Writing Craft and Creative Business
How can you write a book proposal that will make a publisher want to buy your book? How can you... more
How can you build a scalable business around non-fiction books? How can you turn a book into multiple streams of... more
How can we write from the perspective of others while still respecting different cultures? How can a children's book author... more
How can you manage the competing priorities of an author career? How can you deal with the demons we all... more
How can you write memoir with deep sensory detail? How does terroir in wine equate to the writer's voice? How... more
What is dark tourism and why are many of us interested in places associated with death and tragedy? How can... more
How do you approach writing a second edition of a non-fiction book? How does self-publishing compare to working with a... more
What are some of the key elements in writing horror? How can you be successful writing and self-publishing in the... more
How do you successfully scale an author business? How do you delegate to your team as well as continue to... more
The Creative Penn Podcast just hit 10 million downloads as reported by my audio host, Blubrry! The podcast is also the... more
Can you be successful as an author across different genres and different pen names? How do traditional publishing and going... more
How can the ‘hungry author' mindset help you become more of a successful author? Why do you need to shift... more
How can you bring laughter into your books regardless of genre? What are the challenges of writing a novel after... more
How can you be successful at connecting with readers and selling books at live, in-person events? What are some practical... more
Success as an author comes with challenges around managing money, setting boundaries, and living sustainably without burning out. Sacha Black/Ruby... more
In this solo episode, I talk about my lessons learned from 13 years as a full-time author entrepreneur. You can... more
What needs to go into a training manual if you are teaching physical skills? How can you focus in on... more
How can you sell a fiction experience rather than just selling a story? How do our personal obsessions arise in... more
How can you move past your limiting beliefs to find success as an author? How can you successfully self-publish in... more
How can you balance creativity with business when it comes to writing — and filmmaking? How can you access that... more
How are publishers using AI and what are the potential use cases in the future? Why is this an exciting... more
How can you write freely and release any blocks that are holding you back? How can you focus on the... more
When is it time to leave an unsuccessful series behind and pivot into something new? What is the process of... more
Why is writing emotion so important in our books, whatever the genre? How can we create an emotional connection between... more
How can you lean into intuition and curiosity to embrace discovery writing? How might serial fiction fit into your business... more
How can you make sure your manuscript is ready for submission to an agent — or for publication if you... more
Can you have a business with a soul through writing? How does the business of fiction differ from non-fiction? What... more
How do we write authentic humanity into our books, whether that's our own experience or a fictional character's? How can... more
How can we use AI tools to enhance and improve our creative process? How can we double down on being... more
What are some of the common fears that writers face? How can we work through them in order to create... more
What are the pros and cons of selling direct and building an ecommerce business for your books? How can you... more
What are the tropes of action adventure thrillers? How can you please readers and sell more books? J.F. Penn shares... more
How can you adopt the seasons of nature in your writing? How can you allow periods of rest as well... more
How can you plan for success as an indie author even early in your writing career? How can you create... more
How can you outline a story based on a ‘thought dump' and interweave genre tropes you love to create a... more
How can you blend ‘work for hire', ghostwriting, and being an indie author into a successful hybrid career writing books... more
How can you use automation and tools to help you streamline your creative and business processes so you can get... more
How can you connect to readers in a way that is sustainable for you and effective at selling books? How... more
How can you build a creative, sustainable career as a ‘mid-list' indie author? How can you design a business that... more
What can authors learn from the adoption of AI into the music industry? What are some of the ways musicians... more
How can you overcome your fears and make a life change towards your dreams? Or tackle the fears that stop... more
There are many options for book marketing, so how do you choose the right ones for you? I give my... more
What mindset shift do you need if you want to sell direct? How can you use Meta and AI tools... more
How can you use insights from the Enneagram to help you with a sustainable author career? How can you get... more
There are more options for publishing and reaching readers than ever before, and the indie author business models are splintering... more
How can you create more beautiful print books — and make more money with your products by selling direct? Alex... more
How can you write a memoir that is emotionally honest and revealing enough for readers to care, and cope with... more
How can we focus on the joy of the writing process itself, rather than the outcome? How can we embrace... more
How can you pick yourself, rather than wait for someone else to pick you? How can you take control of... more
How do you find the story behind all your stories? Who are you at the heart of your books? Isabelle... more
What are the benefits — and the challenges — of crowdfunding on Kickstarter? How can you fund successfully, as well... more
I really enjoyed this laid-back discussion around AI tools as part of the creative book cover design process with James... more
What are the benefits and challenges of selling direct? How can you use limited edition merchandise to add more value... more
How can we move past our fears to write the books that mean the most to us? How can we... more
Wherever you are on the author journey, there are some important questions to consider along the way. Joe Solari outlines... more
Happy New Year 2024! I love January and the opportunity to start afresh. I know it’s arbitrary in some ways, but... more
Another year ends, and once more, it's time to reflect on our creative goals. I hope you will take the... more
In this episode, I reflect on 15 years of TheCreative Penn, and outline how I will reposition myself for the... more
How will changes to the way people search impact book discoverability? What can authors and publishers do to ensure their... more
Do you want to publish an image-heavy book like a cookbook? How can you navigate the challenges of photography, book... more
How might subscriptions help expand your author business ecosystem? What are some tips on encouraging readers to buy direct? Why... more
How can you transition into being an author after a long-term career elsewhere? How can you adopt an attitude of... more
How can you shift your mindset from catalog sales to selling direct? How can you reframe the direct author business... more
How can using Pinterest more like a search engine help you sell more books? What are some of the ways... more
How can you reinvigorate your writing process, breathe life into your backlist, and prepare your author business for the rollercoaster... more
How do you keep up with everything you need to do as your author business grows? How do you decide... more
What is soul of place or genius loci and how can you write it in a more immersive way in... more
How can you let your creative dark horse run? What is the Shadow — and why explore your Shadow side? This... more
How can you establish a creative routine that enables you to write the books you want to write without burning... more
As much as we try to plan for things, sometimes life happens and we have to adapt to a new... more
How can you create a high-quality photo book and publish it on Kickstarter? How do you market a beautiful, high-value... more
In this solo episode, I talk about my lessons learned from 12 years as a full-time author entrepreneur. You can... more
What's the difference between an audio book and an audio drama? What are the steps to write a script and... more
How can you expand the possibilities of book cover images with AI? What are some of the controversies and how... more
How might thinking differently help you create clarity in our noisy world? How can you produce a high-quality print book... more
How can you stop self-censoring your writing and share the deepest aspects of yourself with your readers? How can you... more
How can you build an author business for the long term, and not just for the launch of one book?... more
How can you create a book series that children love — and that you can expand into multiple streams of... more
How can AI tools help authors who struggle with energy and time because of disability, chronic pain, health conditions, post-viral... more
How can you shift your mindset in order to reach more readers with your books? How can you leverage the... more
How can you write fast but also make your creative process sustainable for the long term? How can you collaborate... more
How can you use what you're scared of to write better stories that resonate with readers? How can you acknowledge... more
What are the pros and cons of traditional publishing vs self-publishing? How can you combine multiple options for a more... more
How can you exploit the unique in your stories, as well as amp up the conflict? John Gaspard gives writing... more
Four years ago, in July 2019, I put out a podcast episode that went through the 9 disruptions I saw... more
How can fiction authors use Sudowrite to assist with writing tasks they need help with? What functionality does Sudowrite have... more
How can you stand out in a crowded market of non-fiction books? How can you build a business around your... more
How can Bookfunnel help authors reach more readers, sell more books, and sell direct? Damon Courtney outlines features of Bookfunnel... more
What are some of the most effective ways to market your book? What strategies have remained the same despite the... more
Memoir can be one of the most challenging forms to write, but it can also be the most rewarding. Marion... more
What are the crucial linchpin moments in your novel and how can you keep a reader turning the pages? John... more
How can we write about places that inspire us in an authentic way even when they are not our own... more
What are some of the common mental health issues that writers face? How can we use writing to help us... more
AI tools can generate words, but the human intention behind it, as well as the skill of the author, drives... more
What are the implications of generative AI for the indie author community? How can we make choices for our own... more
What is the AI-Assisted Artisan Author? How can we use AI tools in our creative and business processes while still... more
How can we build a creative life based on following our curiosity? What are some important attitudes to hold that... more
How can publicity form part of your book marketing strategy? How can you research the best media and craft a... more
What are the most important aspects of becoming a successful publisher? Jon Barton talks about his lessons learned and how... more
You cannot see many of the problems with your own writing, as you are so close to the manuscript. ProWritingAid... more
How can we bring a place alive in our writing? How can we tackle the challenges of writing different types... more
As generative AI tools continue to expand the possibilities for creators, what does this mean for aspects of copyright? Intellectual... more
My Kickstarter campaign for my travel memoir, Pilgrimage, funded within minutes and raised over £26,000 (over US$31,000) for a niche... more
If you want a long-term successful career as an author, you need to learn the craft and the business of... more
We all use tools to help us improve our skills, and in this episode, Leanne Leeds explains how she uses... more
Writers and readers are a diverse bunch, and we all want to do our best to make sure our content... more
What are the core fundamentals of a successful independent author business? How can you focus on writing, as well as... more
Write and publish what you want, get paid every day for your books, and control your customer data and relationships.... more
After many years of people saying, “AI can never be creative, AI could never write fiction (i.e. make things up),... more
How can you create a universe big enough for multiple series? How can you co-write successfully? How can you pivot... more
How can you embrace book marketing as a creative part of your author business? How can you effectively market your... more
Who are the Choctaw people and how can authors write authentic Native Americans in their books? How can we research... more
What are the benefits of selling direct? Why might using your face to advertise your books be a good idea?... more
What do you need to consider when writing travel memoir? How fear of judgment and fear of failure are real... more
How can you use AI tools to ethically and responsibly create in whatever sphere you love? What are some of... more
How can small, daily habits make you more successful as an author? How can you use the 80/20 rule in... more
Do you sometimes just ‘know' when a story is right? Does something ‘click' during the writing process and suddenly things... more
What are the most common reasons why writers don't finish their books —and how can you overcome them in order... more
How can you use paid advertising as part of your book marketing strategy? How can you reach more readers and... more
Happy New Year 2023! I am more excited than ever this year about the books I want to write and publish.... more
Another year ends, and once more, it's time to reflect on our creative goals. I hope you will take the... more
“If you just keep writing/querying/marketing/etc you will eventually be successful. Just don't give up.” We've all heard a variation of... more
What has changed in the publishing industry over the last few years? What can authors learn from the DOJ vs... more
Why might a first-time author choose to independently publish? Barnaby Jameson talks about his experience with his first historical novel,... more
How can authors use generative AI as a co-writing tool? How can creatives approach AI possibilities with curiosity rather than... more
If you're not making the money you expected from your books, how can you pivot genres in order to write... more
What is genre, and how can transcending it improve your fiction? How can you effectively write cross genre? John Truby... more
How can we shift our mindset to thinking about a long-term creative career? What can we do now that will... more
How can generative AI tools augment and amplify your creativity? How can digital originals/collectibles (NFTs) add value to authors and... more
How can you find the intersection between what the market wants and what you love to read? How can you... more
What are some of the fundamentals behind self-publishing success? James Blatch shares tips and insights. James Blatch is a historical military thriller... more
How can you create an ecosystem of children's books around a central idea? How can you market books for children?... more
What are tropes and how can you use them to strengthen your fiction? What are some examples of horror tropes,... more
What do you need in the beginning of your novel so your reader buys your book? Shane Millar shares tips... more
How does curiosity fuel creativity? How can we balance consumption and creation in an ever-busier digital life? How can you... more
Generative art tools like DALL-E, Midjourney, and Stable Diffusion are taking AI art into the mainstream. What are the opportunities... more
How can we accept imperfection as writers while still striving for excellence? How can we make space for going deeper... more
Traditional publishing is not a monolithic thing. There are different kinds of publishers, and authors want different things out of... more
Every fiction author will (eventually) find their own method for writing but all fall somewhere on the spectrum between outlining/plotting... more
How can you adapt your novel into a comic or graphic form? What are the different types? How does a... more
In this solo episode, I talk about my lessons learned from 11 years as a full-time author entrepreneur, and why... more
How can you make sure your heirs and successors are able to manage your books and copyright licensing after your... more
What is auto-narration of audiobooks and how can it benefit authors and rights-holders as well as listeners? What are some... more
How can you intensify the conflict in your books to hook readers? How can you introduce different types and layers... more
In July 2022, I launched my online shop at www.CreativePennBooks.com. It’s built on Shopify’s eCommerce platform, and in this solo... more
Selling your books direct to readers and listeners can bring you more money, faster, and allow you to control your... more
What do you need to consider if you want to go full time as an author entrepreneur? What challenges might... more
How will blockchain technology change the way creatives register copyright, as well as monetize their work? Roanie Levy explains how... more
How can you lean into your strengths as a writer to find the genre — and the business model —... more
Tools and tactics may change, but the principles of book marketing remain the same whatever the situation. Becky Robinson gives... more
How To Write a Novel: From Idea to Book is out now if you buy direct from my store, www.CreativePennBooks.com... more
How can you write a series which keeps your readers engaged, while still keeping your creative spark alive? How can... more
Print on demand makes it easy to sell print books without the hassle of storage and shipping — but it's... more
What are the different types of editing? How can you find and work effectively with the best editor for your... more
How can you write twists that surprise a reader? How can you market your books effectively as a traditionally published... more
What is GPT-3 and how can writers use it responsibly as part of their creative process? How can we approach... more
How can you sell books direct to your readers for all formats without dealing with the pain of shipping print... more
How can you manage a successful Kickstarter campaign without burning out? How can you expand into multiple streams of income?... more
How can you make your self-published books available to libraries in every format? How can you pitch librarians so they... more
Why do you need an email list when you can just reach readers with social media? How can you use... more
How do we decide on the hero for our story? How can we write distinctive — but still believable —... more
I've been talking about AI narration for several years now, but it's just starting to go mainstream and I've been... more
Why is writing so important? How can we pursue true independence as authors? How can we stay open to technological... more
If you want to create, sell, buy, or trade NFTs, you need to understand the financial and tax implications. In... more
In this inspirational interview, crime writer Angela Marsons talks about how she overcame years of rejection and broke out of... more
How can you make more money without growing the size of your business? What systems and mindset do you need... more
How can you hook readers into your story by using universal human desires and motivations? How can you write what... more
Why are digital scarcity and ownership so important to the business model of creators in web 3? How can an... more
How can you turn one idea into a short story or expand it into a novel? How can you find... more
How can you write a book that children will love? How can you reach schools and libraries with your books?... more
How can you create distance from your manuscript in order to see it as a reader does and edit effectively?... more
Would you like to successfully crowdfund your book on Kickstarter? Monica Leonelle shares practical and mindset tips for creating the... more
How can you future-proof your author career by being careful with the publishing clauses you sign? Why are NFTs so... more
How do we tell the deeper story that matters in a way that engages readers? How can we tackle the... more
What if the traditional publishing model is not the best way to publish a book in a digital age? What... more
I've spent the last 15 years building an author business on Web 2 — digital publishing, blogging and podcasting, social... more
How can we improve our creativity and release our self-censorship to write more freely? Dan Holloway talks about aspects of... more
How can we overcome self-doubt to write the books we really want to? How can we move past writer's block?... more
The creative journey is often a winding path to success, but our experiences along the way can enrich our writing... more
In January 2022, I re-edited my first novel, Stone of Fire, which I started during NaNoWriMo in 2009 and published... more
It's never too late to start writing and there are many pro writers ahead of you on the path lead... more
Smashwords was the original distribution service for indie authors and Mark Coker has been an advocate for wide publishing for... more
The self-publishing movement is just getting started in Jamaica and the Caribbean islands, and authors are discovering they can tell... more
John Kremer's 1001 Ways to Market Your Book was the first book I ever bought on marketing way back when... more
J. Thorn and I are both authors and passionate about helping writers find new ways to create, collaborate, reach fans,... more
Welcome to episode 600! I’m doing a solo show today, answering some questions from my recent podcast survey that cover... more
How can you take back your rights when publishing conditions change? How can you make sure you sign contracts that... more
How do you turn an idea into a poem? What are the publishing options for poets, and how does marketing... more
How can we recognize self-doubt and create alongside it as part of the author journey? How can we write with... more
If the pandemic has affected your sleep, you are not alone! If you want to sort out your sleep issues... more
“We make plans, God laughs.” The old Yiddish proverb will no doubt stand true for another year, but I just... more
As we all look back at the past year, it feels like it’s flown by — but also that time... more
Our publishing, marketing and author business tasks are important — but at the end of the day, it all comes... more
Why is story so important — no matter what genre we write? How can we use emotion to hook readers... more
Readers buy or borrow your book based on your cover and book description, so how can we make sure the... more
How can you cultivate patience for your long-term author career? How can you figure out your personal, creative and financial... more
Is digital narration with AI voices good enough for non-fiction or fiction audiobooks? Can human narrators benefit through voice licensing?... more
How do you know when an idea is a short story, a novella, or a full-length novel? How can you... more
The relentless news about climate change can leave us despondent — but what if we can use fiction to help... more
With so many technological advances in recent years, can publishing keep up? Michael Bhaskar and I discuss AI tools for... more
Dave Chesson provides many useful tools and information for authors at Kindlepreneur and he has recently launched Atticus, writing and... more
What projects are worth pitching for film and TV? What do you need to include in your pitch? Why are... more
Creatokia is one of the first book-specific NFT platforms and in this interview, co-founders Jens Klingelhöfer and John Ruhrmann explain what... more
How can we balance creative passion projects with work that brings in an income? What are the different types of... more
What are the different ways that authors can use NFTs to reach readers and earn money with blockchain technology? How... more
On July 4, 2020, Kory Shrum received two phone calls. One from her uncle, saying her mother was found dead... more
How do you research a book in the most appropriate way? How can you keep track of your sources and... more
How can anthropology — the study of human cultures — teach us to build richer and more convincing worlds for... more
How can you use elements of mystery to hook your readers, regardless of the genre you write? How can you... more
How can you expand your creative and financial opportunities with audiobooks and podcasting? Will Dages from Findaway Voices talks about... more
How can you be a more relaxed author when there is always so much more to do? How can you... more
The opportunities for creation and marketing in audio format continue to expand and the lines are blurring between audiobooks, podcasts... more
What are the different types of travel books and how can you blend them within the genre? How can we... more
We all have different strengths as writers, but sometimes we don't know what they are. Or we get frustrated because... more
How can you design a story that branches into multiple directions? How does writing for games help with writing a... more
Writing can help us process trauma — whatever that means for you — as well as help others through our... more
If you write fiction in any genre, you need to build your world. Whether it's the cozy coffee shop in... more
Web 2.0 enabled the digital revolution that transformed the possibilities for authors and creators, so how will Web 3.0 transform... more
Taking the long-term view plus taking advantage of new marketing tactics can help you sell more books, as Karen Inglis... more
What has changed in publishing over the last decade? How can a reputable author services company help you achieve your... more
How can you rediscover your creative free spirit if you're feeling burned out? How can you combine creativity, spirituality and... more
How do you know when the seed of an idea is enough for a novel? What makes literary fiction different... more
Can book marketing really be gentle, sustainable — and even enjoyable? Sarah Santacroce talks about how to reframe marketing and... more
How can co-creating with AI tools enhance your writing process — and make it more fun? Shane Neeley talks about... more
What are the key elements of a good crime novel? How can you reboot your author career through publishing and... more
Your personal story can change other people's lives, but only if you get your words into the world. In this... more
How can you write funny characters and make readers laugh with your writing? Plus the importance of long-term thinking and... more
What if you could use an AI writing tool to help you come up with ideas for sensory detail, character... more
How can you write a useful self-help book with actionable tips, but also bring it to life with personal stories?... more
Some say you can only be successful if you focus on one thing, but what if you are a multi-passionate... more
Why are NFTs (Non-Fungible Tokens) so exciting for authors and the publishing industry? How will they generate more streams of... more
The pandemic has favoured digital business models, but how can you transition to online sales when you run an in-person... more
How you can prepare your book before sending it to an editor? What are the different types of edits and... more
What is discovery writing (sometimes known as pantsing)? How can you write a novel with structure if you don't plot... more
What are the challenges of writing a first novel — even when you think you know what you're doing? How... more
What is the heroine's journey and how can it help you write a story that readers will love? Gail Carriger... more
Artificial Intelligence is already part of our lives in the tools and services we use every day. As AI development... more
The book market is saturated for certain genres in digitally mature markets like the US and UK, but readers in... more
How do we make time for original insights that set our creative work apart? How do we reframe productivity so... more
If you want to make a living with your writing, you will need the right mindset, as well as the... more
How can you reach every reader on every platform in a global, distributed reading environment? How can you take a... more
How can you write a children's story with a message without being preachy? How can you find and work effectively... more
How can you sell more ebooks and audiobooks on Google Play Books to the global market? How can you optimize... more
How can we write authentic and engaging character dialogue? How can we incorporate sub-text that deepens our writing? Jeff Elkins,... more
What is your writer's tic and how can you fix it with Pro Writing Aid? Why are commas such an... more
What can authors learn from the digital changes in the music industry? In this interview, Tristra Newyear Yeager talks about... more
Why is cozy mystery such a popular genre? What are the important tropes? What are the best ways to market... more
How can you reach more readers worldwide and sell more books on Kobo? What are the advantages to publishing direct... more
Blockchain technology offers exciting opportunities for authors and the publishing industry. In this interview, Simon-Pierre Marion and I discuss copyright protection,... more
How can you write through self-doubt? How can you break through Resistance to write and market your work? How do... more
What can authors learn from the digital changes in the music industry? In this interview, Tristra Newyear Yeager talks about the empowerment... more