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Her Spoken Image

Author: April Lokar | Thought Leadership Consultant

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Public speaking skills | Thought leadership consulting for women | Creating scalable offers and keynotes

You’re ready to share your expertise and unique perspective with a wider audience, but maybe your public speaking skills aren’t where you want them to be, or you've been sharing your message without a strategy.

Trust me, I get it.

I know what it feels like to be bursting with a big idea you know will make meaningful progress toward the world you wish to see.

I also know what it’s like to do podcast guesting, presentations, and webinars without a strategy, limiting your visibility, reach, and overall impact.

I’ve learned strategies, tips, and tools to help me along the way and here on the Her Spoken Image podcast, I'm bringing you those lessons and over 15 years of corporate experience in which I’ve taught others how to plan, prepare for, and deliver presentations with confidence.

Think of me as your speaking coach supporting you in your Thought Leadership journey.

Along the way, we’ll also break through some patriarchal barriers and gender norms to help you become the trailblazing feminist entrepreneur you desire to be.

Connect with me:

Website: www.semiconventional.com
Instagram: https://www.instagram.com/semi.conventional

This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy
42 Episodes
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Hey, friend! Have you ever noticed how scammers don't stop scamming people? Regardless of how many times they are hung up on, they continue to call in the hopes of getting someone to believe their scams. Despite how we may feel about scammers, one thing they are good at is clear messaging. In today's episode, I'm sharing three lessons you can learn from scammers about clear messaging. These lessons apply whether you're an entrepreneur, speaker, or corporate executive. Main Topics Covered in Today's Episode:3 lessons from scammers about clear messagingHow to apply these lessons to your messagingResources Mentioned in Today's Episode:Book a Spoken Image Strategy SessionConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode41/This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Have you ever found yourself in a situation in which you are receiving pushback about something you said and weren't sure how to respond? Whether you're giving a presentation or sharing your thoughts on Instagram, you may be faced with someone outrightly disagreeing with your thoughts and opinions. How do you navigate it without it turning confrontational? In today's episode, we are diving into communicating assertively in these types of situations. I will be sharing three phrases you can use to gracefully stand your ground.Main Topics Covered in Today's Episode:Why communicating assertively is important in both your personal and professional lives3 phrases you can use to assert your opinions without being confrontationalTips for navigating these types of situationsResources Mentioned in Today's Episode:Book a Spoken Image Strategy SessionConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode40/This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Hey, friend! Unless you've been living under a rock, then you know about all the hype over Beyonce and Taylor Swift's newest albums. While you may enjoy their music, there are some serious lessons you can learn from how they create so much excitement amongst their fans when they drop a new album. In today's episode, I'm breaking down three lessons you can learn from Beyonce and Taylor Swift on how to reach your target audience.Main Topics Covered in Today's Episode:How to reach your target audience based on Beyonce and Taylor Swift's strategiesChanges you can make now to better connect with your target audienceHow to attract the right people through your content Resources Mentioned in Today's Episode:Need help with your strategy? Reach out to me on Instagram or by email: april@semiconventional.comConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode39/This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Whether you are running a large team at the corporate level or looking to hire your first contractor as an entrepreneur, you need effective team management skills. In today’s episode, I chat with the "Team Whisperer," Lia Garvin, about her approach to effective team management through simplifying and improving communication. I highly recommend you grab your notebook and pen because Lia shares great insights into improving team dynamics and operations.Main Topics Covered in Today's Episode:Lia’s background and expertise in simplifying communication for effective team managementTips and strategies for improving operations when you are managing a teamHow Lia got started with public speaking and worked to overcome her fear of public speakingHow Lia uses her spoken image to make an impact Connect with Lia Garvin:Check out The Unstoppable Teams book: https://www.amazon.com/gp/product/1962280128/Follow up Instagram: https://www.linkedin.com/in/liagarvin/Connect on LinkedIn: https://www.instagram.com/lia.garvinConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode38/This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Hey, friend! If you tune into this podcast regularly, that means that you want to know how to improve public speaking. Whether you are leading a presentation at a conference or guesting on a podcast, you don’t want the delivery of your message to be complex or confusing. In today’s episode, I share three ways you are overcomplicating your public speaking and strategies for simplifying your messaging. Main Topics Covered in Today's Episode:Ways you may be overcomplicating your public speakingHow to improve public speaking by clarifying and simplifying your messageResources Mentioned in Today's Episode:Book a discovery call to see if a spoken image strategy session is right for you: semiconventional.comConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode37/This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Hey, friend! Last week, we focused on crafting a spoken image strategy. Now that we have a strategy, how can we get a return on investment for our spoken image strategy? Well, that’s what we’re talking about today. In this episode, I break down six ways to leverage your spoken image strategy to build authority as a professional.Main Topics Covered in Today's Episode:6 ways to use your spoken image strategy to build authorityThe benefits of having a strong spoken image strategyResources Mentioned in Today's Episode:Get individualized support with developing your spoken image strategy: semiconventional.comConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode36This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
If you want to hit your business or career goals, your spoken image needs a strategy. While there are many topics you can discuss to enhance your spoken image, if those topics don’t align with your goals, you won’t see the results you desire. What you need are content themes to help you develop a clear strategy to leverage your spoken image to reach the next level in your business or career. In today’s episode, I walk you through my three step process for developing content themes for your spoken image strategy.Main Topics Covered in Today's Episode:Why it’s important to create a spoken image strategyHow to create a spoken image strategy using content themesResources Mentioned in Today's Episode:Get support with developing your spoken image strategy: semiconventional.comConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode35/This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Hey, friend! We are wrapping up our series on the speaker archetypes with the Connector. If you’re a Connector, then that means you thrive on connecting with your audience through relatability and empathy. In this episode, I’m breaking down what the Connector Speaker Archetype looks like in action, potential risks to be aware of, and three ways you can leverage this archetype when it isn’t your preferred speaker archetype. Main Topics Covered in Today's Episode:Characteristics of the Connector Speaker ArchetypeBenefits and risks of the connector speaker archetypeHow to leverage the connector speaker archetype when connecting with your audience during speeches and presentationsResources Mentioned in Today's Episode:Let’s hone your spoken image to become the thought leader you were meant to be. Book a discovery session at semiconventional.comSend me a DM on Instagram or email at april@semiconventional.co, letting me know which speaker archetype you resonated with the mostConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode34This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Hey, friend! Does having sales conversations or selling in your content in general make you feel gross? If yes, know that you are not alone. There are many entrepreneurs who have a negative outlook on sales. Having sales conversations doesn't have to feel bad or wrong when you approach them from a place of empathy. In today's episode, I chat with sales and LinkedIn Coach Celina Guerrero about how to have empathetic sales conversations, how to be confident when selling, and so much more. Celina shares so many valuable tips, so make sure you grab a notebook and pen to take notes. Main Topics Covered in Today's Episode:Why empathy is needed when having sales conversationsHow to build your confidence when having sales conversationsHow to leverage LinkedIn for salesConnect with Celina Guerrero:Connect with her on LinkedIn at https://www.linkedin.com/in/celinaguerrero1.Download her free Guide to Connecting with High-Quality Leads That Become High-Ticket Clients on LinkedIn at connectguide.coConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to www.semiconventional.com/episode33/This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Hey, friend! In today’s episode, we are discussing the storyteller speaker archetype. If you’ve been listening to this podcast for a while, you know how much I believe in incorporating storytelling into your spoken image. Today, I’m breaking down the qualities of the storyteller archetype, how you can use storytelling to build a strong audience connection, and how to strategically leverage the storyteller archetype in your spoken image, even if this isn’t your main speaker archetype.Main Topics Covered in Today's Episode:What is the storyteller archetypeHow to build a strong audience connection as a storytellerPotential pitfalls you can face as a storytellerHow to use the speaker archetype strategicallyResources Mentioned in Today's Episode:The Danger of a Single Story TEDTalk by Chimamanda Ngozi AdichieI Never Metaphor I Didn’t Like by Dr. Mardy GrotheConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode32/This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Hey, friend! We are continuing with our series on the speaker archetypes. Today, we are diving into the teacher speaking style. Even if the teacher speaker archetype is not your primary speaking style, you still want to learn how to effectively use this speaking style. You will learn the characteristics of the teacher speaking style, the benefits of this speaker archetype, and more.Main Topics Covered in Today's Episode:Characteristics of the teacher speaking styleBenefits of the teacher speaker archetypeRisks to avoid when you use the teacher speaking styleHow to use the teacher archetype even if it isn’t your primary speaking styleResources Mentioned in Today's Episode:Sign up for the next networking event: semiconventional.com/networkingConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode31/This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
What’s your speaker archetype? This month, we are diving into the four speaker archetypes to help you identify yours and learn how to leverage them when crafting your spoken image. In this episode, we dive into the characteristics of a motivational speaker, including the benefits of this archetype and strategies for channeling it in your communication.Main Topics Covered in Today's Episode:Characteristics of a motivational speaker archetypeBenefits of the motivator archetypeStrategies for channeling the motivator archetype in your communicationResources Mentioned in Today's Episode:I Never Metaphor I Didn’t Like by Dr. Mardy GrothePlanning to implement one of the strategies from today’s episode? Send me a DM on Instagram or an email at april@semiconventional.com to share how it’s goingConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode30/This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
In today’s episode, I sit down to chat with Arlan Hamilton, founder of Backstage Capitol, and author of It’s About Damn Time and Your First Million. Arlan takes us behind the scenes of what it really takes to reach your first million, the importance of finding your voice and sharing your message as an entrepreneur, and so much more. Trust me, you are going to want to grab your notebook and pen for this one because the gems she shares in this episode can take your business to new heights.Main Topics Covered in Today's Episode:Behind the scenes of Arlan’s newest book, Your First MillionHow Arlan went from homeless to making her first millionArlan’s journey to overcoming stage fright and finding her voiceWhy focus, consistency, and relatability matter as an entrepreneurResources Mentioned in Today's Episode:Event: Your First Million Live in LA - Use code APRIL for a discount on any registration tierBook: Your First Million by Arlan HamiltonBook: It’s About Damn Time by Arlan HamiltonBook: Year of Yes by Shonda RhimesConnect with Arlan Hamilton:WebsiteInstagram: @arlanwashereYouTube Channel: Arlan's Your First MillionPodcast: Your First MillionConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to www.semiconventional.com/episode29This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Have you ever been telling a story, and before you know it, it's been like 10 minutes, you've lost the plot, and nobody is paying attention anymore? Or if they are, they look completely confused? If you have, know that you’re not alone. This happens to many of us when we start weaving storytelling into long-form content. There is an effective way to incorporate storytelling in your long-form content without losing your audience, and that’s what we’re talking about today. In this episode, I’m breaking down the three key elements of effectively incorporating storytelling marketing into your long-form content. Main Topics Covered in Today's Episode:The elements you need in your story when you are using storytelling marketing in your long-form contentExamples of each storytelling elementHow to stay focused when telling your story and not get lostResources Mentioned in Today's Episode:Virtual Networking Event - Register for the March event at semiconventional.com/networkingSend me an email and share how your stories are going: april@semiconventional.comConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode28This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Hey friend! We all know the power of using storytelling techniques in our content. It’s such a powerful way to capture our audience’s attention, build connections, and increase engagement. Figuring out the best way to infuse storytelling into short-form content can be challenging at times. In today’s episode, I’m breaking down the three things you need so you can tell quick stories that boost your audience engagement.Main Topics Covered in Today's Episode:Storytelling techniques for telling a quick story to boost audience engagementHow to master creating an engaging hookHow to be concise in your storytellingDetermining the appropriate timing and delivery of your storiesResources Mentioned in Today's Episode:Free virtual networking event on March 5, 2024: Register at www.semiconventional.com/networkingSend me an email at april@semiconventional.com sharing your experience with applying the strategies from today’s episode!Connect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to www.semiconventional.com/episode27This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Have you ever attended a conference or event where the speaker shared a story that you couldn’t relate to or fully understand? If so, you most likely lost interest in the topic. This is what happens when we infuse storytelling or analogies in our spoken image that aren’t relatable to our audience. In today’s episode, we are diving into using storytelling in public speaking. I’m sharing 2 ways to use stories to connect with your audience.  Main Topics Covered in Today's Episode:How to use storytelling in public speakingHow to relate to your audience through storytellingThe problem with sharing stories that aren’t relatableHow to connect with your audience through familiar conceptsResources Mentioned in Today's Episode:Book: I Never Metaphor I Didn’t Like by Dr. Mardy GrotheBook a Spoken Image strategy sessionConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode26This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Hey, friend! You've probably heard about the importance of sharing personal stories in your content to build deeper connections with your community. You may be wondering what this actually looks like in action. In today's episode, I'm discussing why sharing personal stories in a professional setting is needed, strategies for getting started, and so much more!Main Topics Covered in Today's Episode:Why sharing personal stories in professional settings is importantTips for sharing personal stories while maintaining transparency and privacyWhat to do if coming up with personal stories to share is challengingResources Mentioned in Today's Episode:Virtual Networking Event: February 8 at 9:30 am PST. Sign up at semiconventional.com/networkingConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode25This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Hey, friend! Today's episode is a special one because it is our first interview on the Her Spoken Image podcast. In this episode, I sit down to chat with Andria Singletary, who is a life and business coach for moms, and she is the one who handles all the behind-the-scenes production of this podcast. Andria and I chat about how to create a podcast that is an effective part of your marketing strategy, what it's truly like running a business with little ones at home, and how to fully step into your CEO role as a mompreneur. Andria shares so many great insights and strategies that are applicable regardless if you are a mompreneur or an entrepreneur. Main Topics Covered in Today's Episode:Andria's mompreneur journeyDeveloping your spoken image as an introvertLeveraging your podcast as a marketing tool for your businessNavigating motherhood and entrepreneurshipWhat it means to step into your CEO era as a mompreneurConnect with Andria Singletary:Website: mamaturnedmompreneur.comListen to the Mama Turned Mompreneur PodcastJoin the Mama Turned Mompreneur Email CommunityInstagram: @mamaturnedmompreneurConnect with April:Instagram: @semi.conventionalLinkedInWebsite: semiconventional.comFor the full show notes, head to semiconventional.com/episode24This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
When it comes to networking and building relationships, there is work required on your part to maintain your network. You don't want to be like those business owners who believe cold DMs and immediately pitching their services is an effective strategy. In today's episode, I'm sharing three strategies for maintaining your network and building deeper connections. Main Topics Covered in Today's Episode:The importance of both networking and building relationshipsHow to nurture authentic relationships over timeBalancing quality over quantityResources Mentioned in Today's Episode:Virtual Networking Event: February 8 at 9:30 am PST. Sign up at semiconventional.com/networkingFor show notes, head to semiconventional.com/episode23This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Hey, friend! Networking events are a great way to build new connections; however, they come with their fair share of challenges. If you are someone who deals with social anxiety and has wondered how to network with social anxiety, today's episode is for you. In today's episode, I'm sharing strategies for navigating uncomfortable situations at networking events.Main Topics Discussed in Today's Episode:How to network with social anxietyStrategies for navigating difficult or uncomfortable conversations at networking eventsHow to be resilient when faced with rejection after connecting with someone at a networking event Resources Mentioned:Virtual Networking Event: February 8 at 9:30 am PST. Sign up at semiconventional.com/networkingFor the full show notes, head to www.semiconventional.com/episode22This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
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