Woman Up with The Sister Brand

It’s fair to assume most of us are skeptical of customer service today. Service providers seem to say the right things to get the sale, then they ghost you.We want to feel important as customers. We want someone to understand our wants, our needs and then be honest in helping us make our decisions. Do that and we’ll gladly become customers… REPEAT customers.But that doesn’t seem to be the focus of service providers.True - we also need to bear some of the responsibility. Some of us don’t want to be helped or even talked to when we go into a store. You can’t blame us with how inundated with messages we are daily (thousands and thousands of times daily just on our social media channels).In this episode, the lost art of customer service, is it a problem? Or an opportunity?Our website https://thesisterbrand.com/ Shop the Sister Brand https://thesisterbrand.com/woman-upConnect with us on:InstagramFacebook

When your heart says one thing, but your head says another… How do you choose? Do you use logic to make sound and rational decisions for the best outcome? Or, do you lean on emotion to feel your way through the situation? The sisters reveal stories of their own personal and business tugs-of-war, and what ultimately won… In this episode, if you’re thinking of important life changes, you’re being influenced by both emotion and logic right now. Should you think it through? Or feel it through?Our website https://thesisterbrand.com/ Shop the Sister Brand https://thesisterbrand.com/woman-upConnect with us on:InstagramFacebook

You don’t need a BUSINESS to have a BRAND.Knowing who you are and what you stand for (and don’t) is all part of your personal brand. Just think of who you admire - chances are you’re aligned with their BRAND.No, that doesn’t mean you don’t need a logo… LOL (although there are exceptions - listen to find out!)Think of  your brand as living with intention as your authentic self. Your personal brand is also the backbone of small business branding - different but relative.  Building and owning your personal brand helps you attract aligned people, employers, and relationships… You gotta define it, establish it, generate awareness of it, and be unapologetic. When you do - that’s when the magic happens. Work with us: https://thesisterbrand.com/ Connect with us on:TwitterInstagramFacebook

If your plan was to lose some weight… would you eat a donut a day? New Brunswick Moms Josee and Alicia lived on a Tim Hortons diet for 28 days… and lost a substantial amount of weight. No meal plans, no cheat meals, no calorie counting, and no broccoli. This was part of a mindset shift for both. Josee had become frustrated at existing weight loss programs pushing a scarcity mindset telling women they had to invest $$$ in someone else’s meal plan and groceries that would only rot in the fridge.  Weight loss should be the result of an improved lifestyle, healthier eating and sleeping. More activity. Not a result of starving or investing in meal plans.So they both Woman’d Up, changed their business plan, and hit the drive thru.Guests: Josee Cormier and Alicia StaffordWebsite https://www.yourwayoursupport.com/ Email josee@yourwayoursupport.com and alicia@yourwayoursupport.com Would You Eat a Donut a Day? Documentary Link:https://www.youtube.com/watch?v=obHyOyVrvMoListen to the Let’s Get Loud PodcastOur website https://thesisterbrand.com/ Shop the Sister Brand https://thesisterbrand.com/shop Connect with us on:TwitterInstagramFacebook

Skydiving. Investing in crypto. Airport sushi.  Everyone’s RISK threshold is different.  But sometimes the biggest risk is not taking a risk at all…Danielle Redner thrives on that four letter word. When the $400 million company she co-founded stopped filling her soul, she dove headfirst into what DID. Redner is the founder of Taylor Danielle - a women’s online boutique that’s committed to showcasing apparel by CANADIAN designers. This business is a family affair -  and that just might be the missing link for Redner. In today’s episode, we hope you’ll learn to embrace change, boost your confidence, find new opportunities, ditch mom guilt, and discover more about yourself than the paved path could ever offer.Guest: Danielle, Redner, Taylor-DanielleWebsite https://taylor-danielle.com/Instagram: http://Instagram.com/taylordanielleboutiqueOur website https://thesisterbrand.com/ Work with The Sister Brand https://thesisterbrand.com/servicesConnect with us on:InstagramFacebook

Macro influencers offer huge audience numbers, sometimes in the millions. But right now the trend is toward micro influencing and there are all kinds of reasons for that - not the least of which is, there are “fake” macro influencers out there charging insanely high fees AND THEY’RE BEING FOLLOWED BY BOTS.Micro influencers also tend to bring not only a targeted audience, but a loyal one. Forbes estimated micro influencers offer a 60% higher engagement rate which leads to a 20% higher conversion rate. They’re often more willing to work with new or smaller brands and best of all they provide access to niche communities.But how do you know the right micro influencer to choose? How do you know they’re “On Target?” And what kinds of fees are the going rate?In this episode Laura and Lana break down the opportunities with influencers, right down to the MICRO details.Our website https://thesisterbrand.com/ Work with The Sister Brand https://thesisterbrand.com/servicesConnect with us on:InstagramFacebook

Maria Michelle’lee is a Diversity in Beauty Expert. She’s taking her 15 years’ experience as a former educator in the beauty industry and she’s using that to create change for the greater good in society and break some barriers along the way. She works with brands to not only expand their reach through marketing but on how to make change at the core in the form of tough conversations that need to happen. She helps brands become truly diverse. But don’t call her a “Check Box” and no she’s not your “Cheat Sheet.” Guest: Maria Michelle’leeWebsite https://www.mariamichellelee.ca/  Our website https://thesisterbrand.com/ Shop + Work With The Sister Brand https://thesisterbrand.com/services Connect with us on:InstagramFacebook

Like Princess Diana before her, Meghan Markle entered the Royal Family as an outsider and cracked open its polished exterior, revealing the fermenting rot within. Stuffy traditionalists love when the royals stay silent and symbolic but to many, that rot is the only part of the family worth paying attention to. The Crown documentary on Netflix showed us that.Now Prince Harry and his wife Meghan are trying to shine an exposing light on the Royal Family. For some it’s important they do. But for others, this has all become too much. Harry and Meghan now seem to be trying to make millions of dollars from the very media they’ve been attacking. Their Netflix special reportedly paid them $100M USD.So is it juicy stuff? Or is enough – ENOUGH?Let’s dig into that.Our website https://thesisterbrand.com/ Shop & Work with The Sister Brand https://thesisterbrand.com/servicesConnect with us on:InstagramFacebook  

** TRIGGER WARNING** This episode discusses difficult subject matter including suicide, mental health, attempting suicide, depression, and more. If you or someone you know is having suicidal thoughts or a difficult time, please connect with the resources listed below.Suicide. It hasn’t shaped her life, but it’s left its mark.Sonja Deklerk lost her dad to suicide. She was a first responder to a stranger when they took their own life. And Sonja has survived her own attempt.She knows darkness and she knows pain.The words are hard to express but maybe happiness, and the quest for it, is not all it’s cracked up to be. Maybe we’re making a mistake in only reaching for happiness, lightness, good days, and good moods. In this world there’s an ocean of emotions and maybe there are beautiful things in the darker waters.Pain has the ability to transform. Pain has the ability to spark empowerment. Pain has the ability to be beautiful.Guest: Sonja DeklerkWebsite: www.sonjadeklerk.comInstagram: @morethangold_bysonjaGovernment of Canada Resources:If you or someone you know is thinking about suicide, call Talk Suicide Canada at 1-833-456-4566. Support is available 24 hours a day, 7 days a weekFor mental health support, you can talk to a mental health professional one on one. Call 1-866-585-0445 or text WELLNESS to 741741https://www.canada.ca/en/public-health/services/mental-health-services/mental-health-get-help.htmlAlberta Health Services Resources:Emergency: 911Mental Health Helpline: 1-877-303-2642Crisis Text Line: Text CONNECT to 741741https://www.albertahealthservices.ca/amh/page16759.aspxOur website https://thesisterbrand.com/ Shop the Sister Brand https://thesisterbrand.com/shop Connect with us on:TwitterInstagramFacebook  

Entrepreneurship is freaking HARD. No one wants to glorify hustle culture, but let’s face it - a business startup is one of the hardest, most demanding jobs out there. It takes a whole lot of grit, and sometimes you’ve got to wait a LONG time for the glory! For real-life sisters Dez and Lindsay Melenka, it was a giant leap of faith to launch their business. The Creative Hive was a big, blank space just begging for creativity. It quickly grew as an event location but then COVID changed the business plan.In this episode, the sister duos dive into working with family, and navigating the curve balls that come with running your own business.Guests: Dez and Lindsay Melenkainfo@thecreativehive.ca https://thecreativehive.ca/  https://wearthecareproject.com/Our website https://thesisterbrand.com/ Shop + Work With The Sister Brand https://thesisterbrand.com/services  Connect with us on:InstagramFacebook

Back in 2008 Rosalyn Fung had it all. She was a clinical psychologist with a busy practice, she’d just married her husband, she was a fitness model with the body she always wanted. Fast forward to today and only the husband remains. And she’s good with that.Rosalyn admits that back then, she looked like the epitome of self-confidence on the outside but on the inside, she was in turmoil. She had major struggles - a lack of confidence and even an eating disorder.The change came in the form of Hakomi – an ancient Indian word that means “How do I stand on relation to the many realms?” It’s a way of asking “Who am I?”Today Rosalyn is an Akashic Visionary Life & Business Soul coach, Facilitator & Trainer of Flourishing Life Coaching Certification Program, speaker, 3x international best-selling author, former psychologist, mastermind and workshop facilitator on the topics of topics of leadership, self-love, mastering your energy, money mindset & attraction marketing.Check out Rosalynn’s free Masterclass How to Boldly and Unapologetically Market Your Coaching Biz, & Attract "Full-Body Yes!" Clients Rosalynn’s podcast Activate Your Soulgasmic BusinessBook Your FREE Business Soul Alignment Discovery Call here Facebook Page: Rosalyn Fung Coaching: Bold Sexy WarriorFacebook Group: Raise the Vibration: Lightworkers, Healers, Coaches & SpiritualpreneursYoutube: Rosalyn Fung - videos on money mindset, self-worth, energetic marketing CEO Soul led leadership & my tvshow Activate your Soulgasmic BusinessInstagram: @boldsexywarriorGuest: Rosalyn FungInstagram @boldsexywarriorhttp://www.rosalynfung.com/  Our website https://thesisterbrand.com/ Work with The Sister Brand https://thesisterbrand.com/services Connect with us on:InstagramFacebook

SANTA!!!!! (Insert Will Ferrell's Elf voice here!) There are LOTS of opinions when it comes to Santa Claus. As parents, are we creating magical memories or traumatizing our kids with tales of a "jolly, old fat guy" who breaks into homes while they're sleeping?So, when is the right time to talk with them? How far do we go to try to keep the “Magic,” alive? Time for the sisters' to take this on. It’s controversial, it’s hilariously personal. Fill your glass, and let's get merry. Happy holidays! Our website https://thesisterbrand.com/ Shop + Work With The Sister Brand https://thesisterbrand.com/services Connect with us on:InstagramFacebook

Erinn Trebaczkiewicz  started a basement boutique called THE SKINNY while holding down a corporate job, pregnant with twins, and a toddler in tow. Today, The Skinny is a major North American brand with big-time influencer collabs - Jillian Harris, The Birds Papaya, Kaitlyn Bristowe to name a few!Erinn’s dishing on her famous cardigan, the sweet story behind her brand name, the plight of entrepreneurship, and what it takes to go ALL-IN on yourself - including that HAIL MARY moment that took her biz to the NEXT LEVEL.This episode is for the mothers, the dreamers, and the women in business who want it ALL. Erinn’s here with the road map.You can find The Skinny online and in West Edmonton Mall, Southgate Centre, and Premium Outlet Collection Edmonton International Airport. Guest: Erinn Trebaczkiewicz@erinntreb on Instagram@shoptheskinny on Instagram Website https://shoptheskinny.ca/  Our website https://thesisterbrand.com/ Work with The Sister Brand:https://thesisterbrand.com/services  Connect with us on:InstagramFacebook 

It’s a tragedy that captivated a country and NHL fans worldwide. 25 year-old Colby Cave seemingly had it all - he was an NHL forward with the Edmonton Oilers, he had married the woman of his dreams, and he was in peak physical health. Then, one morning in 2020, Cave was airlifted to hospital and placed on life support. He had a rare colloid cyst.At the center of it all was Cave’s wife, Emily…dodging aggressive reporters and being kept from her husband’s bedside because of Covid - all while desperately praying for him to pull through.Colby Cave wouldn’t make it. And for a while, Emily wasn’t sure she would either.Emily somehow weathered the external pressures (as well as the internal ones) with grace and dignity and welcomed new love into her life - only to again be greeted with contempt and judgement not only by strangers, but those close to her, too.In this episode: Emily’s WOMAN UP story of humility, strength, and resilience.Guest: Emily CaveFollow Emily on Instagram @em.caveOur website https://thesisterbrand.com/ Shop Woman Up & Work with The Sister Brand https://thesisterbrand.com/services Connect with us on:InstagramFacebook  

Lisa Webb runs at full throttle. Best known as the founder of Wine, Women & Well-Being with 28 branches across Canada (and counting), she is an educator, author, entrepreneur, mother, and fierce advocate for women everywhere. Where did that come from? She credits the loneliness she felt as an expat living abroad on four continents in 10 years - all while raising two girls in countries where she didn't speak the language or know the customs. Little did she know, her inspiring (and hilarious) experiences would serve as a catalyst in creating the WWWB sisterhood. In this episode, Lisa shares her incredible story – with no filters.Guest: Lisa Webb, Founder Wine, Women, Well-BeingWebsite https://www.winewomenwellbeing.com/Manifest 2023 is in the works https://www.winewomenwellbeing.com/the-manifest-tour Lisa’s book, Becoming French, on Amazon https://www.amazon.ca/Becoming-French-Lisa-Webb/dp/1784656623 Check out Lisa’s podcast, May Contain Wine https://www.winewomenwellbeing.com/podcast FacebookInstagramEmail info@winewomenwellbeing.com   The Sister BrandOur website https://thesisterbrand.com/ Shop and work with The Sister Brand https://thesisterbrand.com/services Connect with us on:InstagramFacebook

Grief is a funny bitch. It can tear you down, or it can light your FIRE. In episode one, real-life sisters, business partners, and podcast hosts, Lana and Laura get raw about shifting their mindset and reinventing themselves as women and entrepreneurs after immense loss. They dish on formative experiences...That time Lana's hair stylist told her that her boss had called and said to make her “more blonde.”The career sacrifice Laura had to make for her child.Together they founded (and trademarked) their WOMAN UP apparel line, and dedicated themselves to empowering other women to find their voice... find their fire.   Women face barriers and challenges every day - many don't have community or support. WOMAN UP is your new sisterhood.  If that’s what you're looking for, this podcast is for you. Welcome to the sisterhood!Our website https://thesisterbrand.com/ Shop & Work with The Sister Brand https://thesisterbrand.com/services Connect with us on:TwitterInstagramFacebook

Real-life sisters, Laura and Lana meld their collective backgrounds in business, education, and communications to inspire others to DESIGN THEIR LIVES.