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The Basic B
The Basic B
Brittany Herzberg

The Basic B 🐝 podcast is anything but basic! It’s the weekly show service providers (solopreneurs and supported CEOs) can count on... more

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Episodes

Quick Win: SEO Title + Meta Descriptions

What are SEO titles and meta descriptions? What goes in them? And how long should they be? There’s a lot... more

23 Feb 2024 · 15 minutes
SEO Client [Case Study Interview] w/ Donna Piper

Ever wanted to be a fly on the wall for one of my case study interviews? Or wishing there was... more

21 Feb 2024 · 35 minutes
How to Ask for (and Get) Optimized Client Testimonials

My copywriting career began with social proof. I spent lockdown gathering testimonials from my massage clients & adding them to... more

16 Feb 2024 · 16 minutes
SEO + Blogs: A Love Story

Ever wondered how SEO really works & why everyone says you should be blogging? The short version: you must include... more

14 Feb 2024 · 27 minutes
How to Avoid These 3 Killer SEO Mistakes

You’ve heard me say that SEO is the equivalent of “extra credit” for business owners. But the truth is… you... more

09 Feb 2024 · 17 minutes
The Top 3 Podcast Trends for 2024 w/ Rosa Sarmento

What’s trending in the podcasting industry? Have listeners gotten more savvy with audio quality? What tools are waiting for you... more

07 Feb 2024 · 30 minutes
How to Write Case Studies—Easily!

“Why is writing case studies the hardest business task to ever exist?” That was the very question from Threads that... more

02 Feb 2024 · 17 minutes
Data-Driven Marketing Tips w/ Fractional CMO, Rachael Woods

What do 9 grids for Instagram & SEO have in common? They’re both things that a fractional CMO can help... more

31 Jan 2024 · 31 minutes
SEO for Button Copy & CTAs

Do you ever find yourself wondering if SEO is important for button copy? Let me skip to the helpful part:... more

24 Jan 2024 · 9 minutes
Book Review: Stories That Stick

Today: is book review day for Stories that Stick. So I shall begin with… a story. I grew up surrounded... more

24 Jan 2024 · 11 minutes
The Basic B
Quick Win: SEO Title + Meta Descriptions
The Basic B