Marketer For Hire Sunny

In today's episode, we're diving deep into a common dilemma: the marketing gap that's preventing your prospects from transitioning into paying clients. Stay tuned as we uncover where nurturing fits into your marketing funnel and why it’s your number one tool to skyrocket your sales.


In this episode, you will:
The role of nurturing tactics in the consideration phaseThe five essential nurturing tactics to include in your strategyHow to cultivate loyalty and convert leads 

Full Show Notes Here!


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Are collaborations part of your marketing strategy? If not, they should be! Collaborations are not only great for lead generation and list building, they also work wonders for brand positioning and increasing revenue. The right collaboration can be a very authentic way of marketing that automatically builds trust with a new audience of target clients. 

Sydney Ludden joins me today to discuss each step of creating a winning collaboration—from choosing who to collaborate with to promoting it and measuring its success. Whether you’re a small, local business or a national franchise, strategic collaborations are one key marketing strategy you should be leaning into. 


In this episode, you’ll learn:
What to look for in strategic collaboration partners.The role collaborations play in positioning your brand.How to start building relationships with potential collaborators.The best way to promote a collaboration and determine its success.Full Show Notes Here!
Connect with Sydney:
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Instagram


Connect with Sunny
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I appreciate you tuning into Marketer For Hire. By leaving a rating and review, you will help me reach more small business owners – like you!

In today's episode, you'll have the chance to eavesdrop as I coach entrepreneur Brenda Winkle. Her dedication to helping clients has led her to develop courses, group programs, a private coaching program, e-books, and even published a book. 
Her email list and audience are growing rapidly, but sales aren’t keeping pace. There are so many ways to work with her…so what gives? In this episode, we get to the bottom of what’s keeping her prospects from saying ‘yes’ and hitting the ‘buy’ button.
Listen in as we clarify Brenda's messages and streamline her offer sequence, ensuring her prospects receive the right offer at the perfect time and understand its value.


In this episode, we cover:
Diagnosing and treating sales and marketing challenges in your businessWhat to include on your website homepage to attract leads and get conversionsStreamlining your offers by creating upsells and downsells.Dripping your offers according to the customer journey frameworkFull Show Notes Here!

Tell us what you think. We'd love to hear from YOU!
Links & Mentioned Resources
Try Breathwork


Connect with Brenda:
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Instagram
Podcast


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I appreciate you tuning into Marketer For Hire. By leaving a rating and review, you will help me reach more small business owners – like you!

We can all agree that connecting with new audiences is incredibly impactful for business growth. But how do we quantify the impact of podcast guest appearances on our business revenue? What mistakes have we unknowingly been making as podcast guests? And which metrics should we be tracking from these publicity opportunities? Luckily, Christina Lenkowski is here to give us the 411 on the ROI of podcast guesting! (And to all my introverted entrepreneurs—you’re going to love this episode!) 
Tune in as Christina shares how and why podcast guesting contributes to your visibility and your ROI, how to pitch, and what you need to do to after the interview to maximize your impact.
In this episode, you will:
Discover why publicity marketing is the most impactful type of marketing.Uncover the best way to leverage podcast guesting to grow your business.Learn the one question we should all be asking immediately after a podcast interview ends.Full Show Notes Here!

Tell us what you think. We'd love to hear from YOU!
Links & Mentioned Resources
Christina’s 6-Part Private Podcast Series


Connect with Christina:
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Connect with Sunny
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I appreciate you tuning into Marketer For Hire. By leaving a rating and review, you will help me reach more small business owners – like you!

It seems like everyone in the business world is writing a book. A book can help market and grow your business—but how exactly does that work? And how hard is it to write a book and get it published? If you’re looking to establish your authority and showcase your expertise, this might be the answer you’ve been looking for! Today I’m chatting with Dr. Cindy, an expert ghostwriter and book writing coach who works with entrepreneurs to write books. She’s got some great advice on how to find a winning book idea, what your publishing options are, and how much time and money you can expect to invest in this project. Even if writing a book isn’t on your radar, I hope you’ll listen to this interview because you might just change your mind after you hear our conversation.
In this episode, you will:
Discover how much time and money it takes to write a good book.Uncover the business benefits of writing a book.Learn the 3 publishing options available to authors.Full Show Notes Here!
Links & Mentioned Resources
Strategy Sprints by Simon Severino
We'd love to hear from YOU!

Connect with Dr. Cindy:
Website
Instagram
Facebook
LinkedIn


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I appreciate you tuning into Marketer For Hire. By leaving a rating and review, you will help me reach more small business owners – like you!

If you’ve dabbled in digital advertising, at some point, you’ve probably found yourself wondering why some ads perform better than others. Well, you're not alone. Lucky for us, Jake Madoff knows exactly how to analyze the data, which metrics to pay attention to, and how to improve your digital ad performance. In this episode, he guides us through practical steps to boost your digital ad game. Whether you’re new to running ads or have been doing it for a while, there’s a lot to learn in this episode!
In this episode, you will:
Discover how to analyze ad performance during months one, two, and three on Meta and Google.Uncover which metrics to pay attention to from various ad campaigns.Learn the 5 key metrics to watch to improve digital ad performance for your business.Full Show Notes Here!
Links & Mentioned Resources
Meta guide
Rockerbox
Northbeam
Triple Whale
GoHighLevel
Hubspot
Perpetual Traffic
Connect with Jake:
Website
LinkedIn


Connect with Sunny
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LinkedIn
Instagram

I appreciate you tuning into Marketer For Hire. By leaving a rating and review, you will help me reach more small business owners – like you!