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Marketing Made Simple
Marketing Made Simple
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Every week on Marketing Made Simple, you'll get practical tips to make your marketing easy and make it work!

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Episodes

How to Convert Customers Stuck On the Fence

Everyone procrastinates. It’s a thing. These days, people have more and more tasks to accomplish, while the days seem to... more

15 May 2024 · 28 minutes
Trying to Go Viral? Consistent Marketing is a Smarter Long-Term Strategy (And Here's Why)

Can one viral moment make your business an overnight sensation? Many business owners are on a chase. They're looking for... more

08 May 2024 · 29 minutes
Why Your Brand Story Should Be Less About You And More About Your Customer

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS! REGISTER FOR THE UPCOMING STORYBRAND MARKETING WORKSHOP HAPPENING... more

01 May 2024 · 37 minutes
What's More Important in Your Website: Substance or Style?

Feeling stuck with your marketing efforts? Maybe your emails aren't hitting the mark or crafting marketing materials is leaving you... more

24 Apr 2024 · 32 minutes
#152: How to Win Attention in a Distracted World

Feeling stuck with your marketing efforts? Maybe your emails aren't hitting the mark or crafting marketing materials is leaving you... more

17 Apr 2024 · 31 minutes
How to Keep (and Captivate) the Attention of Prospective Customers

Feeling stuck with your marketing efforts? Maybe your emails aren't hitting the mark or crafting marketing materials is leaving you... more

10 Apr 2024 · 32 minutes
The Resource-Wasting Pitfalls of Hasty Marketing and How to Avoid Them

Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five... more

03 Apr 2024 · 30 minutes
Get Win-Win Secrets from the Top Marketing Pros

Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five... more

27 Mar 2024 · 24 minutes
The Power of a One-Liner to Unite Your Team and Transform Your Marketing

Often the difference between a team that does well and one that doesn’t is how clearly they communicate. For most... more

20 Mar 2024 · 22 minutes
StoryBrand for Artists—How to Sell Your Art Without Selling Out

Artists often find it hard to sell and market their work. They face a big challenge. Art is deeply personal... more

13 Mar 2024 · 29 minutes
Behind the Scenes of a Viral Phenomenon—Jungle’s Marketing Strategy

Building your own marketing business can be hard and lonely — but it doesn’t have to be. When you become... more

06 Mar 2024 · 31 minutes
Rory Vaden—How to Balance Building Your Personal and Professional Brands on Social Media

Building your own marketing business can be hard and lonely — but it doesn’t have to be. When you become... more

28 Feb 2024 · 34 minutes
Quenching Thirst, Winning Hearts—How Liquid I.V. Is Using Marketing to Shake Up the Beverage World

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS AND GO INTO Q2 WITH A PLAN! REGISTER... more

21 Feb 2024 · 30 minutes
Can Teaming Up with Influencers Really Transform Your Brand?

Finding authentic ways to connect with your followers on social media has become a tough challenge for both brands and... more

14 Feb 2024 · 32 minutes
Is It Time to Launch Your Lucrative Coaching Career? (Business Made Simple Podcast REPLAY)

Are you an expert in your field—be it business, marketing, or a completely different area—yet unsure how to turn your... more

07 Feb 2024 · 39 minutes
Jeremy Cowart—How to Push Through Creative Struggles

Marketing requires you to be creative, but that's easier said than done. It's tough to stand out and be different.... more

31 Jan 2024 · 27 minutes
Coach Builder Limited Series PREVIEW—Your First Step to Starting a Successful Coaching Business

Many people are afraid to leave their full-time jobs because they're not sure they could ever make it on their... more

30 Jan 2024 · 4 minutes
Inclusivity in Action—How Are You Showing Up For Your Customers?

Marketing that truly acknowledges and values diversity isn’t just important—it's imperative. Creating a welcoming space for everyone can seem complex,... more

25 Jan 2024 · 15 minutes
Inclusive Marketing—How to Make More of Your Customers Feel Seen

For many marketers, it's a big challenge to make sure their strategies are inclusive. They understand why it's important, but... more

24 Jan 2024 · 29 minutes
Turn Your Expertise Into a Thriving Coaching Business—New Business Made Simple Limited Series Coming February 6!

Many people are afraid to leave their full-time jobs because they're not sure they could ever make it on their... more

23 Jan 2024 · 3 minutes
Webinar Woes? Here's How to Plan and Execute Them Flawlessly

Struggling to make webinars work for your business? You're not alone. Webinars are a great way to connect with audiences... more

18 Jan 2024 · 18 minutes
Amy Porterfield—Are You Sitting on a Digital Course Goldmine?

Have you ever thought about turning your passion into a profitable digital course? Transforming what you know into a successful... more

17 Jan 2024 · 30 minutes
Goal-Setting Genius—How to Use the KISS Method in Your Marketing

As a marketer, you're no stranger to the tough task of setting good goals and constantly making your strategies better.... more

11 Jan 2024 · 14 minutes
Michael Hyatt—The Secret to Setting Better Goals (And Actually Achieving Them!)

Setting goals can be both exciting and scary. If you find yourself setting big goals at the beginning of each... more

10 Jan 2024 · 39 minutes
Is Vulnerability a Superpower in Business?

Our life path rarely follows a straight line, and detours can leave us feeling isolated and embarrassed, especially in the... more

04 Jan 2024 · 16 minutes
Ashley Menzies Babatunde—How “Real” Should You Be at Work?

When people work hard to be great at their jobs, they often feel like they have to hide their personal... more

03 Jan 2024 · 34 minutes
5 Minute Marketing Challenge—Cast a Vision of Success

Many businesses fail to show how their products or services can really benefit customers. They focus too much on the... more

27 Dec 2023 · 19 minutes
5 Minute Marketing Challenge—Using Failure as Fuel

Let's talk about the “f” word in marketing that many shy away from, but holds immense power: FAILURE. In marketing,... more

20 Dec 2023 · 19 minutes
5 Minute Marketing Challenge—Crafting Clear and Convincing Calls-to-Action

Businesses often find it hard to make calls-to-action that really work in their marketing. This is a big issue because... more

13 Dec 2023 · 16 minutes
5 Minute Marketing Challenge—Give Customers a Clear Plan

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS AND START 2024 OF WITH A PLAN! REGISTER... more

06 Dec 2023 · 18 minutes
5 Minute Marketing Challenge—Be the Guide Your Customers Need

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS AND START 2024 OF WITH A PLAN! REGISTER... more

29 Nov 2023 · 19 minutes
5 Minute Marketing Challenge—Solve Your Customer’s Problems

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS AND START 2024 OF WITH A PLAN! REGISTER... more

22 Nov 2023 · 16 minutes
5 Minute Marketing Challenge—What Do My Customers Want?

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS AND START 2024 OF WITH A PLAN! REGISTER... more

15 Nov 2023 · 20 minutes
How to Keep Your Marketing Momentum Alive During the Holiday Rush

START 2024 WITH A PLAN! CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS. REGISTER NOW FOR... more

08 Nov 2023 · 20 minutes
How to Stay Genuine in the Age of AI (Insights from INBOUND 2023)

AI's buzz in marketing has a lot of people feeling panicked, unsure of how to balance technology with genuine human... more

01 Nov 2023 · 36 minutes
Donald Miller—Want to Turn Your Website into a Sales Machine? Here’s How!

Is your website failing to bring in sales? You may have a great looking site with a fancy tagline, but... more

25 Oct 2023 · 37 minutes
Local Business? Here’s How to Rank Higher in Search Results

Pre-order Coach Builder, Donald Miller's new book, at CoachBuilderBook.com/Podcast and transform your expertise into a lucrative consulting career. If you... more

18 Oct 2023 · 31 minutes
Media Magic—How to Start Partnering With Influencers

Pre-order Coach Builder, Donald Miller's new book, at CoachBuilderBook.com/Podcast and transform your expertise into a lucrative consulting career. If you... more

11 Oct 2023 · 32 minutes
How to Turn Existing Clients into Q4 Gold and Finish the Year Strong!

For many businesses, the last quarter is where the *real* challenge begins. They're rushing to hit year-end targets, dealing with... more

04 Oct 2023 · 28 minutes
The Power of Referrals (and How to Harness It)

If you're like most business owners, you understand the value of a strong network. But in today's rapidly changing business... more

27 Sep 2023 · 29 minutes
#118: Why 2023 Has Been a Weird Year for Marketers (And What To Do About It)

Have you ever been stumped at how to create an effective sales funnel? From website messaging to lead generators to... more

20 Sep 2023 · 27 minutes
What Really Goes Into Writing a Sales Email

Have you ever been stumped at how to create an effective sales funnel? From website messaging to lead generators to... more

13 Sep 2023 · 33 minutes
The Ultimate “Non-Salesy” Sales Email Formula

Have you ever been stumped at how to create an effective sales funnel? From website messaging to lead generators to... more

06 Sep 2023 · 33 minutes
No More “Newsletters!” Do This Instead…

Have you ever been stumped at how to create an effective sales funnel? From website messaging to lead generators to... more

30 Aug 2023 · 29 minutes
How to Write Nurture Emails (The Right Way)

Have you ever been stumped at how to create an effective sales funnel? From website messaging to lead generators to... more

23 Aug 2023 · 34 minutes
A Nitty Gritty Look at Creating Lead Magnets

Have you ever been stumped at how to create an effective sales funnel? From website messaging to lead generators to... more

16 Aug 2023 · 36 minutes
Do You *Really* Have a Solid Marketing Strategy?

Have you ever been stumped at how to create an effective sales funnel? From website messaging to lead generators to... more

09 Aug 2023 · 32 minutes
Behind the Scenes: How to Transform a Website Using StoryBrand

Overcome the marketing and messaging obstacles holding you back from hitting (and even exceeding) your revenue goals with our FREE... more

02 Aug 2023 · 28 minutes
How to Create a “Homey” Homepage That Also Drives Conversions

Overcome the marketing and messaging obstacles holding you back from hitting (and even exceeding) your revenue goals with our FREE... more

26 Jul 2023 · 33 minutes
Eavesdrop on a Marketing Consultation from a StoryBrand Guide

One of the biggest requests we get at Marketing Made Simple is for us to review our listener’s messaging. Even... more

19 Jul 2023 · 36 minutes
How to Create Your Marketing Message in 5 Simple Steps

A lot of businesses are confused about what it means to create a marketing message. Is it a tagline?... more

12 Jul 2023 · 33 minutes
How to Use Email Marketing to Close Deals (REPLAY)

Many business owners aren’t sure how to use email marketing and wonder if it’s worth the time and effort to... more

05 Jul 2023 · 41 minutes
Unleashing the Full Potential of Email Marketing

Are you underestimating the impact of email marketing in today's digital landscape? Amidst the noise surrounding social media and other... more

28 Jun 2023 · 26 minutes
Celebrate Our 2nd Anniversary with a Special Gift Just for You!

Happy 2nd Anniversary Hero Makers! To celebrate two whole years of the Marketing Made Simple Podcast, we’re giving you a... more

23 Jun 2023 · 1 minute
How Social Media Can Fuel Nonprofit Fundraising Efforts

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS! REGISTER NOW FOR THE UPCOMING STORYBRAND MARKETING WORKSHOP... more

21 Jun 2023 · 26 minutes
The 3 Biggest Mistakes You're Making on LinkedIn

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS! REGISTER NOW FOR THE UPCOMING STORYBRAND MARKETING WORKSHOP... more

14 Jun 2023 · 30 minutes
Should You Add TikTok to Your Marketing Strategy?

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS! REGISTER NOW FOR THE UPCOMING STORYBRAND MARKETING WORKSHOP... more

07 Jun 2023 · 28 minutes
Why Marketing on Instagram Feels So Hard (And How to Fix It)

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS! REGISTER NOW FOR THE UPCOMING STORYBRAND MARKETING WORKSHOP... more

31 May 2023 · 26 minutes
How “Authentic” Should You Be on Social Media?

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS! REGISTER NOW FOR THE UPCOMING STORYBRAND MARKETING WORKSHOP... more

25 May 2023 · 27 minutes
How to Avoid Social Media Marketing Burnout

Building your own marketing business can be hard and lonely — but it doesn’t have to be. When you become... more

17 May 2023 · 29 minutes
How to Use Visual Media to Grow Your Business

Building your own marketing business can be hard and lonely — but it doesn’t have to be. When you become... more

10 May 2023 · 33 minutes
From Overwhelmed to Overjoyed—How to Use Social Media to Grow Your Business

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS! REGISTER NOW FOR THE UPCOMING STORYBRAND MARKETING WORKSHOP... more

03 May 2023 · 30 minutes
BONUS: Business Made Simple—Take the First Step to Double Your Revenue Today

Small Business Flight School launches TODAY! Join now at SmallBusinessFlightSchool.com.   If you want to implement a plan to double your... more

01 May 2023 · 24 minutes
A Genius New Way to Create Social Media Content

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS! REGISTER NOW FOR THE UPCOMING STORYBRAND MARKETING WORKSHOP... more

26 Apr 2023 · 36 minutes
7 Ways AI Can Save You Time and Money

Many people think that AI is only capable of writing text – but in reality, it can do much more.... more

19 Apr 2023 · 28 minutes
#95: How ChatGPT Can Make Your Marketing Easier

Did you know BusinessMadeSimple.com has a new community feature available for all members at no extra cost? Inside the community,... more

12 Apr 2023 · 33 minutes
Is AI Friend or Foe? How to Make it Work for Your Business!

Everyone’s been asking, and it’s finally here: Our first IN-PERSON guide certification training since 2020! Building your own marketing business... more

05 Apr 2023 · 22 minutes
Jen Hatmaker and Heather Adams—Do This to Always Stay On-Brand with Your Messaging

Everyone’s been asking, and it’s finally here: Our first IN-PERSON guide certification training since 2020! Building your own marketing business... more

29 Mar 2023 · 30 minutes
Product Boss—How to Market & Grow Your Product-Based Business

Everyone’s been asking, and it’s finally here: Our first IN-PERSON guide certification training since 2020! Building your own marketing business... more

22 Mar 2023 · 27 minutes
Donald Miller RETURNS—How to Build a Great Sales Funnel Step-by-Step

Great news for all small business owners out there! Donald Miller's new book, "How to Grow Your Small Business", is... more

15 Mar 2023 · 26 minutes
Donald Miller—6 Steps to Growing Your Business Without the Stress

Every business owner knows it: running a business can be crazy stressful. Between managing finances, handling sales and marketing, and... more

08 Mar 2023 · 30 minutes
Tim Arnold—Marketing Showdown: Clarity vs Creativity

In the world of marketing, it's often a delicate dance to strike the right balance between different messaging tensions. On... more

01 Mar 2023 · 32 minutes
Steph Taylor—What is Web 3.0 and Why Does it Matter for Your Marketing?

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS! REGISTER NOW FOR THE UPCOMING STORYBRAND MARKETING WORKSHOP... more

22 Feb 2023 · 30 minutes
Emily Thompson—How to Build the Business and Life You Want

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS! REGISTER NOW FOR THE UPCOMING STORYBRAND MARKETING WORKSHOP... more

15 Feb 2023 · 31 minutes
The Secrets of Story in Marketing

CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS! REGISTER NOW FOR THE UPCOMING STORYBRAND MARKETING WORKSHOP... more

08 Feb 2023 · 25 minutes
Building a Marketing Business with the Power of Story

Help us deliver even more value each episode by completing our Hero Maker survey at StoryBrand.com/Survey. What are you loving... more

01 Feb 2023 · 33 minutes
Pat Flynn & Matt Gartland—Why Creating a Community and Connection Matters (Not Just Content)

Help us deliver even more value each episode by completing our Hero Maker survey at StoryBrand.com/Survey. What are you loving... more

25 Jan 2023 · 30 minutes
How to Make Your Dream Podcast a Reality

Help us deliver even more value each episode by completing our Hero Maker survey at StoryBrand.com/Survey. What are you loving... more

18 Jan 2023 · 28 minutes
Amy Porterfield—5 Email Marketing Secrets for Long-Term Business Growth

Help us deliver even more value each episode by completing our Hero Maker survey at StoryBrand.com/Survey. What are you loving... more

11 Jan 2023 · 28 minutes
Leveraging the Science of Human Behavior in Marketing

Help us deliver even more value each episode by completing our Hero Maker survey at StoryBrand.com/Survey. What are you loving... more

04 Jan 2023 · 28 minutes
Marketing Takeaways From This Year's Top Episodes (Best of 2022—Part 2)

Position your marketing and messaging for success heading in the new year with Part 2 of our Marketing Mixtape. In... more

28 Dec 2022 · 31 minutes
BONUS: Business Made Simple—Top Business Growth Hacks of 2022

Running a business can be exhausting and complex. As a business owner, you have to think about every aspect of... more

26 Dec 2022 · 30 minutes
Marketing Takeaways From This Year's Top Episodes (Best of 2022—Part One)

If you’re feeling overwhelmed as we close out 2022, you’re not alone! Many business owners and marketers feel the weight... more

21 Dec 2022 · 34 minutes
Is Your Website Costing You Customers?

Are you stuck trying to figure out how to design and organize your website? You’re not alone. Creating your company... more

14 Dec 2022 · 25 minutes
4 Tips for Recruiting Top Talent to Join Your Team

If you’re stretched thin and having trouble recruiting the right people to join your team, it can feel like an... more

07 Dec 2022 · 28 minutes
How to Succeed With Bigger Clients and Their Gatekeepers

Working with bigger clients usually means a bigger paycheck, but it can be hard to get past the gatekeeper and... more

30 Nov 2022 · 26 minutes
When the Words Aren’t Flowing in Your Marketing (How to Get Unstuck!)

Have you ever felt like your marketing message just isn’t coming together? It can be mind-numbing to stare at a... more

23 Nov 2022 · 32 minutes
Feeling Sluggish? Do This to Energize Your Marketing and Finish Out the Year Strong!

With the end of the year on the horizon, are you finding yourself feeling sluggish and unmotivated with your business... more

16 Nov 2022 · 31 minutes
Three Marketing Must-Dos for Local Businesses

What was your favorite episode or actionable step of 2022? Call 615-649-0705 before Friday November, 11 and let us know!... more

09 Nov 2022 · 31 minutes
How to Fundraise Using the StoryBrand Framework

What was your favorite episode or actionable step of 2022? Call 615-649-0705 before Friday November, 11 and let us know!... more

02 Nov 2022 · 27 minutes
How to Market Multiple Products Without Confusing Customers

What was your favorite episode or actionable step of 2022? Call 615-649-0705 before Friday November, 11 and let us know!... more

26 Oct 2022 · 29 minutes
"How Do I Make My Copy Clear, But Not Boring?"

The StoryBrand framework is all about clarity. But will using the StoryBrand framework make you sound boring? In today’s episode,... more

19 Oct 2022 · 29 minutes
Does StoryBrand Work for Faith-Based Organizations?

Have you experienced success after implementing the StoryBrand Framework to clarify your messaging and marketing? We want to hear about... more

12 Oct 2022 · 32 minutes
How to “Sell” Without Making People Feel Awkward

If you think “gag me” when you hear “sales,” you’re not alone! The idea of being sold to or selling... more

05 Oct 2022 · 23 minutes
NEW—A Sales Framework for People Who HATE Selling

If you're like most people, you hate being sold to and hate selling to others – it just feels icky!... more

28 Sep 2022 · 30 minutes
How to Successfully Crowdfund Your New Business Idea

Looking to raise money to start your business or fund an upcoming product? Crowdfunding can be an effective way to... more

21 Sep 2022 · 34 minutes
Marketing Hacks You Need to Grow Your Podcast

Starting and growing a podcast can feel like an uphill battle. There aren’t a lot of resources out there on... more

14 Sep 2022 · 31 minutes
Unifying Your Team & Improving B2B Marketing Strategies

Do you need to get your marketing team on the same page or do better B2B marketing? The StoryBrand marketing... more

07 Sep 2022 · 31 minutes
How You Can Be the Next StoryBrand Success Story

Are you finally ready to get your marketing strategy DONE? Listen in to hear 3 success stories of businesses who... more

31 Aug 2022 · 28 minutes
#62: How to Fix Your Marketing in 2 Days

Sick of marketing that isn’t working for your business? You can fix your marketing in 2 days with a StoryBrand... more

24 Aug 2022 · 28 minutes
Create Brand Messaging That Works (BrandScript Deep Dive)

Do you feel like you’re at a loss for words when it comes to writing the messaging for your brand?... more

17 Aug 2022 · 37 minutes
What You ACTUALLY Need to Know About SEO

There is a lot of misinformation and confusion when it comes to Search Engine Optimization (SEO). You’ve probably heard that... more

10 Aug 2022 · 34 minutes
Is It Time to Throw Out Your Brand Message?

Does your original brand messaging need a refresh? If so, it’s probably because your business is growing. Congratulations! Great businesses... more

03 Aug 2022 · 27 minutes
How to Start a Successful Marketing Side Hustle

Ever wonder if you could make money with a marketing side hustle? If so, this episode is for you. In... more

27 Jul 2022 · 24 minutes
How to Escape a Marketing Rut

Feeling uninspired when it comes to marketing? We have your back! So many business owners get stuck not knowing how... more

20 Jul 2022 · 20 minutes
How to Use LinkedIn Ads to Grow Your Business

Are you leveraging the power of LinkedIn? When it comes to growing your business, it’s crucial to show up in... more

13 Jul 2022 · 30 minutes
Five Effective Ways to Highlight the Problem You Solve for Customers

You might offer an amazing product or service with incredible value but if you aren't clearly talking about it in... more

06 Jul 2022 · 23 minutes
Solutions to Your Toughest Marketing Questions

Every week on the Marketing Made Simple Podcast, we break down different ways you can use the StoryBrand framework to... more

29 Jun 2022 · 31 minutes
Stories of Success Using the StoryBrand Framework

Every episode of the Marketing Made Simple Podcast is all about you, helping to make your marketing easy and make... more

22 Jun 2022 · 24 minutes
How to Overhaul Your Marketing Now

You've heard it time and and time again: once you begin to implement the StoryBrand framework into the ecosystem of... more

15 Jun 2022 · 33 minutes
How to Make Your Marketing More Inclusive

You started a business to help solve a problem. And in order to help as many people as possible, your... more

08 Jun 2022 · 29 minutes
The Video Your Business Needs to Win Over More Customers

A pivotal piece of the StoryBrand framework is creating a clear and simple plan that paves the way for customers... more

01 Jun 2022 · 24 minutes
The Best Way to Use Testimonials to Grow Your Business

Call 615-649-0705 and share your story of success after using the StoryBrand Framework before Friday, May 27 for a chance... more

25 May 2022 · 28 minutes
Why Your Commercial Isn't Converting

Call 615-649-0705 and share your story of success after using the StoryBrand Framework before Friday, May 27 for a chance... more

18 May 2022 · 33 minutes
Why Your Videos Aren't Engaging Customers

Call 615-649-0705 and share your story of success after using the StoryBrand Framework before Friday, May 27 for a chance... more

11 May 2022 · 32 minutes
Fix Your Marketing with One Assessment

When it comes to our health, we know the importance of having a regular check up. It provides a baseline... more

04 May 2022 · 31 minutes
Why Having a Clear Message Within Your Organization is Critical

If you want more customers to engage, you must clarify your message first. Now is the perfect time to create... more

27 Apr 2022 · 23 minutes
How to Write and Deliver a Captivating Speech

Call us at 615-649-0705 and leave a voicemail letting us know what you're still struggling with or would love to... more

20 Apr 2022 · 35 minutes
An Amazing No-Cost Strategy to Get More Leads

Last week you discovered finding new audiences is crucial to growing your business and how utilizing public relations, or PR,... more

13 Apr 2022 · 31 minutes
How Can PR Get You In Front of More Customers?

Finding new audiences is crucial to growing your business and getting more people to see what products and services you... more

06 Apr 2022 · 31 minutes
How to Market Yourself into a New Job

Whether you are looking for your next opportunity or your business is on the search to hire amazing talent, the... more

30 Mar 2022 · 31 minutes
Using the StoryBrand Framework in Every Part of Your Business

You've probably heard how the StoryBrand framework can transform your marketing and messaging by inviting your customers into a compelling... more

23 Mar 2022 · 31 minutes
How to Turn Your Customers into Raving Fans

How do you get your customers to engage? We bet you know the answer by now: invite them into a... more

16 Mar 2022 · 31 minutes
Use the StoryBrand Framework to Level Up Your Design

If you thought StoryBrand was only for messaging and copywriting, we're here to change your mind. Did you know you... more

09 Mar 2022 · 28 minutes
What You Need to Make Your Website Work

How do you build a website that turns visitors into customers? If you know StoryBrand, you know we always say... more

02 Mar 2022 · 27 minutes
How Design Can Help (and Hurt!) Your Revenue

We talk a lot about the importance of having a clear message in your marketing. After all, if you confuse,... more

23 Feb 2022 · 30 minutes
Creating a Social Media Ad Strategy That Works

Creating social media ads for your brand can feel like an infinite amount of guess work. Between trying to demystify... more

16 Feb 2022 · 34 minutes
Using Social Media to Promote Live (and Virtual) Events

When it comes to promoting events on social media, it's hard not to make the posts all about you. So... more

09 Feb 2022 · 27 minutes
Multiply Your Output, Not Your Effort with Social Media

When it comes to social media, being intentional is important. But finding the time to engage with your customers on... more

02 Feb 2022 · 25 minutes
Creating Instagram Reels that Engage Your Following

While once an app just for sharing personal photos, Instagram has taken the business world by storm. In fact, 71% of... more

26 Jan 2022 · 26 minutes
How to Build Your Social Media Content Calendar

When it comes to creating content for social media, most people come up with their posts in the moment. But... more

19 Jan 2022 · 26 minutes
Three Key Pieces Every Social Media Post Needs

Call 615-649-0705 and share your story of success after using the StoryBrand Framework to clarify your social media before Friday,... more

12 Jan 2022 · 29 minutes
Be the Guide in Your Business but the Hero in Your Life

Each week on the podcast, we show you how to use the StoryBrand framework in your marketing to invite customers... more

05 Jan 2022 · 26 minutes
Hero on a Mission Limited Series PREVIEW—What You Need in a Morning Ritual

Most of us are bored with the story we’re living. We’ve lost interest in our own lives, and as a... more

30 Dec 2021 · 3 minutes
From "Ah-ha" to Action—Revisiting Our Biggest "Ah-ha" Moments of 2021

Hero Makers, it's almost time to wrap up 2021, so we're wrapping up our biggest "ah-ha" moments of the year... more

29 Dec 2021 · 34 minutes
Discover True Meaning in Your Life's Story—New Business Made Simple Limited Series Coming January 6!

Most of us are bored with the story we’re living. We’ve lost interest in our own lives, and as a... more

23 Dec 2021 · 3 minutes
From "Ah-ha" to Action—Revisiting the Framework That Makes Marketing Easy

Hero Makers, it's been a joy to serve you this year. We have been overwhelmed by the number of people... more

22 Dec 2021 · 22 minutes
Will StoryBrand Work for Your Personal Brand?

In this series, we’re answering the question, “Will it work for me?” Previously on the podcast, we explored each part... more

15 Dec 2021 · 24 minutes
Will StoryBrand Work for Your Family Owned Business?

In this series, we’re answering the question, “Will it work for me?” Previously on the podcast, we explored each part... more

08 Dec 2021 · 24 minutes
Will StoryBrand Work if You're an Artist?

"I know the StoryBrand framework is great, but will it work if I’m an artist?”   In this series, we’re... more

01 Dec 2021 · 29 minutes
"How StoryBrand Worked for Me!" Celebrating Your Success

Nothing brings us more joy than when we see a business inviting their customers into a beautiful story. And... more

24 Nov 2021 · 23 minutes
Will StoryBrand Work for Your Premium Products?

"I know the StoryBrand framework is great, but will it work for my premium products or luxury brand?"  ... more

17 Nov 2021 · 29 minutes
Will StoryBrand Work for Your Non-Profit? - Part II

"I know the StoryBrand framework is fantastic in the for-profit world but will it work for my non-profit?"   In... more

10 Nov 2021 · 30 minutes
Will StoryBrand Work for Your Non-Profit? - Part One

"I know the StoryBrand framework is fantastic in the for-profit world but will it work for my non-profit? "  ... more

03 Nov 2021 · 29 minutes
Will StoryBrand Work If Your Business has Multiple Audiences?

"I sell direct to businesses AND direct to customers. Will the StoryBrand framework actually work for me?"   In... more

27 Oct 2021 · 14 minutes
Will StoryBrand Work for Your B2B Business?

Call 615-649-0705 and share your story of success after using the StoryBrand Framework before Friday October, 22 for a chance... more

20 Oct 2021 · 26 minutes
How to Put Your Sales Funnel Into Action

Call 615-649-0705 and share your story of success after using the StoryBrand Framework before Friday October, 22 for a chance... more

13 Oct 2021 · 28 minutes
Close the Deal with a Great Sales Email Campaign

While your nurture email campaign adds value and builds trust with potential customers, it's your sales email campaign that will... more

06 Oct 2021 · 37 minutes
Building Your Nurture Email Sequence

You'd never go on a first date then immediately propose marriage! Commitment takes time, and the same is true for... more

29 Sep 2021 · 27 minutes
Why You Need a Lead Generator and How to Build One

Now that you have a one-liner and website, your potential customer is curious about how you can help them solve... more

22 Sep 2021 · 28 minutes
How to Create a Website That Works

Once a customer gets curious about how you can solve their problem, they're hungry for more information. This is... more

15 Sep 2021 · 25 minutes
Creating the Perfect Answer to the Question “So, What Do You Do?"

Words pick locks and the right words can allow you to pick the lock inside somebody's brain to win... more

08 Sep 2021 · 21 minutes
Five Must-Haves for an Effective Sales Funnel

Want to know a secret that most people won’t tell you? Anyone can learn marketing. Seriously, anyone. Most people... more

01 Sep 2021 · 12 minutes
How to Take Action with the StoryBrand Framework

You’ve done it, Hero Makers! You’ve reached the final episode in our StoryBrand framework series. Over the last nine episodes... more

25 Aug 2021 · 25 minutes
Give Your Customers a "Happily Ever After"

Never assume people will understand how your brand can change their lives. You need to clearly tell your customer how... more

18 Aug 2021 · 24 minutes
Save Your Customers from Failure

A story lives and dies based on one question: Will the hero succeed or will they fail? This is also... more

11 Aug 2021 · 21 minutes
Challenge Your Customers to Take Action

In a story, a character never takes action on their own. They need to be challenged. The same is true... more

04 Aug 2021 · 26 minutes
Customers Never Trust a Guide Without a Plan

You should always begin your customer's story by identifying what they want then define their problem to spark interest in... more

28 Jul 2021 · 23 minutes
Your Customers Are Looking for a Guide, Not a Hero

Many businesses feel like they have something to prove and position themselves as the hero in their story. But customers... more

21 Jul 2021 · 21 minutes
What Specific Problem Do You Solve For Customers?

Can you name the specific problem your business solves for your customers? Identifying your customers' problem deepens their interest in... more

14 Jul 2021 · 23 minutes
Discover What Your Customer Really Wants

As a brand, you must define what your customer wants. As soon as you define that, a story question forms... more

07 Jul 2021 · 20 minutes
Invite Your Customers Into a Beautiful Story

In every great story, the main character goes on a journey and by the end she transforms from zero to... more

30 Jun 2021 · 20 minutes
Donald Miller—The Framework That Makes Marketing Easy

Does your company have a clear message? If not, it could be costing you thousands or more! That's exactly why... more

23 Jun 2021 · 23 minutes
PREVIEW: Identity Transformation—Invite Your Customer Into a Beautiful Story

Showing your customer exactly how your product can transform their life is essential if you want your business to win!... more

16 Jun 2021 · 1 minute
PREVIEW: Donald Miller—The Framework That Makes Marketing Easy

Does your company have a clear message? If not, it could be costing you thousands if not more. But don't... more

09 Jun 2021 · 2 minutes
Introducing Marketing Made Simple!

Does your company have a clear message? If not, it could be costing you thousands if not more! That's why... more

29 May 2021 ·
Marketing Made Simple
Donald Miller—The Framework That Makes Marketing Easy
Marketing Made Simple
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Does your company have a clear message? If not, it could be costing you thousands or more! That's exactly why we've invited... more