Welcome to the Trusted Authority! The show all about becoming known, respected and of course trusted for your area of expertise, beyond your... more
SAVE THE DATE: 9th November 2024: Planning & Prosecco with Petra in Brisbane. Check the details over at: ___________... more
If you think bold decisions like career changes require taking big risks, think again! It’s all about taking calculated risks... more
Intro: The second you stand still, you are already falling behind. This is how I’m feeling right now—it's time to... more
If you've been thinking about how you can leverage your skills and experience to not only make money but also... more
Have you noticed the same key trend that is flooding my feeds and DMs? High-profile C-suite leaders and founders transitioning... more
There is one topic that keeps most executives up at night and that is the increase of and the severity... more
So, here we are - halfway through 2024. The digital world is evolving faster than ever, and so are the... more
You can have the best product, service or even skill set and yet, but if the positioning and the messaging... more
I'm turning 40 (!!!) and it also marks 10 years in recruitment (which got me into Personal Branding) so it's... more
As the saying goes: things are easy until you get punched in the face. And this is exactly what leadership... more
Have you ever stumbled or lost your train of thought mid-sentence, leaving you frustrated? This episode is designed to address... more
No matter if you’re starting or if you’re a veteran in your field- this week's conversation will be an eye... more
If you think content creation is just for influencers, this week’s episode is for you. I will not only explore... more
Communication skills are rated as the most in-demand skills to navigate today’s and tomorrow’s complex business landscape. And it shouldn’t... more
We're 150 episodes old or young - either way, it’s the perfect opportunity to reflect and look back on the... more
AI, in all its shapes and forms, has certainly taken center stage across pretty much every industry and profession. And... more
If you’re still sitting on the fence about whether to do a personal brand shoot or not, whether it's because... more
You can be the best in your industry, but if nobody knows about it, it won’t get you far. This... more
Personal branding activities require a certain set of skills and aren’t innate talents. However, the good news is that they... more
If you want to be taken seriously you need to take yourself seriously and that also applies to you if... more
If you thought personal branding was just a vanity metric activity, think again, because today's podcast episode is a mini... more
If there’s one skill leaders have to master in today’s and tomorrow’s landscape, it's change. We not only experience change... more
If you can't be seen, you can't be considered. However, it's not about being seen by everyone. It's about being... more
Not only has the way we work together changed significantly over the last few years, but also the makeup of... more
Building a powerful personal brand isn't just about what you do or say; it's about how others perceive you and... more
Strong leadership comes down to getting results and that comes from getting buy in for a topic or cause, the... more
Becoming a trusted authority in your industry isn't easy. It's a journey that requires consistent effort and the right actions.... more
Starting growing and scaling businesses certainly has never been easy. However, in the last few years we have seen increased... more
We live in a world filled with knowledge, data, and information, which levels the playing field and intensifies competition, one... more
TM, verified badges, digital certificates, and everything in between - it’s safe to say that in today's world of abundant... more
Looking around the corner, being strategic with decision-making, and also being creative with reimagining how we can future-proof our careers,... more
We’re seeing more and more executives and experts stepping out of corporate and into entrepreneurship. For some it’s a choice,... more
The one big difference between an expert, often the best-kept secret, and an authority, the Go-To in their industry, is... more
When you can speak well, you can easily outshine others and whilst communication is more an art than a science,... more
Being a leader has always been challenging but I’d argue that it’s now more challenging than ever before as we’re... more
Who wouldn't love to have a glimpse into a crystal ball every now and then? 🔮👋 But the next closest... more
2024 is here, and if 2023 has taught us one thing, it's that change is inevitable, and disruption is the... more
The world is changing and so is the job market. Some skills that were in hot demand only a few... more
The Christmas period is the perefct time to reflect, rest but also use to plan the year ahead. This episode... more
No matter which camp you find yourself in regarding AI—whether you're an enthusiast or a skeptic—one thing remains undeniable: artificial... more
We live in a knowledge economy where information is not only easily accessible to almost everyone but is also free.... more
In today's rapidly evolving business landscape, the rules have changed. What used to be 'good enough' no longer cuts it.... more
AI is here and it’s here to stay. If you listen to this episode in real time, it’s pretty much... more
Self-promotion is often associated with bragging or arrogance. However, being able to talk about yourself in a clear, concise, and,... more
Join the FINAL Live Intake for the (starts: 2nd Nov 2023) _________ The increase in clients who want to change... more
If you’ve ever woken up and already being tired, took forever to complete a simple task or have all the... more
This episode is a continuation of a conversation I reecently had to JR Lowry where we went down memory lane... more
No matter the industry or profession you're in right now, the skills that have gotten you to where you are... more
Over the last few weeks the focus has been on pivoting, reinventing and shifting gears and that’s been for a... more
Did you know that the level of trust is directly correlated with your profitability, especially when you're in a serviced... more
Leaders realise the importance and value of turning their employees into brand ambassadors and elevate the company brand through personal... more
Building a personal branded presence or personal branded business doesn’t mean you have to do it alone and you definitely... more
Where to focus first - your personal brand or your business brand, especially when it comes to monetising your IP?... more
There are 2 ways how you can monetise your personal brand - either through building a community and giving other... more
In this day and age, most first interactions happen online and it’s not just the presence of the bad but... more
I've you've been wondering how to build your personal brand and presence online through content but either not sure how... more
This is part 2/2 of a mini-series on career reinvention and redeign. In , we discussed the 5 most common reasons... more
Leadership has changed over time and continues to evolve as we’re seeing so many shifts and changes in the economy... more
Whether you're already in the midst of pivoting your career and/or business, you consider a change but not quite sure... more
Trust is an interesting concept. It's invisible, it's intangible and yet, it is THE most important aspect when it comes... more
How to increase your influence, establish your authority and impact outcomes, also when you don’t have the official title to... more
Whether you’re already a seasoned speaker, may it be paid or unpaid and want to take it up a notch... more
The Recession-Proof Executive Recession, high inflation, increasing energy prices, rising interest rates, layoffs and replacement by technology advancements – truth... more
Whilst most people associate effective communication skills with what and how things are said, not many consider what hasn't been... more
Maybe you’ve already considered working with a coach because you’ve heard others raving about it, or you have already worked... more
Have you ever wanted to be a fly on the wall and listen in to what coaches talk about when... more
The only constant we have in this more complex world of work we live in is change so staying ahead... more
Have you ever heard the term 'educational wellness'? If not - you should because it is the answer to... more
The higher you climb, the less it comes down to your personal technical skills and hands on capabilities for the... more
If you snooze, you lose! Technology fast-tracks the changes we see and experience in today's and tomorrow's world of work... more
Being a Trusted Authority means being able to translate complex and technical information into language that is easy to understand... more
While we all can speak, giving a keynote presentation or facilitate a strategy day or run transformational workshops is a... more
Whether you’re an executive but have the feeling you’re not making the impact you have the potential to make or... more
The world may have become more competitive and complex with more technology being part of our daily lives, it doesn’t... more
If you haven’t lived under a rock, you’d have either already played with ChatGPT or at least heard of it.... more
Scaling your influence, income and impact is simple but not easy. It requires to have not only a solid strategy... more
If you want to go fast, go alone. If you want to go far, go together. It's an oldie but... more
Different times require a different way to create results and this is where innovation comes in. Now the definition of... more
Whether you're still feeling the New Year's Go-Getter energy or you never have stopped wanting the year ahead to be... more
If there’s one thing I love more than talking about trends then it’s talking about trends before they’re mainstream and... more
You’d think that having the degrees, the years of experience, the expertise in your area would mean you’ve MADE it,... more
Work, work places and workforces - they are all changing and technology certainly fast-tracks those changes even more so which... more
We live in a noisy world where we have more choice and with that, more competition than ever before. That... more
Have you ever wanted to be a fly on the wall when coaches get together to reflect on their lessons... more
‘Do so because I told you so’ doesn’t really fly anymore [and arguably - hasn’t for a long time now].... more
As we’re moving into the new year, it’s important for us to understand what’s ahead and what’s required when it... more
Whether you’re taking time off over the holiday season or you’re working through - if you’re looking for ways how... more
If 2022 has been a rough year for you and/or you know that 2023 will be nothing short but challenging... more
As the saying goes: ‘If you don’t plan, you plan to fail’. And especially now with so much uncertainty going... more
'If you want t o go fast, go alone. If you want to go far, go together'. This is exactly... more
Want to Know How to Boost Your Authority Though Assets and Systems? Then you’re in for a treat! Systems are the... more
In professions and industries where certainty is low because it’s either so new or so volatile and results are not... more
Thought leadership isn’t a type of content—it’s an approach to content. I said it before and I’ll say it again:... more
One of the biggest differentials between technical experts and specialists in their field and trusted authorities and leaders is the... more
Personal Branding isn’t the same as Thought Leadership. Whilst they do go hand in hand and complement each other, they... more
Doors are open to the program, a 10-weeks intense cohort where you will learn how you can go from the... more
*FINAL CALL!!* The final Trusted Authority cohort for 2022 kicks off in w/c 10th Oct 2022 so if you've been... more
Doors are open to the program, a 10-weeks intense cohort where you will learn how you can go from the... more
Doors are open to the program, a 10-weeks intense cohort where you will learn how you can go from the... more
If you can’t be seen, you can’t be considered. Visibility is a massive factor in whether you and/or your business... more
Have you ever heard of Harvey Coleman’s model? He basically found out that there are 3 main factors that... more
Maybe you have an idea for a new product, want to get into a new industry or want to do... more
When you hear the word credibility … What comes to mind? Most people associate credentials, titles, degrees and status... more
No matter if you want to attract investors, clients or staff - the one thing to focus on to get... more
Tables are turned and I'm joined by an incredible go-getter and leader of some of the biggest brands! Veronica Llorca-Smith... more
Video - a hot topic and the next best thing after meeting someone in person. It’s no surprise that video... more
As the saying goes … if you want better answers, you need to ask better questions. This is exactly what... more
There is a misconception about the fact that in order to be a Trusted Authority in your space you have... more
“How do I know when I have enough expertise to start building my personal brand around it or commercialise my... more
If you want to learn what it takes to build (personal and business) brands, that can leave a legacy and... more
If you’ve ever been picked last, missed out on promotions, weren’t even considered for an opportunity or didn’t get the... more
Disrupt or be disrupted. In today's fast paced world of work, where the only constant is change, we have two... more
"I don’t have a Phd, I haven’t written a book, I haven’t invented anything groundbreaking nor have I won any... more
When you speak, do others listen? Or do they tune out? Do you sometimes feel that your ideas are not heard... more
The Podcast is rebranded! Goodbye Your Brand. Your Future... Hello Trusted Authority - The Podcast! Tune in to this... more
Having a tough conversation ... it certainly isn't something most of us seek out pro-actively. However, being (not) able to... more
What do highly successful and impactful (thought)leaders in common? They commit to daily habits and activities to not only get... more
Have you ever wondered how you can make LinkedIn work for you and what it takes to turn an average... more
Your Personal Brand does requirement investment – financial, emotional as well as time investment. Having said that, I truly believe... more
Most of use it everyday - it’s the tool that connects us with others, our ‘voice’. And yet - it... more
If you’ve ever been picked last, missed out on promotions, weren’t even considered for an opportunity or didn’t get the buy in,... more