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The Rebooting Show
The Rebooting Show
Brian Morrissey

The Rebooting Show gets into the weeds with those building and operating media businesses, giving an open view into how the smartest... more

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Episodes

How Gannett is adapting for an AI era

In this live podcast, I spoke to Imtiaz Patel, chief consumer officer; Kristin Roberts, chief content officer; Jason Taylor, chief... more

12 Dec 2024 · 46 minutes
How Metro increased traffic by publishing less

At Metro, the free London newspaper, the comedown from the traffic era was jarring. At the end of 2022, with... more

02 Dec 2024 · 13 minutes
Mark Penn on the state of the news business

Stagwell CEO Mark Penn is a veteran of politics. In this discussion, he examines how shifting audience behaviors and trust... more

19 Nov 2024 · 33 minutes
The new search wars

AI-powered search engines have clawed a foothold in the critical search market that controls distribution on the open web. Media... more

05 Nov 2024 · 41 minutes
The evolution of Blockworks

Blockworks CEO Jason Yanowitz discusses how Blockworks has evolved the company from an events business to podcast network to news... more

28 Oct 2024 · 43 minutes
Defector’s Jasper Wang on slow growth

Defector Media, the sports and culture publication launched four years ago by former Deadspin writers, is an example of the... more

22 Oct 2024 · 55 minutes
Building independent media businesses

I was joined by Reid DeRamus to discuss the strategic and tactical decisions that go into building an independent media... more

15 Oct 2024 · 1 hour, 10 minutes
AI in the newsroom

In this Spotlight episode, Josh Brandau, CEO of The Rebooting partner Nota, discusses how AI can be a critical tool... more

07 Oct 2024 · 48 minutes
Fitt Insider's Anthony Vennare on niche media models

Fitt Insider, a media brand for the fitness and wellness industry, is a good example of the type of media... more

01 Oct 2024 · 54 minutes
How Front Office Sports went from college project to $10m in revenue

This week, I was joined by one of my favorite media entrepreneurs, Adam White. Adam has built Front Office Sports... more

23 Sep 2024 · 48 minutes
Why sports are winning

Adam Mendelsohn operates at the nexus of sports, media, business and culture. Adam is a longtime advisor to LeBron James... more

16 Sep 2024 · 50 minutes
Google on trial

This week marks an important moment in the history of digital advertising as the U.S. Department of Justice presses its... more

09 Sep 2024 · 42 minutes
Scott Messer on publishing’s “pivot to everything”

Scott Messer is founder of media advisory firm Messer Media and former svp of media at Leaf Group. Scott is... more

19 Aug 2024 · 46 minutes
Winning at affiliate

In a spotlight episode of The Rebooting Show, I spoke with Affinity Global CEO Lavin Punjabi for his view of... more

13 Aug 2024 · 52 minutes
A confusing time for mass brands

On this week’s episode of The Rebooting Show, I was joined by Ana Andjelic,  a veteran brand executive and writer... more

05 Aug 2024 · 1 hour, 2 minutes
How AI will impact publishing

This week, we are wrapping up a series on The Rebooting Show that examines the role of product at a... more

29 Jul 2024 · 45 minutes
Post-platform product development

At the Media Product Forum earlier this month, I spoke with Gannett head of product Renn Turiano, Hearst Newspapers chief... more

22 Jul 2024 · 31 minutes
How Dotdash Meredith and The Daily Beast approach product

At last week’s Media Product Forum, which The Rebooting held in collaboration with WordPress VIP, I had a discussion with... more

17 Jul 2024 · 28 minutes
Bloomberg Media’s audience-focused approach to product

In a session recorded at The Media Product Forum in NYC, Bloomberg Media global head of product Marissa Zanetti-Crume shares... more

16 Jul 2024 · 30 minutes
The God metric for audience value

In a discussion held in Cannes, I sat down with Jason White, chief product and technology officer at The Arena... more

11 Jul 2024 · 32 minutes
Inside Hearst's New Data Play

In a session recorded at the Cannes Lions, Hearst Magazines CRO Lisa Ryan and Jen Dorre join the show to... more

02 Jul 2024 · 25 minutes
The Math is Mathing

In this episode recorded at the Dotdash Meredith villa in Cannes, Dotdash Meredith CEO Neil Vogel and Axios senior media... more

25 Jun 2024 · 45 minutes
Can ads support news?

This episode from Cannes of The Rebooting Show, presented by Outbrain, features David Kostman (CEO of Outbrain), Kate Scott-Dawkins (Global... more

17 Jun 2024 · 32 minutes
Semafor’s Ben Smith on Newsroom Wars

Semafor editor in chief Ben Smith sees a fragmenting media landscape and impatient owners running headlong into the peculiarities of... more

11 Jun 2024 · 45 minutes
The Washington Post’s Turnaround Plan

In the wake of Jeff Bezos buying The Washington Post in 2013 and the heady “Democracy Dies in Darkness” days... more

04 Jun 2024 · 1 hour, 2 minutes
The Depth Era

Publishing is shifting from prioritizing breadth to rewarding depth. That starts with understanding the audience — and its segments —... more

21 May 2024 · 47 minutes
Audio in the AI Age

Scott Porch, founder of Big IP, which operates the business side of several popular lifestyle podcasts like The John Campea... more

20 May 2024 · 1 hour, 3 minutes
Chaos in the SERP

Detailed.com's Glen Allsop breaks down the massive Google update roiling the publishing world as Google attempts to gain control of... more

07 May 2024 · 53 minutes
The Wall Street Journal's Emma Tucker on audience-first publishing

Emma Tucker was named the editor-in-chief of The Wall Street Journal (and Dow Jones Newswires) in early 2023. She was... more

30 Apr 2024 · 48 minutes
NYU's Jay Rosen on the economics of news

Jay Rosen, a professor of journalism at NYU, discusses the diminished state of the industry, promising nonprofit models and new... more

23 Apr 2024 · 44 minutes
The pivot to intentional audiences

I’m joined by Matt Cronin, founding partner at House of Kaizen, which works with publishers and other companies with recurring... more

16 Apr 2024 · 50 minutes
Investigating the influencers

On this week’s episode of The Rebooting Show, I spoke to writer John McDermott about his recent expose of self-help... more

26 Mar 2024 · 47 minutes
The bootstrapped path

Stephanie Kaplan Lewis founded Her Campus in 2009 with Annie Wang, and Windsor Western as college undergraduates. They saw a... more

19 Mar 2024 · 52 minutes
Audience-first publishing

Matt Cronin is a founding partner at https://www.houseofkaizen.com/rebooting (House of Kaizen), a consultancy that works with publishers and other... more

12 Mar 2024 · 54 minutes
Mosheh Oinounou on elitist bias in news

Mosheh Oinounou, a broadcast news veteran, started posting summaries of the news of the day during the early days of... more

27 Feb 2024 · 52 minutes
Introducing The Rebooting memberships

The Rebooting is launching paid memberships. All the details are on therebooting.com. In this episode, I speak to my collaborator... more

06 Feb 2024 · 55 minutes
Life after the pageview

Digital media veteran Scott Messer discusses the structural changes to the publishing business, from the deprecation of the third-party cookie... more

30 Jan 2024 · 45 minutes
The Juggernaut’s bet on subscriptions

This week on The Rebooting Show, I spoke to The Juggernaut’s founder and CEO Snigda Sur. We discussed the need... more

23 Jan 2024 · 47 minutes
Tastemade's twist on the cable model

This week, I caught up with Larry Fitzgibbon, the CEO of Tastemade. I think of Tastemade as an original digital... more

16 Jan 2024 · 42 minutes
The year ahead for the media business with Sara Fischer of Axios

The media business in 2024 To kick off the year on The Rebooting Show, I spoke to Axios senior media reporter... more

09 Jan 2024 · 22 minutes
Building lasting subscriptions programs

I spoke to Matt Cronin, founding partner of House of Kaizen, a consultancy that works with publishers on their subscription... more

21 Dec 2023 · 57 minutes
Podcasting as 'nuance media'

Matt Reustle, CEO of Colossus, a business-focused podcasting network that’s home to Invest Like the Best, Business Breakdowns and Founders,... more

12 Dec 2023 · 46 minutes
Big Cabal's Tomiwa Aladekomo on building mobile-first media in Nigeria

On this week’s episode of The Rebooting Show, I spoke to Tomiwa Aladekomo, CEO of Big Cabal, a Nigerian digital... more

05 Dec 2023 · 46 minutes
Subscriptions in the age of ARPU

The Rebooting recently wrapped up its second research project in collaboration with BlueConic. Patrick Crane, vp of sales at BlueConic,... more

28 Nov 2023 · 38 minutes
Hearst's Bridget Williams on a 'thoughtful mercenary' approach to the local news business

Bridget Williams is a veteran of the industry. I first got to know Bridget when she was at Business Insider... more

21 Nov 2023 · 47 minutes
The Guardian's Steve Sachs on voluntary contributions as a reader revenue model

The Guardian has used voluntary reader contributions as a bulwark of its unique model that blends philanthropy, advertising and voluntary... more

16 Nov 2023 · 45 minutes
Jeff Selingo on the independent path

Jeff Selingo spent eight years at the Chronicle of Higher Education, serving as editor in chief and editorial director, before... more

09 Nov 2023 · 55 minutes
How Blockworks survived the crypto winter

https://blockworks.co/ (Blockworks), founded as a crypto events company in 2018, has rode these ups and downs. It began in the... more

02 Nov 2023 · 45 minutes
Defector's Jasper Wang on worker-owned media

Defector is a worker-owned media company that was born out of disillusionment with the tradeoffs the digital media ecosystem often... more

26 Oct 2023 · 35 minutes
Who or what is Advertising Week?

My former colleague Mike Shields of Next in Media joins me to discuss what to make of Advertising Week, which... more

19 Oct 2023 · 46 minutes
Moving past ZIRP

On a crossover episode of The Rebooting Show and People vs Algorithms, Alex Schleifer and I discuss the end of... more

18 Oct 2023 · 52 minutes
The cost-benefit analysis of video

Video is viewed paradoxically by publishers. They see budgets shifting to sight, sound and motion. Video ads, formerly known as... more

17 Oct 2023 · 48 minutes
Madison and Wall's Brian Wieser on the Mary Meeker slide

Before the Lumascape, there was another go-to conference and pitch deck slide for anyone betting on what was then called... more

16 Oct 2023 · 42 minutes
1440's Tim Huelskamp on newsletter moneyball

Five cents. That’s how much https://join1440.com/ (general-news newsletter 1440) makes each time one of its 3 million subscribers opens one... more

10 Oct 2023 · 53 minutes
Team Whistle's Joe Caporoso on the publisher/agency model

Founded a decade ago, Team Whistle is a survivor. It sprang to life as a wave of multichannel networks that... more

03 Oct 2023 · 44 minutes
Permutive's Joe Root on ad targeting in transition

The digital advertising system is in the midst of a shift, from an over-reliance on collecting vast amounts of data... more

26 Sep 2023 · 45 minutes
Media's uncanny valley

This is a bonus episode of The Rebooting Show, featuring a conversation I had on the People vs Algorithms podcast.... more

25 Sep 2023 · 18 minutes
Rich Routman on The Sporting News' embrace of affiliate

Rich Routman is a veteran of the sports media industry. He recalls how if an advertiser discussed a cost-per-action deal... more

19 Sep 2023 · 54 minutes
Bustle's Jason Wagenheim on the end of traffic

Bustle was founded a decade ago in a far different media environment, as big digital media companies, flush with VC... more

12 Sep 2023 · 45 minutes
Puck’s Jon Kelly on why ads are still a good business

Puck launched two years ago, heralded as Vanity Fair for the Substack era. A big part of the pitch was... more

05 Sep 2023 · 45 minutes
The Rebooting Show
Permutive's Joe Root on ad targeting in transition
The Rebooting Show
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Description

The digital advertising system is in the midst of a shift, from an over-reliance on collecting vast amounts of data to crunch... more