Revenue Today

In this episode of Revenue Today, Jared Robin and David Maxey, a GTM leader and the head of rev ops of the Americas at XM cyber, talks about the importance of having a transparent and comprehensive revenue model that connects leads to revenue. David explains how to avoid overhiring, over indexing on the wrong metrics, and wasting money on ineffective marketing programs. He also sha

Leslie Greenwood is the founder and CEO of Chief Evangelist Consulting, a company that helps businesses and communities build and revamp their communities. She is also the co-founder of Wednesday Women, a platform that features and amplifies the profiles of women leaders. In this episode of Revenue Today, Leslie Greenwood joins Jared Robin to discuss the power of unscalable activit

Rebecca Marshburn is the Head of Community at Common Room. She has previously worked at Airbnb and AWS in content and community roles. In this episode of Revenue Today, Rebecca debunks the myth that community and go-to-market (GTM) strategies should be kept separate. She believes that community and GTM should intersect and work together to achieve better outcomes for both community

In this episode of Revenue Today, Adam Jay, the founder and CEO of Adam Jay Consulting and the host of the Revenue Reimagined podcast, discusses the common misconception that hiring a VP of Sales will solve all revenue problems for early-stage startups. He emphasizes the importance of building a solid sales process, understanding the ideal customer profile and buyer persona, and va

In this episode of Revenue Today, host Jared Robin interviews Lloyed Lobo, founder of Boast.AI, shares his insights on the power of community in building iconic brands. He debunks the myth that traditional marketing tactics are still effective and emphasizes the importance of building a community around a shared purpose. Lloyed highlights the key traits of successful communities, s

In this episode of Revenue Today, host Jared Robin interviews Jillian Bejtlich, Head of Community at Calendly, debunks the myth that community can only live at the top of the funnel. She emphasizes the importance of community in the adoption and advocacy phases of the customer lifecycle, where cost savings and organic growth can occur. Jillian explains that the community should be

In this episode of Revenue Today, host Jared Robin is joined by Christina Garnett, a community leader, advocacy strategist, and customer marketer. She is currently the Principal Marketing Manager, Offline Community and Advocacy at HubSpot. Christina Garnett discusses the importance of building a community as part of a go-to-market strategy and debunks the myth of personal branding.

In this episode of Revenue Today, host Jared Robin interviews Morgan J Ingram, founder of Ascension Media Productions. Morgan shares his journey from being a sales rep to starting his own company and explains the concept of narrative-led growth. He discusses the future of sales and the potential impact of AI on the industry. Morgan also highlights the importance of building a stron

In this episode of Revenue Today, host Jared Robin interviews Lindsay Cordell, the GTM Analyst and Founding Partner at Go-To-Market Partners. With a background in revenue operations, Lindsay has extensive experience in helping companies optimize their go-to-market strategies and improve their overall efficiency. Jared and Lindsay discuss the importance of a collaborative approach t

In this episode of Revenue Today, host Jared Robin interviews Meghan Keaney Anderson, Head of Marketing at Jasper, one of the fastest-growing companies in AI. With her background as the VP of Marketing at HubSpot, Megan brings a wealth of experience and expertise to the table. She is known for her insights on revenue growth and customer expansion strategies. Meghan discusses the po