FutureStrategies - The futures are sustainable �‪�‬ Florian Schleicher

Matt Johnson is a speaker, writer, and researcher, specializing in the application of psychology and neuroscience to branding. His work has probed the science of brand storytelling, experiential marketing, and consumer decision-making. He is the author of the top-selling consumer psychology book, Blindsight: The (mostly) hidden ways marketing reshapes our brains.

He is a contributor to major news outlets including Psychology Today, Forbes, and BBC on a range of topics related to the human side of business. He also consults brands like Nike and is an instructor at Harvard University's Division of Continuing Education. 

When it comes to sustainability here are two articles he recently wrote:

* To Sell Sustainable Products, Go Beyond Sustainability Marketing [https://www.neuroscienceof.com/branding-blog/sustainable-marketing-tesla-environmentalist-green-product]
* Morality has a Branding Problem: The Tragedy of Vegan Meat Brands [https://www.neuroscienceof.com/branding-blog/morality-vegan-meat-branding-marketing-impossible-foods-beyond-meat]

Are you curious to make your company's marketing ready for the future? Then I have the some simple and exciting options for you:

First, this is exactly what I do for my clients - I help them build their future strategies with workshops and coaching sessions [http://www.ftrs-studio.com/en].

I also have a very simple entry offer for founders and aspiring marketing experts: The Simple & Sustainable Marketing Academy [https://www.ftrs-studio.com/en/simple-sustainable-marketing-academy], with a ridiculously cheap entry ticket price, because I love sharing what I have learned.

And if you enjoy reading: Check out my newsletter where I write about marketing, strategies and sustainability available every two weeks in the FutureStrategies newsletter [https://newsletter.ftrs-studio.com/].

About Florian Schleicher [https://www.linkedin.com/in/florianschleicher/]: I'm a marketing strategist - over the last 15 years I've led and helped shape marketing at McDonald's, Greenpeace and Too Good To Go. Now I help forward-thinking companies take their marketing to the next level.

With FutureS, the Impact Marketing Studio [https://ftrs-studio.com/], I help brands achieve their goals and sustainable growth. All without the usual hustle.

Verena Kitowski is leading the customer journey and channel marketing teams at Fairphone, a social enterprise that is leading the market for sustainable and ethical electronics. In her role she is responsible for strategies that aim to support customers in using their products longer. Before joining Fairphone in Amsterdam, she was part of the founding team of an electric car company in Sweden and has experience with early stage impact startups.

Are you curious to make your company's marketing ready for the future? Then I have the some simple and exciting options for you:

First, this is exactly what I do for my clients - I help them build their future strategies with workshops and coaching sessions [http://www.ftrs-studio.com/en].

I also have a very simple entry offer for founders and aspiring marketing experts: The Simple & Sustainable Marketing Academy [https://www.ftrs-studio.com/en/simple-sustainable-marketing-academy], with a ridiculously cheap entry ticket price, because I love sharing what I have learned.

And if you enjoy reading: Check out my newsletter where I write about marketing, strategies and sustainability available every two weeks in the FutureStrategies newsletter [https://newsletter.ftrs-studio.com/].

About Florian Schleicher [https://www.linkedin.com/in/florianschleicher/]: I'm a marketing strategist - over the last 15 years I've led and helped shape marketing at McDonald's, Greenpeace and Too Good To Go. Now I help forward-thinking companies take their marketing to the next level.

With FutureS, the Impact Marketing Studio [https://ftrs-studio.com/], I help brands achieve their goals and sustainable growth. All without the usual hustle.

Alexis Eyre and Paul Randle wrote a book together: "Sustainable Marketing" - The industry's role in a sustainable future. [https://www.goodreads.com/book/show/83822358-sustainable-marketing]

Both assess on the Sustainable Marketing, Media and Creative course at the Cambridge University Institute for Sustainability Leadership. They co founded the Sustainable Marketing Compass.

Alexis is also the co-founder of Sustainists. Based in the UK, she has worked on all three sides of the marketing triangle - agency, client and media owner side - and has spoken at the Business Green NetZero Festival. Paul is the CEO of Pickle Consulting Ltd also based the UK. He has worked with global brands like Microsoft, BSI, Philips, VISA, Omnicom and Dentsu.

Are you curious to make your company's marketing ready for the future? Then I have the some simple and exciting options for you:

First, this is exactly what I do for my clients - I help them build their future strategies with workshops and coaching sessions [http://www.ftrs-studio.com/en].

I also have a very simple entry offer for founders and aspiring marketing experts: The Simple & Sustainable Marketing Academy [https://www.ftrs-studio.com/en/simple-sustainable-marketing-academy], with a ridiculously cheap entry ticket price, because I love sharing what I have learned.

And if you enjoy reading: Check out my newsletter where I write about marketing, strategies and sustainability available every two weeks in the FutureStrategies newsletter [https://newsletter.ftrs-studio.com/].

About Florian Schleicher [https://www.linkedin.com/in/florianschleicher/]: I'm a marketing strategist - over the last 15 years I've led and helped shape marketing at McDonald's, Greenpeace and Too Good To Go. Now I help forward-thinking companies take their marketing to the next level.

With FutureS, the Impact Marketing Studio [https://ftrs-studio.com/], I help brands achieve their goals and sustainable growth. All without the usual hustle.

Christina Gaither  is a brand storyteller and marketing specialist, with over a decade of experience working with international events and brands. Her journey began at the Volvo Ocean Race, where she managed the event's media operations around the globe. Later on she joined Red Bull , where she led the communications and content production for top sponsored motorsport events like the Dakar Rally, WRC, and Formula 1.

In 2018 she transitioned into higher education marketing, playing a key role at Catalyst Institute for Creative Arts and Technology, where she led the institute's award-winning rebrand. In June 2023 she joined Tomorrow University, Europe's leading remote learning institute for sustainable business management.

Are you curious to make your company's marketing ready for the future? Then I have the some simple and exciting options for you:

First, this is exactly what I do for my clients - I help them build their future strategies with workshops and coaching sessions [http://www.ftrs-studio.com/en].

I also have a very simple entry offer for founders and aspiring marketing experts: The Simple & Sustainable Marketing Academy [https://www.ftrs-studio.com/en/simple-sustainable-marketing-academy], with a ridiculously cheap entry ticket price, because I love sharing what I have learned.

And if you enjoy reading: Check out my newsletter where I write about marketing, strategies and sustainability available every two weeks in the FutureStrategies newsletter [https://newsletter.ftrs-studio.com/].

About Florian Schleicher [https://www.linkedin.com/in/florianschleicher/]: I'm a marketing strategist - over the last 15 years I've led and helped shape marketing at McDonald's, Greenpeace and Too Good To Go. Now I help forward-thinking companies take their marketing to the next level.

With FutureS, the Impact Marketing Studio [https://ftrs-studio.com/], I help brands achieve their goals and sustainable growth. All without the usual hustle.

Jillian McFarland is the Co-Founder and Chief Community & Brand Builder at Forest Bridge. She an award-winning marketing and nonprofit leader with a background in marcom strategy for higher education and nonprofit w/ a specialization in sustainability and social innovation. She is a U.S. Air Force veteran with 20+ years of experience across marketing, business development, fundraising, & community building.

Jillian is equal parts social entrepreneur, green cities champion and natural climate solutions advocate.

Are you curious to make your company's marketing ready for the future? Then I have the some simple and exciting options for you:

First, this is exactly what I do for my clients - I help them build their future strategies with workshops and coaching sessions [http://www.ftrs-studio.com/en].

I also have a very simple entry offer for founders and aspiring marketing experts: The Simple & Sustainable Marketing Academy [https://www.ftrs-studio.com/en/simple-sustainable-marketing-academy], with a ridiculously cheap entry ticket price, because I love sharing what I have learned.

And if you enjoy reading: Check out my newsletter where I write about marketing, strategies and sustainability available every two weeks in the FutureStrategies newsletter [https://newsletter.ftrs-studio.com/].

About Florian Schleicher [https://www.linkedin.com/in/florianschleicher/]: I'm a marketing strategist - over the last 15 years I've led and helped shape marketing at McDonald's, Greenpeace and Too Good To Go. Now I help forward-thinking companies take their marketing to the next level.

With FutureS, the Impact Marketing Studio [https://ftrs-studio.com/], I help brands achieve their goals and sustainable growth. All without the usual hustle.

Manfred Meindl arbeitet seit 2010 bei der Outdoormarke VAUDE. In seiner Verantwortung liegen die Marketingleitung sowie die gelungene digitale Transformation des Familienunternehmens, das für seine nachhaltige Ausrichtung bekannt ist. Dabei ist er mit seinem Team für die erfolgreiche Markenpositionierung, die ganzheitliche Kommunikation, Sponsoring & Events sowie für die Produktvermarktung in den internationalen Märkten verantwortlich. Der aus Innsbruck stammende Outdoor-Freak ist leidenschaftlich gerne in den Bergen unterwegs, beim Wildwasserkajaken, Trailrunning, Bergsteigen, Biken oder Klettern.

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Are you curious to make your company's marketing ready for the future? Then I have the some simple and exciting options for you:

First, this is exactly what I do for my clients - I help them build their future strategies with workshops and coaching sessions [http://www.ftrs-studio.com/en].

I also have a very simple entry offer for founders and aspiring marketing experts: The Simple & Sustainable Marketing Academy [https://www.ftrs-studio.com/en/simple-sustainable-marketing-academy], with a ridiculously cheap entry ticket price, because I love sharing what I have learned.

And if you enjoy reading: Check out my newsletter where I write about marketing, strategies and sustainability available every two weeks in the FutureStrategies newsletter [https://newsletter.ftrs-studio.com/].

About Florian Schleicher [https://www.linkedin.com/in/florianschleicher/]: I'm a marketing strategist - over the last 15 years I've led and helped shape marketing at McDonald's, Greenpeace and Too Good To Go. Now I help forward-thinking companies take their marketing to the next level.

With FutureS, the Impact Marketing Studio [https://ftrs-studio.com/], I help brands achieve their goals and sustainable growth. All without the usual hustle.