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The Brand Publishing Show
The Brand Publishing Show
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The Brand Publishing Show explores how brands are building content and publishing operations in order to forge direct relationships with audiences. In... more

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Episodes

Activision Blizzard's EIC Andrew Nusca on building an independent publication for gamers

Morning Brew and Fortune veteran Andrew Nusca is bringing his journalism chops to a gaming giant. The newly installed... more

13 Jun 2023 · 43 minutes
Lessons from building Asana's brand publishing arm

Emily Epstein is bringing journalism practices to software company Asana. In this episode, we discussed connecting marketing KPIs to... more

30 May 2023 · 40 minutes
Why owned media is having a moment

AudiencePlus CEO and co-founder Anthony Kennada is out to transform brand publishing with his new technology that promises to... more

16 May 2023 · 39 minutes
Using editorial to build credibility

Industry West CMO Ian Leslie joins the podcast to discuss connecting marketing goals with brand publishing, and how editorial... more

25 Apr 2023 · 36 minutes
Raju Narisetti on McKinsey's brand publishing playbook

11 Apr 2023 · 46 minutes
How Google is building a brand publication for marketers

Natalie Zmuda, global head of content at Google, joins the show to discuss how her team finds stories marketers... more

28 Mar 2023 · 38 minutes
Can a brand build a truly independent editorial publication?

14 Mar 2023 · 40 minutes
Inside Shopify's editorial strategy

Shopify is an active brand publisher -- it creates original articles, guides, resources and even a print magazine, all... more

28 Feb 2023 · 40 minutes
Welcome to The Brand Publishing Show

The Brand Publishing Show explores how brands are building content and publishing operations in order to forge direct relationships with... more

17 Feb 2023 · 1 minute
The Brand Publishing Show
Activision Blizzard's EIC Andrew Nusca on building an independent publication for gamers
The Brand Publishing Show