, understanding, and a more equitable world.As we wrap up this impactful series and episode, let's take a moment to reflect on the legacies we're creating, inspired by the strength and love of grandmothers like Pearl Linyard and Beulah Diggs. How can we nurture our families, impact our communities, and be sources of strength and love in the lives of those around us? Thank you for joining us on another insightful episode. Remember to subscribe, leave us a rating and review, and download your favorite episodes. Until next time, let's all strive to be the architects of change, inspired by the grandmothers who've set the foundation for us while creating our own legacies of strength and love.Happy Women's History Month and International Women's Day! What inspiring stories of women have left a meaningful impact on your life? Share with us - we'd love to hear from you!Connect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Hey, hey, beautiful people! We are back with another inspiring episode to fuel your passion for business and life. This episode continues the conversation on amazing women who inspire, innovate, and ignite change inside their own worlds. Today, we highlight Dr. Folami Prescott-Adams, a transformative figure in education, cultural justice, and community building.Dr. Folami is the visionary and CEO of HTI Catalyst, a network renowned for fostering community, evoking organizational shifts, and championing cultural justice. We'll dive into her unique approach to facilitation, her foundational work in education consulting, and her impressive partnerships with prestigious organizations. Plus, we'll explore her incredible academic achievements and the launch of Listening for Justice. This platform transcends being a mere learning experience to become a beacon for social justice and cultural awareness.In this episode, we cover:The transformative work of Dr. Folami Prescott Adams in education, cultural justice, and community building.Dr. Folami's influential partnerships with prestigious organizations and commitment to enacting meaningful change.Dr. Folami's work is shaping the leaders of tomorrow and fostering environments where justice, equity, and community thrive.How can we contribute to the ongoing work of cultural liberation, as inspired by Dr. Folami's commitment to change, equity, and justice? Change starts with us, and every action contributes to a larger movement towards equity and justice. Stay inspired, stay informed, and stay committed to making a difference.Mentioned ResourcesHTI CatalystsConnect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Do you want to be inspired by an extraordinary woman making waves in the arts community? Maybe you are curious about the power of diversity and inclusion in theater and the arts. In this episode, we dive into the remarkable story of Kira Troilo, a visionary leader dedicated to transformative change.If you want to learn how the arts can pave the way for a more inclusive and equitable cultural landscape, this episode is for you.In this episode, we cover:The incredible journey of Kira Troilo, a visionary leader dedicated to equity, diversity, and inclusion in the theater and art spaces.Discover the power of storytelling and connecting deeply with your audience to spark important conversations and bring about transformative change.Explore the impact of inclusive and equitable cultural landscapes in the arts, and consider how you can contribute to the ongoing narrative of change and inclusion.How can we ensure diverse voices are heard and represented in the global arts community?Kira's unwavering commitment to change inspires and paves the way for a new art era. This episode reminds us of the power of the arts to transform, challenge, and unite us in our shared humanity. Keep the conversations going, and remember, the arts can change the world, but only if we're willing to listen to the diverse voices that make up our global community.Links & Resources MentionedBiracial MomArt & Soul ConsultingConnect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Do you want to be inspired by the triumphs of an extraordinary woman who overcame adversity and became a beacon of hope? Maybe you need a reminder of the power within you to overcome life's challenges. This month, we are doing just this! I was led to think about women who changed the world differently. Women whose names you may never see in a history book. Their stories are one of triumph, leadership, and indomitable human spirit. You know the drill, beautiful people. Grab your favorite beverage, and grab your notebook and pen. I'm not sure if you'll need your notebook and pen this month, but grab it anyway. We never know.In this episode, we dive into the inspiring journey of Jacqueline Barnes, also known as Coach Jackie, a resilient survivor, accomplished author, and devoted mentor. This episode is for you if you seek to be inspired by stories of triumph, faith, and leadership.In this episode, we cover:Coach Jackie's journey of overcoming domestic violence and finding her purposeHer roles as a minister, author, mentor, and leadership and life coachThe impact of her faith and resilience on her personal and professional growthLessons learned from Coach Jackie's story and the universal strength within each of usHow can you apply the lessons from Coach Jackie's story to your life and leadership journeys? Come share with me on social media! Beautiful people, I invite you to subscribe, rate, and review our podcast. Download your favorite episodes and join us as we continue to uncover inspiring stories. Until next time, keep moving forward, shining bright, and remember - the potential for our greatest victories lies in the heart of the struggle. May Coach Jackie's story be a beacon in your own lives, reminding you of the strength, resilience, and leadership within each of you.Connect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Do you want to transform your business decision-making from speculative to strategic? Maybe you're looking to harness the power of data-driven insights to fuel your business strategy. In this episode, we'll dive into the crucial role of business systems in unleashing the potential of data and shaping the future of your business. This episode is for you if you're ready to leverage technology and centralized data management to make informed, impactful decisions for your business.In this episode, we cover: The importance of centralized data management and how it provides a foundation for making well-informed decisions.Real-time insights and how they empower you to seize opportunities and address challenges promptly.Uncovering trends and patterns that may not be immediately apparent and how they can drive proactive decision-making.Implementing performance metrics and key performance indicators to measure the effectiveness of your strategy.Accurately forecasting and leveraging historical data are significant in anticipating future trends and outcomes.How business systems help mitigate risk by providing data-driven insights into potential challenges and pitfalls.How can business systems help you centralize and organize data, and why is this important for making informed decisions? Come share with me on social media!As you navigate the complex landscape of your business and industry, don't underestimate the power of your business systems in transforming your decision-making process. Embrace the potential of these systems to unlock the full power of your data and lead your business strategy toward success. Remember, the power to make informed decisions is at your fingertips. Let your business systems be the guiding force. Thank you for tuning in to this episode of Leading Behind the Scene.Connect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Do you want to elevate your business's efficiency, scalability, and long-term success? Maybe you've wondered how to seamlessly integrate systems, streamline processes, and navigate the complex operations landscape. In this episode, I'm sharing valuable tips on properly implementing business systems in your business, paving the way for enhanced efficiency, scalability, and long-term success. I'll answer questions like - What are the key benefits of implementing effective business systems in your organization? And how can you assess their specific needs and pain points before implementing business systems, and why is this step crucial? This episode is for you if you're ready to take your business operations to the next level and ensure sustained success.In this episode, we cover:  Assessing your business needs and identifying pain pointsSetting clear objectives for system implementationInvolving your team from the early stages and the importance of their inputChoosing the right systems tailored to your business goalsProviding comprehensive training for your team to ensure proficient usageThe potential benefits of running pilot programs for smooth integrationThe importance of monitoring, evaluating, and adapting business systems for long-term successImplementing business systems isn't just a task; it's a strategic journey that can redefine how your business operates. By following these steps, you can set the stage for a business that operates with precision, efficiency, and scalability, thriving in the competitive marketplace.Remember, strategic system implementation can redefine the way your business operates. So, don't miss out on these crucial insights. Subscribe to Leading Behind the Scene, share it with someone who needs strategic business guidance, and be sure to leave us a rating and review. Until next time, make implementing business systems an extraordinary journey!Connect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Do you want to avoid common business system mistakes and position your business for success? Maybe you are experiencing operational hiccups and looking to enhance productivity. In this episode, I will provide insights on how to avoid the top 5 business system mistakes and optimize your business operations.Whether you're a seasoned business owner or just starting out, understanding and optimizing your business systems is crucial for success. We'll discuss the pitfalls you should avoid, from neglecting customization to overlooking employee training and scalability. So grab your favorite beverage, settle in, and explore how to enhance your business systems for maximum efficiency and growth.This episode is for you if you are seeking to streamline your business systems and avoid potential pitfalls.In this episode, we cover:Neglecting customization for your unique needsOverlooking employee trainingIgnoring scalabilityInsufficient data security measuresFailure to regularly update and maintain systemsHave you ever experienced any common business system mistakes mentioned in the episode? How did it impact your work or business? Come share with me on social!Thank you for joining us on Leading Behind the Scene today. Remember to subscribe so you don't miss any new episodes. Share it with someone today, and leave us a rating review. Until next time, stay inspired, stay informed, and avoid these common business system mistakes.Connect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Do you want to take your business to the next level by implementing key systems for efficiency and growth? Maybe you're feeling overwhelmed by the thought of navigating the world of business systems. In this episode, we'll explore the essential business systems every business needs to succeed and how they can transform your operations. This episode is for you if you're ready to harness the power of business systems to elevate your business to new heights.In this episode, we cover: Understanding the importance of a Customer Relationship Management (CRM) system in building strong and lasting customer connections.There is a non-negotiable need for a robust project management system to ensure efficient project and service delivery.A financial management system is crucial in tracking and managing financial transactions for long-term sustainability and growth.Recognizing the significance of a Human Resource Management system, regardless of the size of your team.Embracing the power of a Marketing Automation system in streamlining and automating marketing tasks for enhanced customer engagement and conversions.So, whether you're just starting out or looking to take your business to the next level, these business systems are the pillars of efficiency that can truly set you up for long-term success.What significance do financial management systems have on your business? Have you integrated these systems into a cohesive framework that aligns with your goals? I'd love for you to share with me on social media!Connect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Do you struggle to maintain consistency and efficiency in your business operations? Maybe you're a solopreneur or a business owner looking to scale, but you're unsure how to implement effective business systems. In this episode, I'm diving into the crucial world of business systems and why you need them to succeed. This episode is a must-listen for solopreneurs, small business owners, and individuals involved in larger corporations as we unravel the hidden potential of business systems and their pivotal role in unlocking operational efficiency and achieving sustainable growth.In this episode, we cover: The importance and role of business systems in a thriving business.How business systems provide stability, consistency, and efficiency to day-to-day operations.Insights on creating effective business systems for various aspects of work performance within an organization.How well-established business systems can give a business a competitive advantage and increase its value.Embracing the power of business systems and understanding how they can set a business apart and propel it to new heights of success.A solid foundation of business systems is the secret ingredient that sets businesses apart and propels them to new heights of success. I encourage you to build and embrace your business systems with pride, recognizing them as invaluable assets contributing to sustainable growth and operational excellence.How do the systems in your business contribute to operational efficiency, and what are the benefits you think you'll see from implementing well-defined systems within a business? I'd love for you to share with me on social media!Connect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Do you want to amplify your client attraction and conversion strategies? Maybe you want to supercharge your sales game and elevate your messaging techniques. Well, you're in luck, beautiful people, because today, we dive into the series' final episode with Kierra Jones.Kierra recaps the key points from previous episodes, highlighting the importance of alignment, communicating core transformational impact, and connecting with your audience. She discusses strategies for supercharging your sales game and shares insights on crafting effective offers, creating authentic content, and addressing objections.  Join us as we wrap up this insightful series.In this episode, we cover:Business messaging and positioning for successThe importance of honing in on a core message and being known for one thing to build authority and consistencyEmbrace your unique voice and message rather than doubt your abilitiesTwo areas of focus for refining messaging and charging appropriatelyOptimizing a business framework for maximum impactLearn why you should sell transformations instead of programsKierra Jones is a Sales Messaging & Mindset Coach and Speaker who helps up-leveling, impact-driven women entrepreneurs step into the next level of sales messaging & mindset they need to show up & sell their transformational programs & services more powerfully, purposefully, and profitably! What part of your messaging needs work? We would love to hear how this takeover episode will help you lead your messaging behind the scenes!Mentioned Resources:Ep 97: How to Embrace Your CEO Mindset and Boost Your Business ConfidenceEp 102: Next Level AlignmentEp 103: Next Level Message:PositioningEp 104: Next Level Audience & Client ClarityNext Level Message WorkbookMindset to Monetize MembershipConnect with Kierra:Free ResourcesInstagramFacebookConnect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Do you struggle with creating genuine connections through your messaging? Have you ever considered the depth of connection in your business messaging? In this episode, we're diving deep into audience and client intimacy messaging with the insightful guest host Kierra Jones.If you want to craft messaging that truly resonates and builds trust, stay tuned as Kierra is back for the third installment of our four-part series, sharing actionable steps to enhance client relationships and elevate your business. Trust me, you won't want to miss this captivating episode!Topics Covered:The power of connecting with your audience through messagingUnderstanding the importance of client trust and connectionShifting focus from basic demographics to in-depth psychographicsCreating impactful messaging through understanding client emotions and aspirationsThe significance of aligning messaging with the right audienceArticulating transformation and emotional impact in messagingKierra Jones is a Sales Messaging & Mindset Coach and Speaker who helps up-leveling, impact-driven women entrepreneurs step into the next level of sales messaging & mindset they need to show up & sell their transformational programs & services more powerfully, purposefully, and profitably! In her corporate sales career, Kierra supported 5-7 figure clients, including the double-digit growth of $5 million of business with a Fortune 500 company!What part of your client messaging are you looking to enhance? Share your insights and experiences with us as we embark on this transformative journey together!Mentioned Resources:Ep 97: How to Embrace Your CEO Mindset and Boost Your Business ConfidenceEp 102: Next Level AlignmentEp 103: Next Level Message: PositioningNext Level Message WorkbookMindset to Monetize MembershipConnect with Kierra:Free ResourcesInstagramFacebookConnect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Have you ever stopped to think about what you're putting into your work, not just what you're getting out of it? Think about it like baking a cake - you wouldn't rush through and skip ingredients just to get that perfect Instagram shot, right? So why should your business messaging be any different? In this episode, the amazing Kierra Jones is taking the mic to share how you can highlight the best parts of your work in your brand messaging. If you tuned into episode 97, you already know Kierra's a game-changer, so trust me, you won't want to miss this podcast takeover!"If you haven't, make sure you start with the first episode of Kierra's series Ep 102: Next Level AlignmentTopics Covered:Business messaging and positioning for success.The importance of honing in on a core message and being known for one thing to build authority and consistencyEmbrace your unique voice and message rather than doubt your abilitiesTwo areas of focus for refining messaging and charging appropriatelyOptimizing a business framework for maximum impactLearn why you should sell transformations instead of programsKierra Jones is a Sales Messaging & Mindset Coach and Speaker who helps up-leveling, impact-driven women entrepreneurs step into the next level of sales messaging & mindset they need to show up & sell their transformational programs & services more powerfully, purposefully, and profitably! In her corporate sales career, Kierra supported 5-7 figure clients, including the double-digit growth of $5 million of business with a Fortune 500 company!What part of your messaging needs work? I would love to hear how this takeover episode will help you lead your messaging behind the scenes!Mentioned Resources:Ep 97: How to Embrace Your CEO Mindset and Boost Your Business ConfidenceEp 102: Next Level AlignmentNext Level Message WorkbookMindset to Monetize MembershipConnect with Kierra:Free ResourcesInstagramFacebookYouTubeConnect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Are you tired of selling to your audience? Maybe you aren't sure who your audience is and are just trying your best to sell to whoever will buy from you. It's time to step back and empower your clients to make decisions from a place of connection rather than feeling sold to. If you tuned in to episode 97, I know you left with golden nuggets from Kierra Jones. In this and future episodes, Kierra will be sharing even more gold to help you show up and shine in your expertise so you serve, sell, and speak more powerfully. If you are ready to gain a more profound sense of clarity, confidence, and conviction with the power of your work so that you can show up and sell it and show up in it more powerfully, tune in!Topics Covered:The challenges of misalignment and burnoutDifferentiating between a 'could-be entrepreneur' and a 'called entrepreneur'Acknowledging the need for a shift in business directionMaintaining powerful messaging and connection with your most aligned audienceDedicating energy to fewer things for more impactful resultsKierra shares why she doesn't believe imposter "syndrome" existsKierra Jones is a Sales Messaging & Mindset Coach and Speaker who helps up-leveling, impact-driven women entrepreneurs step into the next level of sales messaging & mindset they need to show up & sell their transformational programs & services more powerfully, purposefully, and profitably! In her corporate sales career, Kierra supported 5-7 figure clients, including the double-digit growth of $5 million of business with a Fortune 500 company!Are you finding more clarity in your zone of genius? I would love to hear how Kierra's wisdom will help you become more aligned and confident to lead behind the scenes!Links & Mentioned Resources Ep 97: How to Embrace Your CEO Mindset and Boost Your Business ConfidenceNext Level Message WorkbookMindset to Monetize MembershipConnect with Kierra:Free ResourcesInstagramConnect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Do you want to ensure that your online business is set up for success in the new year? Maybe you are looking for essential administrative tasks to undertake at the beginning of a new year to help your business thrive. This episode discusses the crucial administrative documentation tasks that online businesses should prioritize to lay the groundwork for a successful and compliant year ahead.If you want to ensure your business is well-organized, legally compliant, and ready to grow in the coming year, this episode is for you.In this episode, we cover:Reviewing and updating your business plans to ensure they accurately reflect your current business model, market conditions, and long-term goals.Ensuring your online business has all the necessary licenses and permits to operate legally at federal, state, and local levels.Cleaning up your customer database and perform a file cleanup to improve efficiency and accuracy within your business operations.What are the advantages of reviewing and updating business plans for your online businesses at the start of a new year? How are you striving for growth and sustainability by prioritizing administrative tasks and proper documentation management? You can find me on social - I'd love to hear from you.Connect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
Do you run an online business and want to start the new year off on the right financial foot? Maybe you're seeking a comprehensive checklist of administrative and financial housekeeping tasks to ensure the success of your business in the coming year. In this episode, we dive into all the essential steps to review and update your financial statements, craft a detailed budget, plan for taxes, and much more. If you're ready to set the stage for a financially healthy and prosperous year for your online business, this episode is for you.In this episode, we cover: Review your financial statements to understand your business's financial position and performance.Create a detailed budget that outlines revenue and expenses, including annual subscriptions.Stay current with tax regulations and work with a tax professional to optimize your tax strategy.Regularly review and update your financial policies and procedures to maintain financial discipline.What key financial housekeeping tasks should your online businesses consider when preparing for the new year? Have you considered the factors for effective cash flow management in your business? I'd love for you to share with me over on socials! Connect with Gwendolyn Website Facebook LinkedIn Instagram Thanks for joining me on this episode of Leading Behind the Scene! If you enjoyed this episode, please leave a review on Apple or Spotify to help me reach even more entrepreneurs ready to make their moves.
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