It's easier than ever to launch and produce a podcast. But it's never been harder to grow one. On this show, we break... more
Michael Jordan, Simone Biles, Wayne Gretzky. Every so often, someone comes along who is playing the game at a whole... more
Plus, we need your help to decide what to make next. We spend the majority of our time thinking about... more
A magnetic show concept gives you an unfair advantage over every other show on your topic, even in the most... more
Less than 5% of your potential audience is listening to your show. Here’s why, in their own words. Even small... more
Tim Ferriss has inspired countless podcasters to create shows interviewing “top performers”… but can any of them succeed? And if... more
They’re not always obvious, but the elements of storytelling are at the heart of every great episode. This is as... more
Advantages (& pitfalls) of serialized shows, leveraging Apple Podcasts “Channels”, SEO opportunities, standing out by aiming narrow, and the power... more
We all know success doesn’t happen overnight. But what does the data say about how long it takes to reach... more
Creating intrigue in your description, matching your artwork to your audience, ChatGPT messaging hacks, finding audiences that are already “in... more
How long should your episodes be? What’s the best format for growth? Plus... the single most important decision you can... more