The Marketing Hive

Creating a marketing strategy with intention is the way to achieve business goals. When we create a strategy for our small business (or growing), we know the direction we want to go and the goals we want to achieve, but often we look at tactics on x amount of social followers however, instead, we should look at intentions and the overall goal on how we will achieve it. In today's episode on The Marketing Hive, we will be walking you through what intentions actually are and how you can create a marketing plan with them for your 2023 success. Grab a free goal planner tool plus 20% off a power hour: https://mangoandwild.com/mango-monthly/Let's connectAmy CookMango & Wild MarketingTikTokInstagramPinterestYoutubeKate SmoothyWebhive DigitalTikTokInstagramLinkedInTwitterYoutube Hosted on Acast. See acast.com/privacy for more information.

If you are looking for a quick win to ranking on Google then this is it! Often it's the thing we forget about but blogging is such a win. Not only for your website but your content plan as a whole. Dive into today's episodes where we share how blogging works, why you should be doing it, and how you can do it in your business. Let's connectAmy CookMango & Wild MarketingTikTokInstagramPinterestYoutubeKate SmoothyWebhive DigitalTikTokInstagramLinkedInTwitterYoutube Hosted on Acast. See acast.com/privacy for more information.

Don't worry if you're in a competitive market or feel like you are struggling to rank on Google, once you listen to this episode you'll know there's a place for all, it's just about how you target your keywords. In today's episode, we talk all about search intent, what this is, and the 4 different types you can use to get your website ranking on Google. Let's connectAmy CookMango & Wild MarketingTikTokInstagramPinterestYoutubeKate SmoothyWebhive DigitalTikTokInstagramLinkedInTwitterYoutube Hosted on Acast. See acast.com/privacy for more information.

In marketing, you can have quick wins but to go hand in hand with that, you need a strategy that covers both long-term and short-term goals! Often as business owners, we show up for the quick wins when really we need to be thinking about the long-term gains that will help our businesses grow in the long run. In today's episode, we cover some examples of short-term and long-term strategies, plus how you can use them together for your business! AmyMango & Wild MarketingTikTokInstagramPinterestYoutubeKateWebhive DigitalTikTokInstagramLinkedInTwitterYoutube Hosted on Acast. See acast.com/privacy for more information.

Understanding Boundaries And How To Be Authentic Within Your MarketingWhat even is authentic marketing? In today's episode, we are talking about boundaries and authentic marketing, including a little story time where our boundaries were definitely not respected by peers within our communities!Lets Connect: AmyMango & Wild MarketingTikTokInstagramPinterestYoutubeKateWebhive DigitalTikTokInstagramLinkedInTwitterYoutube Hosted on Acast. See acast.com/privacy for more information.

The easiest way to build an email list is via a FREE lead magnet. In this episode, we share with you all the different types of lead magnets, how to create them and when to use them. Take a listen, pick your lead magnet and get making and growing your very own email list. Lead magnets from Amy & KateTake a look at ours to not only help your business but also to guide you on how you could create your own. Kate's Lead MagnetsSEO ChecklistWebsite Planning MasterclassAmy's Lead MagnetsGoogle Analytics 4 How To GuideResources LibraryLet's ConnectAmyMango & Wild MarketingTikTokInstagramPinterestYoutubeKateWebhive DigitalTikTokInstagramLinkedInTwitterYoutube Hosted on Acast. See acast.com/privacy for more information.

Stop fake liking and dropping in the DM’s! Today we bring you a ranty chat on how to sell without being salesy. No one likes the man who follows you round the shop or those annoying telephone sales, so let’s learn how to sell in an authentic way. Learn the dos and don’t on how to use your marketing channels in the right way. AmyMango & Wild MarketingTikTokInstagramPinterestYoutubeKateWebhive DigitalTikTokInstagramLinkedInTwitterYoutube Hosted on Acast. See acast.com/privacy for more information.

Who knew there was so much to Google Ads! From understanding what you should advertise, to the budgets you may need, down to the finest details on types of keywords and time periods for success. We covered A LOT so have a listen and don't forget to share with us any areas you want to be broken down further. Mentioned in this episode:Google Ads manager Keyword plannerWant to work with Amy on your Google Ads?Let's ConnectAmyMango & Wild MarketingTikTokInstagramPinterestYoutubeKateWebhive DigitalTikTokInstagramLinkedInTwitterYoutube Hosted on Acast. See acast.com/privacy for more information.

LinkedIn is another social media channel gaining popularity at the moment with huge organic reach. Kate has ventured over to LinkedIn recently and seen lots of business growth as a result so I (Amy) thought this would be a great opportunity to quiz her on her success. From viral posts to ideal clients, let's cover everything you need to know for your own business on LinkedIn. Mentioned in this episode:https://www.chatupfines.com/Lets Connect: AmyMango & Wild MarketingTikTokInstagramPinterestYoutubeKateWebhive DigitalTikTokInstagramLinkedInTwitterYoutube Hosted on Acast. See acast.com/privacy for more information.

Ready to get your website pages ranking on Google? In this episode, we'll run through our SEO checklist to help you with the "dos and don'ts" of what you need to get your website in Google's good books. PS If you haven't catch up on episode 3 on keyword research then we suggest you do that first as it will help you implementing these tips!PDF SEO Checklist: Webhive DigitalTinyPNGLet’s connect:AmyMango & Wild MarketingTikTokInstagramPinterestYoutubeKateWebhive DigitalTikTokLinkedInTwitterYoutubeInstagram Hosted on Acast. See acast.com/privacy for more information.

Our fave topic and one that feels most complicated (it’s really not) - SEO. In this episode we are talking about the first step to your SEO success and that's understanding keywords, knowing how to find the right ones and our go to tools to help you with your keyword research.  Tools mentioned in the episode:AhrefsGoogle Keyword PlannerAnswer The Public Keywords EverywhereGoogle Alphabet Soup method: https://www.tiktok.com/@webhivedigital/video/7101569530304023813The SEO Avalanche Technique: https://www.tiktok.com/@webhivedigital/video/7112850506938125573Ahrefs Content Explorer & Keywords Explorer technique: https://www.tiktok.com/@webhivedigital/video/7106506985427848453?is_copy_url=1&is_from_webapp=v1Let’s connect:AmyMango & Wild MarketingTikTokInstagramPinterestYoutubeKateWebhive DigitalTikTokLinkedInTwitterYoutubeInstagram Hosted on Acast. See acast.com/privacy for more information.

We are back with one that's on everyone's mind… TikTok! Following on from our first episode on Instagram we thought it would be rude not to kick off with the rival Tiktok and how we all should be moving to this platform. Listen in to hear our two different strategies and 6 key takeaway when it comes to your TikTok profile.Accounts to followJacksons Tips Styla Socials Virality Strategies With Care Connect with us:AmyMango & Wild MarketingTikTokInstagramPinterestYoutubeKateWebhive DigitalTikTokInstagramLinkedInTwitterYoutube Hosted on Acast. See acast.com/privacy for more information.

Kicking off our first episode with the honest truths of Instagram. Has Instagram lost its way? Join us on this conversational episode where we share our thoughts on instagram, our own experiences and dips with the platform and how we've changed our very own marketing strategies to make change for continued growth. AmyMango & Wild MarketingTikTokInstagramPinterestYoutubeKateWebhive DigitalTikTokInstagramLinkedInTwitterYoutube Hosted on Acast. See acast.com/privacy for more information.

Sharing all the little gems of marketing! The Marketing Hive is a podcast full of business and waffle in which we hope to help other business owners and freelancers in the navigation of marketing. Have a listen for real educational content on things like SEO, inspirational stories and brutally honest opinions for different areas of marketing.  Amy and Kate are both corporate girls turned business owners on a mission to cut the jargon of marketing and provide honest value that will help you know how to grow your business. The podcast is a MUST listen for any business owner!Here's where you can find us outside of the podcast:AmyMango & Wild MarketingTikTokInstagramPinterestYoutubeKateWebhive DigitalTikTokInstagramLinkedInTwitterYoutube Hosted on Acast. See acast.com/privacy for more information.