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How I Write
How I Write
David Perell

Before book sales and PR buzz, your favorite writers began with two things: the blank page and an idea. Each week on How I... more

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Episodes

Lulu Cheng Meservey: Meet Silicon Valley’s Top PR Master

The old communications playbook is dead: Political and company narratives used to be controlled by publicists and journalists. But now,... more

02 Apr 2025 · 1 hour, 20 minutes
The Ultimate Guide to Writing with AI

Get my free PDF on using LLM's for writer's + my in-depth prompts: https://perell.com/ai AI has triggered an existential crisis... more

26 Mar 2025 · 1 hour, 29 minutes
Johnny Harris: Master Storytelling on YouTube

In this episode, I sit down with YouTube storytelling master Johnny Harris to discover how he creates his videos. Johnny... more

12 Mar 2025 · 1 hour, 26 minutes
Tyler Cowen: The Most Practical Conversation on AI Writing

Tyler Cowen, an economist and writer, talks with me about how AI is changing writing and research. He explains a... more

05 Mar 2025 · 1 hour, 9 minutes
Dana Gioia: Why Poetry Matters

Dana Gioia is a poet, former Chairman of the NEA, and one of America's most insightful writers on the craft... more

26 Feb 2025 · 3 hours, 10 minutes
Ward Farnsworth: How To Say Things That Last Forever

Ward Farnsworth is a law professor and former dean at the University of Texas School of Law who has written... more

12 Feb 2025 · 1 hour, 1 minute
Alex Hormozi: Copywriting Masterclass

Alex Hormozi has written two killer business books that have sold more than 1M copies. His writing has gotten him... more

05 Feb 2025 · 1 hour, 9 minutes
171 Years of Writing Advice in 90 Minutes

In this episode, I share my very favorite clips from world-class experts I interviewed last year. Their combined 171 years... more

10 Jan 2025 · 1 hour, 29 minutes
Tucker Max: The King of Memoir Writing

How do you know the difference between a banger journal entry and the foundation of a memoir? If you’ve ever asked... more

16 Oct 2024 · 1 hour, 35 minutes
Richard Powers: Pulitzer Prize-Winning Stanford Professor

Richard is the Pulitzer Prize-winning author of The Overstory, one of the most praised novels of the decade. His writing... more

09 Oct 2024 · 1 hour, 24 minutes