#Hashtags and Habits with Danni White Danni White

In this episode of the #Hashtags and Habits podcast, I discuss how a well-timed and well-planned content distribution strategy can help you engage and convert your target audience.
Content creation is not enough. Content distribution is essential to reaching the desired results in your marketing strategy. This episode will show you how to create a well-structured content distribution plan
This is PART 3.
Subscribe to the soon-to-be #1 newsletter on the planet here: www.hashtagsandhabits.beehiiv.com
Follow us on IG and FB: @hashtagsandhabitspodcast
Follow me on IG @mdanniwhite, FB @mdanniwhite7, LI @danniwhite, and TikTok @mdanniw.
If you want to be a guest or sponsor or have a question you'd like me to answer, email us at hashtagsandhabitspodcast@gmail.com.

Unlock the secrets to achieving clarity in your business vision and aligning your company's structure, culture, and processes with that vision. In this episode, seasoned business consultant and coach Bridgette Moody shares her invaluable insights and proven strategies for transitioning from corporate life to entrepreneurial success. 
From her decades of experience, Bridgette reveals the transformative power of the "Four C's" Clarity, Confidence, Communication, and Collaboration, in crafting a compelling vision that attracts investors, partners, and top talent. She also provides a sneak peek into her upcoming Pen2Paper tour, where she'll be teaching her game-changing S3 (Structure, Strategy, Systems) model to aspiring and existing business owners across the country. 
Timestamps:[01:10] Bridgette's transition from corporate to entrepreneurship
[05:06] How Bridgette helps people get clarity on their business vision
[09:22] Importance of showing and telling the "how"
[12:41] Aligning business structure and culture with the vision
[14:20] Benefits of the 5-T strategy model
[17:43] Creating a company culture aligned with the vision
[22:21] Importance of processes and procedures
[26:17] The Importance of having a clear and well-defined vision for success
[27:34] The "Pen2Paper" tour and the S3 model
[29:20] The necessity of understanding one's vision and the underlying purpose
[34:37] Bridgette's advice for business vision and clarity
Quotes:●      It's important to be clear and understand your lane because I tried to do things to make money, but someone else was in my lane.
●      You can't see it until you see it. Getting your vision on paper gives you a tangible connection to it.
●      If you don't establish a culture for what you do, be it as a solopreneur or a small business with clients and employees; people will bring their own because they're going to do what they know to do and not what you have documented or structured for them to do.
●      So, clarity is key. We've been talking about it the entire time. Time clarity is very important until you get clear about your vision.
●      You can't maintain someone else's vision but can maintain your own.
●      If we are clear, we have confidence, clarity of vision, and clarity of where we're supposed to be, which helps us to be confident about it. And so, when you're confident about what you're supposed to be doing, the lane you're supposed to be in, it helps you improve.
●      Once we have confidence, we can communicate better. People may not believe this, but it helps us collaborate better because people can see themselves in your vision.
●      When you're clear about your vision, your confidence builds. It does something to your confidence when you are clear about your vision.
Resources:Connect with Bridgette Moody:
Website: a href="https://www.bridgettemoody.com/" rel="noopener noreferrer"...

In this episode, I’m joined by Dwayna Williams, the co-founder of TGND Consulting. She shares her entrepreneurial journey and the importance of storytelling for effective public relations (PR) and marketing. She also addresses some common misconceptions about PR and emphasizes that a strategic process requires a cohesive marketing plan to build brand awareness over time through compelling narratives. 
Williams also shares practical tips on integrating storytelling across various platforms like blogs, social media videos, community events, and customer testimonials, which can help establish authentic connections, ensure trust, and drive engagement. She emphasizes the importance of aligning PR efforts with the marketing funnel, having a solid digital presence, and utilizing digital channels like TikTok and Instagram to share brand stories. She further stresses the impact of captivating storytelling in enhancing marketing prowess and business success.
Join the conversation now!
Timestamps:[04:53]  The struggles of finding a job after graduating
[09:31]  Dwayna’s business model and its innovative approach to PR 
[15:49]  The misconception surrounding PR 
[17:12]  How to conduct successful PR campaigns 
[20:42] Benefits of a visible online presence and credibility 
[22:06]  Starting small to achieve bigger opportunities
[24:21] Significance of coordination and integration between PR and marketing activities
[24:59] Strategic function of PR enhancing visibility for brands
[26:00] The role of PR and how to determine if you're ready for it
[29:50] Strategies for increasing brand awareness on a limited budget
[32:27] Using storytelling on platforms like TikTok, YouTube
[35:36] Leveraging customer testimonials to promote the brand effectively
[39:27] The effectiveness of community relations in increasing brand awareness
[41:09] Importance of crafting and sharing your story
[42:52] Benefits of incorporating personal story elements to expand brand awareness
Quotes:●      People often need to understand that investing in PR requires a lot of money. You often need money, but there are ways to start your PR journey on a budget.
●      PR is a process that takes time. If you're unwilling to invest at least six months into your PR efforts, you are not ready for a PR agency.
●      You have to start from somewhere. The smaller opportunities will then equate to bigger opportunities.
●      If you don't have stories of your consumers, your community, or your own story that you want to tell, PR is not necessarily for you.
●      If you don't want to tell your own story, which is perfectly fine, you're telling the story of your consumers. Allow your consumers to share testimonials.
Resources:Connect with Dwayna on Instagram: https://www.instagram.com/sheis_ashanti/
Connect with her PR agency, TGND Consulting:
Website: https://www.tgndconsulting.com/
LinkedIn: https://www.linkedin.com/company/tgnd-consulting
Instagram: https://www.instagram.com/tgndconsulting/
Facebook: https://www.facebook.com/TGNDConsulting/
Email: a...

In this episode, Kevin Williams, a world-class certified speaking coach and bestselling author, joins me. Kevin shares his inspiring journey from struggling with a marketing agency to becoming a sought-after speaker and coach. He provides valuable insights on crafting compelling stories and narratives using the "9 Cs of Storytelling" framework. 
Kevin also offers insights for business owners on improving their public speaking abilities, connecting with audiences through customer-centric language, and excelling at networking events. He further emphasizes the power of unlocking opportunities through purposeful communication and becoming a world-class speaker.
Join now and be inspired!
Timestamps:[00:00] Introduction and Background
[01:16] Kevin's Journey to Becoming a Speaker
[04:50] The significance of competing in the World Championship
[08:53] Challenges faced in articulating compelling stories
[09:27] The role of coaching for effective communication
[09:43] The 9Cs of storytelling
[15:16] Kevin's practical teaching approach and its impact on children's public speaking abilities
[16:04] Communicating like a third grader for customer-centric language
[16:26] How business owners can secure speaking engagements
[18:37] Networking Tips for Introverts and Extroverts
[22:40] Things you need to do to stand out at networking events
[24:07] Training employees for customer-centric communication
[25:04] Using AI to Simplify Customer-Centric Communication
[26:22] Kevin's storytelling program and resources
[29:14] The PITCH Acronym for Effective Communication
Quotes:●      Speaking is 10% talent and 90% tools. We teach you the tools. 
●      In business, you think like a CEO but communicate like a third grader. If a third grader can understand what you're saying, you don't have to worry about whether adults can understand.
●      You have to show on these social media streets that this is what you do, in spite of being a business owner. I speak on whatever topic is in your industry or profession, right? You have to let people see that because just because you have learned the art of speaking doesn't mean people will reach out to you.
●      Whether you're in the networking event arena, keep unlocking opportunities. You don't know what person or persons has your key, but if you're not communicating or networking, you'll never receive the key to unlock that door.
●      Networking will open more doors than any degree ever will. When it comes to professional speaking, be world-class. Don't just be a speaker; become what I call a world-class speaker. 
Resources:Connect with Kevin Williams on:
Website: https://www.teamvisionmedia.com/
Kevin's Coaching Programs: https://www.teamvisionmedia.com/coaching
Kevin's Book: Unlocking Opportunities: The Ultimate Guide to Excelling at Networking Events and Crafting the Perfect Elevator Pitch: https://www.amazon.in/Unlocking-Opportunities-Ultimate-Excelling-Networking-ebook/dp/B0CP7F5S2Y
If this podcast has been helpful to you, share it with your friends, subscribe, rate, and leave a review. 
Connect with us at hashtagsandhabitspodcast@gmail.com
Subscribe to the soon-to-be #1 newsletter...

In this episode of the #Hashtags and Habits podcast, I discuss how a well-timed and well-planned content distribution strategy can help you engage and convert your target audience.
Content creation is not enough. Content distribution is essential to reaching the desired results in your marketing strategy. This episode describes how to research your target audience through various channels.
This is PART 2.
Subscribe to the soon-to-be #1 newsletter on the planet here: www.hashtagsandhabits.beehiiv.com
Follow us on IG and FB: @hashtagsandhabitspodcast
Follow me on IG @mdanniwhite, FB @mdanniwhite7, LI @danniwhite, and TikTok @mdanniw.
If you want to be a guest or sponsor or have a question you'd like me to answer, email us at hashtagsandhabitspodcast@gmail.com.

In this episode of the #Hashtags and Habits podcast, I discuss how a well-timed and well-planned content distribution strategy can help you engage and convert your target audience.
Content creation is not enough. Content distribution is essential to reaching desired results in your marketing strategy. This episode describes how you should research your target audience through various channels.
This is PART 1.
Follow us on IG and FB: @hashtagsandhabitspodcast
Follow me on IG @mdanniwhite, FB @mdanniwhite7, LI @danniwhite, and TikTok @mdanniw.
If you want to be a guest or sponsor or have a question you'd like me to answer, email us at hashtagsandhabitspodcast@gmail.com.